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Company Analysis

APPF Insider Trading

Appfolio Inc. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Appfolio Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2024-07-09 02:52 2024-07-03 DUCA MAURICE J 10% owner SELL $250.46 5,891 $1,475,442 7,100 -45.3%
2024-07-03 03:56 2024-06-28 DUCA MAURICE J 10% owner SELL $244.94 12,700 $3,110,705 12,991 -49.4%
2024-07-02 01:27 2024-06-27 Nottebohm Olivia Director SELL $240.49 460 $110,625 1,449 -24.1%
2024-06-29 00:13 2024-06-26 von Blottnitz Andreas Director SELL $240.80 8,500 $2,046,816 5,449 -60.9%
2024-06-28 03:41 2024-06-25 DUCA MAURICE J 10% owner SELL $242.17 12,213 $2,957,664 25,691 -32.2%
2024-06-25 01:53 2024-06-20 DUCA MAURICE J 10% owner SELL $231.52 11,746 $2,719,375 37,904 -23.7%
2024-06-19 04:02 2024-06-14 DUCA MAURICE J 10% owner SELL $230.94 7,450 $1,720,528 49,650 -13.0%
2024-06-19 00:03 2024-06-14 KERR JANET Director SELL $232.33 2,500 $580,818 13,180 -15.9%
2024-06-14 02:27 2024-06-11 BLISS TIMOTHY K Director SELL $235.92 38,270 $9,028,777 0 -100.0%
2024-06-11 03:20 2024-06-06 BLISS TIMOTHY K Director SELL $231.84 61,730 $14,311,718 38,270 -61.7%
2024-05-23 04:08 2024-05-20 BLISS TIMOTHY K Director SELL $241.68 50,409 $12,182,691 0 -100.0%
2024-05-17 23:06 2024-05-15 Trigg William Shane Director, Officer - Chief Executive Officer SELL $249.76 8,210 $2,050,495 89,072 -8.4%
2024-05-16 02:30 2024-05-13 Wolf Alexander Director SELL $250.26 10,000 $2,502,600 182,584 -5.2%
2024-05-15 00:42 2024-05-13 Mazza Matthew S Officer - Chief Legal Officer SELL $249.46 2,131 $531,600 43,680 -4.7%
2024-03-13 04:59 2024-03-08 BLISS TIMOTHY K Director SELL $225.27 65,000 $14,642,745 10,754 -85.8%
2024-03-12 02:21 2024-03-07 von Blottnitz Andreas Director SELL $226.56 4,500 $1,019,539 5,449 -45.2%
2024-03-06 00:00 2024-03-01 Nottebohm Olivia Director SELL $241.75 989 $239,091 1,909 -34.1%
2024-03-05 00:01 2024-02-29 Trigg William Shane Director, Officer - Chief Executive Officer SELL $240.07 6,831 $1,639,918 104,344 -6.1%
2024-02-21 00:30 2024-02-15 Mazza Matthew S Officer - Chief Legal Officer SELL $235.68 4,420 $1,041,689 47,140 -8.6%
2023-11-23 00:41 2023-11-20 Trigg William Shane Director, Officer - Chief Executive Officer SELL $200.10 7,430 $1,486,743 70,616 -9.5%
2023-11-23 00:40 2023-11-20 Mazza Matthew S Officer - Chief Legal Officer SELL $201.40 4,590 $924,447 41,299 -10.0%
2023-08-24 01:06 2023-08-21 KERR JANET Director SELL $172.46 250 $43,115 16,876 -1.5%
2023-08-09 02:00 2023-08-04 KERR JANET Director SELL $175.58 750 $131,685 17,126 -4.2%
2023-06-15 22:16 2023-06-05 Wolf Alexander Director BUY $155.18 26,000 $4,034,576 2,000 +100.0%
2023-06-15 22:11 2023-05-05 Wolf Alexander Director BUY $136.74 12,860 $1,758,451 14,000 +1,128.1%
2022-10-29 01:20 2022-10-26 DUCA MAURICE J 10% owner SELL $105.05 600 $63,030 59,383 -1.0%
2022-10-21 02:34 2022-10-18 KERR JANET Director SELL $105.64 550 $58,102 16,955 -3.1%
2022-10-20 03:04 2022-10-17 DUCA MAURICE J 10% owner SELL $103.94 18,414 $1,913,900 59,983 -23.5%
2022-09-20 01:16 2022-09-15 BLISS TIMOTHY K Director SELL $100.24 13,072 $1,310,396 0 -100.0%
2022-09-20 01:16 2022-09-15 DUCA MAURICE J 10% owner SELL $100.24 13,072 $1,310,396 0 -100.0%
2022-09-08 02:51 2022-09-02 BLISS TIMOTHY K Director SELL $95.61 30,000 $2,868,312 0 -100.0%
2022-08-18 23:30 2022-08-16 BLISS TIMOTHY K Director SELL $109.64 9,328 $1,022,702 0 -100.0%
2022-08-16 03:46 2022-08-11 BLISS TIMOTHY K Director SELL $111.69 24,466 $2,732,549 9,328 -72.4%
2022-08-13 02:31 2022-08-10 Mazza Matthew S Officer - Chief Legal Officer SELL $109.61 1,425 $156,194 41,470 -3.3%
2022-08-11 03:40 2022-08-08 BLISS TIMOTHY K Director SELL $108.00 16,206 $1,750,310 33,794 -32.4%
2022-08-04 04:01 2022-08-01 BLISS TIMOTHY K Director SELL $103.48 17,680 $1,829,488 0 -100.0%
2022-07-21 02:31 2022-07-18 KERR JANET Director SELL $96.87 550 $53,279 17,505 -3.0%
2022-06-15 03:48 2022-06-14 BLISS TIMOTHY K Director SELL $87.70 7,320 $641,974 17,680 -29.3%
2022-06-10 02:30 2022-06-07 Walker Jonathan Officer - Chief Technology Officer OPT+S $98.91 10,455 $1,034,088 596,502 0.0%
2022-05-19 02:45 2022-05-16 KERR JANET Director SELL $92.61 550 $50,936 16,498 -3.2%
2021-12-22 03:35 2021-12-21 Randall Jason Robert Director, Officer - Chief Executive Officer OPT+S $121.92 8,203 $1,000,110 0 0.0%
2021-12-04 03:46 2021-12-01 KERR JANET Director SELL $122.38 350 $42,833 17,048 -2.0%
2021-10-23 03:05 2021-10-20 RAUTH WILLIAM R III Director, 10% owner BUY $130.87 72,859 $9,535,057 6,698 +100.0%
2021-10-23 03:05 2021-10-20 RAUTH WILLIAM R III Director, 10% owner SELL $130.87 72,859 $9,535,057 0 -100.0%
2021-09-17 04:46 2021-09-14 Walker Jonathan Officer - Chief Technology Officer OPT+S $122.71 801 $98,291 34,873 0.0%
2021-09-10 03:17 2021-09-07 Walker Jonathan Officer - Chief Technology Officer SELL $121.66 10,500 $1,277,474 0 -100.0%
2021-08-28 02:53 2021-08-25 KERR JANET Director SELL $124.63 350 $43,621 17,398 -2.0%
2021-07-01 03:38 2021-06-28 KERR JANET Director SELL $145.82 350 $51,037 17,748 -1.9%
2021-04-29 00:44 2021-04-26 DUCA MAURICE J 10% owner SELL $147.40 17,200 $2,535,280 78,397 -18.0%
2021-03-17 03:12 2021-03-12 Kane Ida Kathleen Officer - Chief Financial Officer SELL $140.62 10,000 $1,406,153 4,436 -69.3%
SHOW ENTRIES

How to Interpret $APPF Trades

Not every insider transaction in Appfolio Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $APPF shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for APPF

Insider activity data for Appfolio Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $APPF, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.