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Company Analysis

AMZN Insider Trading

Amazon.com, Inc. | Retail-Catalog & Mail-Order Houses

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Amazon.com, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Catalog & Mail-Order Houses sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2012-05-17 03:37 2012-05-15 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $229.08 6,000 $1,374,503 113,146 0.0%
2012-05-17 03:36 2012-05-15 WILKE JEFFREY A Officer - Senior Vice President OPT+S $227.97 4,000 $911,886 75,954 0.0%
2012-05-17 03:34 2012-05-15 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $226.50 3,875 $877,688 59,475 0.0%
2012-05-17 03:33 2012-05-15 WILSON L MICHELLE Officer - Senior Vice President OPT+S $228.78 3,750 $857,939 22,501 0.0%
2012-05-17 03:32 2012-05-15 SZKUTAK THOMAS J Officer - Senior Vice President and CFO OPT+S $229.03 3,000 $687,099 54,500 0.0%
2012-05-17 03:30 2012-05-15 Jassy Andrew R Officer - Senior Vice President OPT+S $226.50 2,868 $649,602 15,165 0.0%
2012-05-17 03:28 2012-05-15 Reynolds Shelley Officer - Vice President OPT+S $226.50 1,868 $423,102 8,614 0.0%
2012-05-03 03:23 2012-05-01 VALENTINE H BRIAN Officer - Senior Vice President SELL $230.87 5,000 $1,154,335 30,000 -14.3%
2012-05-03 03:22 2012-05-01 STONESIFER PATRICIA Q Director SELL $229.33 5,000 $1,146,669 39,549 -11.2%
2012-03-28 00:22 2012-03-27 WILSON L MICHELLE Officer - Senior Vice President SELL $205.00 2,250 $461,250 20,001 -10.1%
2012-03-28 00:21 2012-03-26 Reynolds Shelley Officer - Vice President OPT+S $197.00 1,788 $352,229 8,614 0.0%
2012-03-03 01:07 2012-03-01 STONESIFER PATRICIA Q Director SELL $179.15 5,000 $895,727 44,549 -10.1%
2012-02-18 01:06 2012-02-15 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $190.02 8,000 $1,520,122 111,646 0.0%
2012-02-17 04:15 2012-02-15 VALENTINE H BRIAN Officer - Senior Vice President SELL $190.03 10,000 $1,900,284 35,000 -22.2%
2012-02-17 04:14 2012-02-15 WILSON L MICHELLE Officer - Senior Vice President OPT+S $190.03 5,250 $997,631 22,251 0.0%
2012-02-17 04:13 2012-02-15 STONESIFER PATRICIA Q Director SELL $190.29 5,000 $951,432 49,549 -9.2%
2012-02-17 04:11 2012-02-15 WILKE JEFFREY A Officer - Senior Vice President OPT+S $187.38 4,980 $933,129 99,954 0.0%
2012-02-17 04:09 2012-02-15 SZKUTAK THOMAS J Officer - Senior Vice President and CFO OPT+S $190.05 4,000 $760,180 50,000 0.0%
2012-02-17 04:08 2012-02-15 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $191.03 3,875 $740,241 55,600 0.0%
2012-02-17 04:06 2012-02-15 Jassy Andrew R Officer - Senior Vice President OPT+S $191.03 2,868 $547,874 10,283 0.0%
2012-02-17 04:05 2012-02-15 Reynolds Shelley Officer - Vice President OPT+S $191.03 125 $23,879 6,202 0.0%
2012-01-21 01:32 2011-11-04 RUBINSTEIN JONATHAN Director BUY $201.00 165 $33,166 1,831 +9.9%
2011-12-17 00:40 2011-12-15 Kessel Steven Officer - Senior Vice President SELL $182.00 3,500 $637,000 0 -100.0%
2011-12-06 03:47 2011-12-05 ONETTO MARC A Officer - Senior Vice President OPT+S $196.52 50,455 $9,915,613 36,683 0.0%
2011-12-03 00:40 2011-12-01 STONESIFER PATRICIA Q Director SELL $192.93 5,000 $964,641 54,549 -8.4%
2011-11-18 02:14 2011-11-15 WILKE JEFFREY A Officer - Senior Vice President OPT+S $216.95 4,000 $867,814 94,934 0.0%
2011-11-18 02:06 2011-11-15 SZKUTAK THOMAS J Officer - Senior Vice President and CFO OPT+S $217.41 4,000 $869,658 44,000 0.0%
2011-11-18 02:02 2011-11-15 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $217.38 10,000 $2,173,847 109,646 0.0%
2011-11-18 01:58 2011-11-15 Jassy Andrew R Officer - Senior Vice President OPT+S $218.00 7,750 $1,689,500 5,401 0.0%
2011-11-18 01:55 2011-11-15 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $218.00 3,875 $844,750 51,725 0.0%
2011-11-18 01:52 2011-11-15 WILSON L MICHELLE Officer - Senior Vice President OPT+S $217.39 7,500 $1,630,431 20,001 0.0%
2011-11-18 01:47 2011-11-15 Kessel Steven Officer - Senior Vice President OPT+S $218.00 3,500 $763,000 3,500 0.0%
2011-11-18 01:10 2011-11-15 Reynolds Shelley Officer - Vice President OPT+S $218.00 136 $29,648 5,989 0.0%
2011-11-16 04:26 2011-11-14 MONIE ALAIN Director OPT+S $215.65 450 $97,043 6,550 0.0%
2011-11-03 02:27 2011-11-01 STONESIFER PATRICIA Q Director SELL $207.75 5,000 $1,038,740 57,883 -8.0%
2011-09-27 01:39 2011-09-26 Reynolds Shelley Officer - Vice President OPT+S $227.48 4,200 $955,416 5,787 0.0%
2011-09-21 02:30 2011-09-19 VALENTINE H BRIAN Officer - Senior Vice President OPT+S $235.87 45,000 $10,614,371 45,000 0.0%
2011-09-16 03:22 2011-09-15 Kessel Steven Officer - Senior Vice President SELL $224.15 3,500 $784,525 0 -100.0%
2011-09-03 02:41 2011-09-01 STONESIFER PATRICIA Q Director SELL $215.54 5,000 $1,077,712 62,883 -7.4%
2011-08-16 04:00 2011-08-15 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $201.98 10,000 $2,019,845 109,646 0.0%
2011-08-16 03:59 2011-08-15 Jassy Andrew R Officer - Senior Vice President OPT+S $202.06 7,750 $1,565,965 5,401 0.0%
2011-08-16 03:58 2011-08-15 WILSON L MICHELLE Officer - Senior Vice President OPT+S $202.86 7,500 $1,521,413 20,001 0.0%
2011-08-16 03:57 2011-08-15 WILKE JEFFREY A Officer - Senior Vice President OPT+S $201.38 4,000 $805,500 88,934 0.0%
2011-08-16 03:56 2011-08-15 SZKUTAK THOMAS J Officer - Senior Vice President and CFO OPT+S $202.00 4,000 $808,001 38,000 0.0%
2011-08-16 03:55 2011-08-15 Kessel Steven Officer - Senior Vice President OPT+S $202.06 3,500 $707,210 3,500 0.0%
2011-08-16 03:54 2011-08-15 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $202.06 3,100 $626,386 47,850 0.0%
2011-08-16 03:52 2011-08-15 Reynolds Shelley Officer - Vice President OPT+S $202.06 136 $27,480 5,787 0.0%
2011-08-02 03:42 2011-08-01 SZKUTAK THOMAS J Officer - Senior Vice President and CFO SELL $223.12 20,000 $4,462,344 32,000 -38.5%
2011-08-02 03:36 2011-08-01 STONESIFER PATRICIA Q Director SELL $224.62 5,000 $1,123,096 67,883 -6.9%
2011-07-01 02:21 2011-06-29 WILSON L MICHELLE Officer - Senior Vice President SELL $205.00 2,250 $461,250 20,001 -10.1%
SHOW ENTRIES

How to Interpret $AMZN Trades

Not every insider transaction in Amazon.com, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $AMZN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for AMZN

Insider activity data for Amazon.com, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $AMZN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.