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Company Analysis

AMZN Insider Trading

Amazon.com, Inc. | Retail-Catalog & Mail-Order Houses

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Amazon.com, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Catalog & Mail-Order Houses sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2009-12-08 01:21 2009-12-04 ONETTO MARC A Officer - Senior Vice President OPT+S $143.07 65,000 $9,299,368 10,000 0.0%
2009-12-04 00:48 2009-12-01 ALBERG TOM A Director SELL $136.40 7,331 $999,981 42,970 -14.6%
2009-11-25 01:10 2009-11-20 GORDON WILLIAM B Director SELL $128.19 3,000 $384,570 8,409 -26.3%
2009-11-18 01:50 2009-11-16 WILKE JEFFREY A Officer - Senior Vice President OPT+S $133.24 16,814 $2,240,269 51,532 0.0%
2009-11-18 01:49 2009-11-16 Jassy Andrew R Officer - Senior Vice President OPT+S $131.75 14,561 $1,918,374 5,401 0.0%
2009-11-18 01:48 2009-11-16 Kessel Steven Officer - Senior Vice President OPT+S $131.71 13,091 $1,724,237 0 0.0%
2009-11-18 01:47 2009-11-16 WILSON L MICHELLE Officer - Senior Vice President OPT+S $133.23 12,516 $1,667,547 20,000 0.0%
2009-11-18 01:46 2009-11-16 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $133.23 10,750 $1,432,203 109,646 0.0%
2009-11-18 01:44 2009-11-16 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $131.92 5,525 $728,858 31,463 0.0%
2009-11-11 03:56 2009-11-06 DOERR L JOHN Director OPT+S $126.04 11,454 $1,443,692 0 0.0%
2009-11-10 04:26 2009-11-05 WILSON L MICHELLE Officer - Senior Vice President SELL $120.00 9,557 $1,146,840 20,000 -32.3%
2009-11-10 04:25 2009-11-05 ALBERG TOM A Director OPT+S $120.00 1,666 $199,920 47,968 0.0%
2009-11-05 02:06 2009-11-02 WILSON L MICHELLE Officer - Senior Vice President SELL $118.31 9,558 $1,130,800 29,557 -24.4%
2009-11-05 02:04 2009-11-02 ALBERG TOM A Director SELL $118.33 6,760 $799,928 49,634 -12.0%
2009-11-04 02:12 2009-11-02 SZKUTAK THOMAS J Officer - Senior Vice President and CFO SELL $118.30 70,000 $8,280,979 46,000 -60.3%
2009-11-04 02:11 2009-11-02 WILKE JEFFREY A Officer - Senior Vice President OPT+S $118.29 20,000 $2,365,874 51,532 0.0%
2009-11-04 02:09 2009-11-02 Jassy Andrew R Officer - Senior Vice President OPT+S $118.56 15,000 $1,778,400 5,401 0.0%
2009-10-03 00:14 2009-10-01 SZKUTAK THOMAS J Officer - Senior Vice President and CFO OPT+S $91.52 26,000 $2,379,458 116,000 0.0%
2009-09-26 02:08 2009-09-24 Reynolds Shelley Officer - Vice President OPT+S $92.00 4,200 $386,400 4,100 0.0%
2009-09-23 00:23 2009-09-18 VALENTINE H BRIAN Officer - Senior Vice President OPT+S $90.38 54,000 $4,880,482 26,000 0.0%
2009-09-19 02:19 2009-09-16 ALBERG TOM A Director SELL $90.00 2,222 $199,980 56,394 -3.8%
2009-09-18 02:30 2009-09-16 SZKUTAK THOMAS J Officer - Senior Vice President and CFO SELL $90.00 20,000 $1,800,000 70,575 -22.1%
2009-09-18 02:29 2009-09-16 WILKE JEFFREY A Officer - Senior Vice President OPT+S $90.00 10,000 $900,000 51,532 0.0%
2009-09-18 02:28 2009-09-16 PIACENTINI DIEGO Officer - Senior Vice President SELL $90.00 8,000 $720,000 103,522 -7.2%
2009-09-18 02:27 2009-09-16 Jassy Andrew R Officer - Senior Vice President OPT+S $90.00 5,000 $450,000 5,401 0.0%
2009-09-15 23:50 2009-09-14 Reynolds Shelley Officer - Vice President OPT+S $83.82 494 $41,407 4,100 0.0%
2009-09-04 23:59 2009-09-03 Blackburn Jeffrey M Officer - Senior Vice President SELL $78.39 5,000 $391,950 21,851 -18.6%
2009-08-25 02:21 2009-08-20 GORDON WILLIAM B Director SELL $83.16 3,000 $249,480 11,409 -20.8%
2009-08-19 00:27 2009-08-17 WILKE JEFFREY A Officer - Senior Vice President OPT+S $80.97 16,814 $1,361,419 51,532 0.0%
2009-08-19 00:26 2009-08-17 Jassy Andrew R Officer - Senior Vice President OPT+S $81.15 14,560 $1,181,537 5,401 0.0%
2009-08-19 00:25 2009-08-17 Kessel Steven Officer - Senior Vice President OPT+S $81.18 13,091 $1,062,687 0 0.0%
2009-08-19 00:24 2009-08-17 WILSON L MICHELLE Officer - Senior Vice President OPT+S $80.96 8,761 $709,267 39,115 0.0%
2009-08-19 00:22 2009-08-17 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $80.96 8,750 $708,394 111,522 0.0%
2009-08-19 00:21 2009-08-17 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $81.18 5,525 $448,520 26,851 0.0%
2009-08-06 01:02 2009-08-03 BEZOS JEFFREY P Director, Officer, 10% owner - Chairman, CEO and President SELL $86.29 2,000,000 $172,577,200 94,166,856 -2.1%
2009-07-02 02:07 2009-06-30 BROWN JOHN SEELY Director OPT+S $83.72 1,000 $83,720 11,500 0.0%
2009-07-02 02:05 2009-06-30 Blackburn Jeffrey M Officer - Senior Vice President SELL $83.72 5,000 $418,600 17,239 -22.5%
2009-06-16 23:58 2009-06-12 Reynolds Shelley Officer - Vice President OPT+S $85.01 494 $41,995 3,240 0.0%
2009-06-05 00:08 2009-06-02 Jassy Andrew R Officer - Senior Vice President OPT+S $85.00 5,000 $425,000 5,401 0.0%
2009-06-03 03:08 2009-06-01 ALBERG TOM A Director SELL $83.26 3,602 $299,920 58,616 -5.8%
2009-05-22 01:15 2009-05-20 WILKE JEFFREY A Officer - Senior Vice President SELL $80.00 5,212 $416,960 51,532 -9.2%
2009-05-22 01:13 2009-05-20 WILSON L MICHELLE Officer - Senior Vice President SELL $80.00 3,755 $300,400 35,360 -9.6%
2009-05-22 01:11 2009-05-20 PIACENTINI DIEGO Officer - Senior Vice President SELL $80.00 2,000 $160,000 103,398 -1.9%
2009-05-19 03:46 2009-05-15 Jassy Andrew R Officer - Senior Vice President OPT+S $74.45 14,561 $1,084,005 5,401 0.0%
2009-05-19 03:45 2009-05-15 Kessel Steven Officer - Senior Vice President OPT+S $74.46 13,091 $974,819 0 0.0%
2009-05-19 03:44 2009-05-15 WILKE JEFFREY A Officer - Senior Vice President OPT+S $75.17 11,602 $872,075 56,744 0.0%
2009-05-19 03:43 2009-05-15 PIACENTINI DIEGO Officer - Senior Vice President OPT+S $75.17 6,750 $507,370 105,398 0.0%
2009-05-19 03:42 2009-05-15 Blackburn Jeffrey M Officer - Senior Vice President OPT+S $74.47 5,525 $411,447 22,239 0.0%
2009-05-19 03:39 2009-05-15 WILSON L MICHELLE Officer - Senior Vice President OPT+S $75.17 5,007 $376,356 39,115 0.0%
2009-05-06 02:03 2009-05-01 Jassy Andrew R Officer - Senior Vice President OPT+S $80.15 5,000 $400,750 5,401 0.0%
SHOW ENTRIES

How to Interpret $AMZN Trades

Not every insider transaction in Amazon.com, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $AMZN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for AMZN

Insider activity data for Amazon.com, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $AMZN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.