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Company Analysis

ALRM Insider Trading

Alarm.com Holdings Inc. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Alarm.com Holdings Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2021-05-06 00:21 2021-05-03 Valenzuela Steve Officer - Chief Financial Officer OPT+S $90.82 1,292 $117,339 28,594 0.0%
2021-04-27 00:08 2021-04-22 Trundle Stephen Director, Officer - President and CEO OPT+S $90.23 20,000 $1,804,668 240,616 0.0%
2021-04-08 01:24 2021-04-05 Kerzner Daniel Officer - Chief Product Officer SELL $87.39 2,837 $247,931 43,051 -6.2%
2021-04-08 01:23 2021-04-05 Ramos Daniel Officer - Sr. VP-Corporate Development SELL $87.39 2,061 $180,115 33,290 -5.8%
2021-04-08 01:22 2021-04-05 Trundle Stephen Director, Officer - President and CEO SELL $87.39 7,125 $622,669 240,616 -2.9%
2021-04-08 01:26 2021-04-05 BEDELL JEFFREY A Officer - Chief Strategy & Innovation SELL $87.39 2,061 $180,115 442,393 -0.5%
2021-04-06 04:25 2021-04-01 Valenzuela Steve Officer - Chief Financial Officer OPT+S $87.48 6,292 $550,449 28,594 0.0%
2021-03-19 01:04 2021-03-16 BEDELL JEFFREY A Officer - Chief Strategy & Innovation SELL $88.70 13,000 $1,153,147 444,454 -2.8%
2021-03-18 00:37 2021-03-15 Clarke Donald E Director OPT+S $88.60 13,161 $1,166,049 20,304 0.0%
2021-03-04 01:07 2021-03-01 Valenzuela Steve Officer - Chief Financial Officer OPT+S $90.75 1,291 $117,152 33,594 0.0%
2021-02-04 02:42 2021-02-01 Valenzuela Steve Officer - Chief Financial Officer OPT+S $93.87 1,292 $121,280 33,594 0.0%
2021-01-21 01:36 2021-01-15 Trundle Stephen Director, Officer - President and CEO OPT+S $98.79 15,000 $1,481,801 257,741 0.0%
2021-01-07 01:45 2021-01-04 Valenzuela Steve Officer - Chief Financial Officer OPT+S $104.10 1,292 $134,497 33,594 0.0%
2020-12-18 02:25 2020-12-15 Kerzner Daniel Officer - Chief Product Officer OPT+S $80.65 2,250 $181,460 45,888 0.0%
2020-12-10 03:47 2020-12-07 Kerzner Daniel Officer - Chief Product Officer OPT+S $80.16 13,750 $1,102,255 45,888 0.0%
2020-12-09 05:10 2020-12-04 Ramos Daniel Officer - Sr. VP-Corporate Development OPT+S $79.90 5,811 $464,327 35,230 0.0%
2020-12-04 01:31 2020-12-01 Valenzuela Steve Officer - Chief Financial Officer OPT+S $74.61 5,457 $407,164 33,594 0.0%
2020-12-01 01:53 2020-11-25 Kerzner Daniel Officer - Chief Product Officer OPT+S $72.58 9,500 $689,510 45,888 0.0%
2020-12-01 05:56 2020-11-25 Clarke Donald E Director OPT+S $72.74 15,000 $1,091,100 27,465 0.0%
2020-11-24 02:03 2020-11-19 Kerzner Daniel Officer - Chief Product Officer OPT+S $72.17 500 $36,085 45,888 0.0%
2020-11-21 03:41 2020-11-18 Trundle Stephen Director, Officer - President and CEO SELL $70.81 23,361 $1,654,300 1,751,235 -1.3%
2020-11-19 01:32 2020-11-16 Valenzuela Steve Officer - Chief Financial Officer SELL $69.64 14,337 $998,454 33,594 -29.9%
2020-11-18 03:37 2020-11-13 Trundle Stephen Director, Officer - President and CEO SELL $70.14 77,945 $5,467,304 1,774,596 -4.2%
2020-11-13 03:21 2020-11-09 Trundle Stephen Director, Officer - President and CEO OPT+S $72.02 73,694 $5,307,353 1,852,541 0.0%
2020-11-13 03:19 2020-11-10 PANERO HUGH Director SELL $70.17 7,546 $529,536 2,593 -74.4%
2020-11-05 01:25 2020-11-02 Valenzuela Steve Officer - Chief Financial Officer OPT+S $59.51 1,292 $76,887 47,931 0.0%
2020-10-22 23:58 2020-10-20 Valenzuela Steve Officer - Chief Financial Officer OPT+S $60.27 2,583 $155,672 47,931 0.0%
2020-10-01 01:26 2020-09-28 SHATTUCK MAYO A III Director OPT+S $55.26 17,117 $945,935 56,200 0.0%
2020-09-01 00:33 2020-08-27 McAdam Timothy P Director SELL $59.87 9,872 $591,015 0 -100.0%
2020-08-27 00:25 2020-08-24 Trundle Stephen Director, Officer - President and CEO OPT+S $58.85 25,000 $1,471,340 257,741 0.0%
2020-08-14 00:03 2020-08-11 Valenzuela Steve Officer - Chief Financial Officer OPT+S $58.81 2,584 $151,965 47,931 0.0%
2020-07-30 02:41 2020-07-27 Trundle Stephen Director, Officer - President and CEO SELL $67.27 200,000 $13,454,780 1,911,235 -9.5%
2020-07-03 00:15 2020-06-30 Ramos Daniel Officer - Sr. VP-Corporate Development OPT+S $66.84 4,226 $282,480 35,542 0.0%
2020-07-03 00:14 2020-07-01 Kerzner Daniel Officer - Chief Product Officer OPT+S $65.80 34,473 $2,268,451 45,888 0.0%
2020-06-19 23:35 2020-06-17 Ramos Daniel Officer - Sr. VP-Corporate Development OPT+S $62.17 2,834 $176,190 36,935 0.0%
2020-06-12 01:20 2020-06-09 PANERO HUGH Director OPT+S $58.59 20,000 $1,171,890 10,139 0.0%
2020-06-10 00:25 2020-06-05 Kerzner Daniel Officer - Chief Product Officer OPT+S $58.68 6,000 $352,108 50,361 0.0%
2020-06-06 00:06 2020-06-03 Ramos Daniel Officer - Sr. VP-Corporate Development OPT+S $56.87 9,069 $515,795 36,935 0.0%
2020-06-05 01:30 2020-06-02 Valenzuela Steve Officer - Chief Financial Officer OPT+S $52.89 5,916 $312,916 47,931 0.0%
2020-05-30 02:22 2020-05-27 Valenzuela Steve Officer - Chief Financial Officer OPT+S $50.70 7,500 $380,275 47,931 0.0%
2020-05-23 02:45 2020-05-22 Technology Crossover Management VII, L.P. 10% owner, Other SELL $47.05 5,616,451 $264,254,020 0 -100.0%
2020-05-18 14:36 2020-05-14 Valenzuela Steve Officer - Chief Financial Officer SELL $49.00 207 $10,143 47,931 -0.4%
2020-05-14 02:59 2020-05-11 Ramos Daniel Officer - Sr. VP-Corporate Development OPT+S $51.55 2,040 $105,162 41,504 0.0%
2020-05-14 03:03 2020-05-11 Valenzuela Steve Officer - Chief Financial Officer SELL $50.41 2,649 $133,541 48,138 -5.2%
2020-04-11 01:40 2020-04-08 Trundle Stephen Director, Officer - President and CEO OPT+S $41.33 35,000 $1,446,701 257,741 0.0%
2020-04-04 01:45 2020-04-02 Trundle Stephen Director, Officer - President and CEO SELL $37.12 4,752 $176,394 267,741 -1.7%
2020-04-04 01:43 2020-04-02 Ramos Daniel Officer - Sr. VP-Corporate Development SELL $37.12 1,270 $47,142 41,504 -3.0%
2020-04-04 01:42 2020-04-02 Kerzner Daniel Officer - Chief Product Officer SELL $37.12 1,745 $64,774 50,361 -3.3%
2020-04-04 01:46 2020-04-02 Valenzuela Steve Officer - Chief Financial Officer SELL $37.12 793 $29,436 50,787 -1.5%
2020-04-04 01:41 2020-04-02 BEDELL JEFFREY A Officer - Chief Strategy & Innovation SELL $37.12 1,270 $47,142 457,454 -0.3%
SHOW ENTRIES

How to Interpret $ALRM Trades

Not every insider transaction in Alarm.com Holdings Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $ALRM shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for ALRM

Insider activity data for Alarm.com Holdings Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $ALRM, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.