Capitalizator.

Capitalize Yourself: Right Data. Real Growth.

Company Analysis

ATVI Insider Trading

ATVI | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at ATVI provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

Open Full Chart
Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2005-08-26 23:29 2005-08-24 ROSE GEORGE L Officer - Senior VP & General Counsel OPT+S $20.74 30,000 $622,185 0 0.0%
2005-08-10 01:07 2005-08-05 DOORNINK RONALD Director, Officer - President OPT+S $20.52 500,000 $10,258,500 131,135 0.0%
2005-08-05 23:18 2005-08-03 HENDERSON KENNETH Director OPT+S $20.77 75,000 $1,557,998 4,916 0.0%
2005-08-05 00:11 2005-08-02 ROSE GEORGE L Officer - Senior VP & General Counsel OPT+S $20.50 16,500 $338,250 0 0.0%
2005-08-05 00:13 2005-08-02 STEELE RICHARD A Officer - Exec. VP, Distribution SELL $20.50 100,000 $2,050,000 115,111 -46.5%
2005-08-03 02:31 2005-08-01 ROWE MICHAEL J Officer - Exec VP, Human Resources OPT+S $20.01 60,000 $1,200,600 9,000 0.0%
2005-06-04 00:41 2005-06-01 KUMAGAI LINDA Officer - VP-Finance & Corp Controller OPT+S $15.85 21,167 $335,497 900 0.0%
2005-06-04 00:41 2005-06-01 CHARDAVOYNE WILLIAM J Officer - Ex VP-Chief Financial Officer OPT+S $15.85 340,964 $5,404,279 47,834 0.0%
2005-06-04 00:42 2005-06-01 VRABECK KATHY P Officer - President-Activision Publish'g OPT+S $15.79 372,498 $5,882,079 11,386 0.0%
2005-02-12 03:22 2005-02-09 ROSE GEORGE L Officer - Sr. Vice Pres & Gen. Counsel OPT+S $23.06 73,378 $1,692,097 0 0.0%
2005-02-12 02:54 2005-02-09 KUMAGAI LINDA Officer - VP Finance & Corp. Controller OPT+S $23.06 11,250 $259,425 675 0.0%
2005-02-12 03:13 2005-02-09 CHARDAVOYNE WILLIAM J Officer - Ex VP-Chief Financial Officer OPT+S $23.06 168,755 $3,891,490 35,876 0.0%
2005-02-12 02:59 2005-02-09 VRABECK KATHY P Officer - Pres. of Activision Publishing OPT+S $23.06 303,754 $7,004,567 7,493 0.0%
2005-02-12 02:56 2005-02-09 ROWE MICHAEL J Officer - Ex. VP, Human Resources OPT+S $23.06 142,619 $3,288,794 6,750 0.0%
2005-02-12 02:56 2005-02-09 STEELE RICHARD A Officer - Exec VP, Distribution OPT+S $23.06 121,880 $2,810,553 215,111 0.0%
2005-02-12 02:53 2005-02-09 ISGUR BARBARA S Director OPT+S $23.06 56,750 $1,308,655 2,250 0.0%
2005-02-12 02:55 2005-02-09 DOORNINK RONALD Director, Officer - President & COO OPT+S $23.06 1,066,250 $24,587,725 96,439 0.0%
2005-02-12 02:56 2005-02-09 KELLY BRIAN G Director, Officer - Co-Chairman OPT+S $23.06 2,500,000 $57,650,000 0 0.0%
2005-02-12 02:56 2005-02-09 KOTICK ROBERT A Director, Officer - Chairman & Chief Exec Officer OPT+S $23.06 2,548,562 $58,769,840 0 0.0%
2005-02-12 02:52 2005-02-09 MORGADO ROBERT J Director OPT+S $23.06 100,000 $2,306,000 34,125 0.0%
2004-11-10 00:59 2004-11-05 KUMAGAI LINDA Officer - VP-Finance & Corp Controller OPT+S $15.27 20,752 $316,883 675 0.0%
2004-11-03 01:41 2004-10-29 KUMAGAI LINDA Officer - VP-Finance & Corp Controller OPT+S $14.26 24,423 $348,252 675 0.0%
2004-08-18 04:49 2004-08-13 NOLAN PETER J Director BUY $13.04 15,000 $195,633 26,250 +133.3%
2004-08-17 00:44 2004-08-12 HENDERSON KENNETH Director BUY $13.14 1,000 $13,140 3,687 +37.2%
2004-06-10 23:32 2004-06-09 STEELE RICHARD A Officer - Exec VP, Distribution SELL $16.54 50,000 $827,135 215,111 -18.9%
2004-06-09 23:52 2004-06-07 GOLDBERG LAWRENCE Other OPT+S $16.61 60,000 $996,786 2,515 0.0%
2004-06-08 00:58 2004-06-03 DOORNINK RONALD Director, Officer - Pres. and Chief Operating Off. OPT+S $16.00 85,000 $1,360,000 60,000 0.0%
2004-06-04 23:29 2004-06-02 DOORNINK RONALD Director, Officer - Pres. and Chief Operating Off. OPT+S $16.05 126,561 $2,031,772 60,000 0.0%
2004-05-19 00:12 2004-05-18 HENDERSON KENNETH Director BUY $14.45 1,000 $14,450 1,750 +133.3%
2004-05-14 23:21 2004-05-12 MORGADO ROBERT J Director BUY $14.43 6,000 $86,580 6,000 +100.0%
2004-04-08 00:06 2004-04-05 GOLDBERG LAWRENCE Other OPT+S $16.50 26,250 $433,125 2,515 0.0%
2004-04-05 23:12 2004-04-01 GOLDBERG LAWRENCE Other OPT+S $15.90 30,000 $477,000 2,515 0.0%
2004-04-02 00:33 2004-03-30 GOLDBERG LAWRENCE Other OPT+S $15.86 30,000 $475,731 2,515 0.0%
2004-03-02 02:06 2004-02-26 ISGUR BARBARA S Director OPT+S $20.82 15,000 $312,275 1,500 0.0%
2004-02-27 05:32 2004-02-24 ISGUR BARBARA S Director OPT+S $20.37 10,000 $203,650 1,500 0.0%
2004-02-25 03:16 2004-02-20 ISGUR BARBARA S Director OPT+S $21.05 5,000 $105,250 1,500 0.0%
2004-02-24 02:54 2004-02-19 ISGUR BARBARA S Director OPT+S $21.26 5,000 $106,300 1,500 0.0%
2004-02-21 02:11 2004-02-18 ISGUR BARBARA S Director OPT+S $21.42 15,000 $321,263 1,000 0.0%
2004-02-20 00:46 2004-02-17 GOLDBERG LAWRENCE Other OPT+S $21.00 14,350 $301,350 2,515 0.0%
2004-02-19 00:41 2004-02-10 ROSE GEORGE L Officer - Sr VP & General Counsel OPT+S $20.00 22,500 $450,029 0 0.0%
2004-02-19 00:34 2004-02-13 STEELE RICHARD A Officer - Exec VP, Distribution OPT+S $20.34 22,500 $457,650 176,741 0.0%
2004-02-14 00:27 2004-02-11 ROWE MICHAEL J Officer - Exec VP, Human Resources OPT+S $20.50 37,500 $768,750 4,500 0.0%
2004-02-14 00:24 2004-02-11 GOLDBERG LAWRENCE Other OPT+S $20.40 24,375 $497,316 2,515 0.0%
2004-02-13 00:25 2004-02-10 CHARDAVOYNE WILLIAM J Officer - Ex VP-Chief Financial Officer OPT+S $19.93 70,000 $1,395,044 23,911 0.0%
2004-02-13 00:35 2004-02-10 STEELE RICHARD A Officer - Exec VP, Distribution SELL $20.00 50,000 $1,000,000 176,741 -22.1%
2004-02-13 00:31 2004-02-10 GOLDBERG LAWRENCE Other OPT+S $19.96 20,000 $399,120 2,515 0.0%
2004-02-11 03:06 2004-02-06 GOLDBERG LAWRENCE Other OPT+S $19.45 41,600 $809,241 2,515 0.0%
2004-02-06 00:52 2004-02-03 VRABECK KATHY P Officer - President-Activision Publish'g OPT+S $19.00 37,500 $712,500 5,911 0.0%
2004-02-04 01:43 2004-01-30 NOLAN PETER J Director BUY $18.78 7,500 $140,835 7,500 +100.0%
2004-02-03 03:21 2004-01-29 GOLDBERG LAWRENCE Other OPT+S $19.30 13,200 $254,777 2,515 0.0%
SHOW ENTRIES

How to Interpret $ATVI Trades

Not every insider transaction in ATVI is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $ATVI shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for ATVI

Insider activity data for ATVI is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $ATVI, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.