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Company Analysis

BKD Insider Trading

Brookdale Senior Living Inc. | Services-Nursing & Personal Care Facilities

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Brookdale Senior Living Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Nursing & Personal Care Facilities sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2008-09-04 02:36 2008-08-29 Fortress Investment Group LLC 10% owner SELL $22.22 63,700 $1,415,573 61,300 -51.0%
2008-09-03 03:08 2008-08-28 Schulte Mark J Director SELL $21.40 25,000 $535,055 598,615 -4.0%
2008-09-03 02:46 2008-08-28 Ferge Kristin A Officer - Executive Vice President SELL $21.72 4,800 $104,272 122,969 -3.8%
2008-08-30 04:55 2008-08-29 EDENS WESLEY R Director, 10% owner SELL $22.16 61,300 $1,358,506 0 -100.0%
2008-08-30 04:55 2008-08-29 EDENS WESLEY R Director, 10% owner SELL $22.22 63,700 $1,415,573 61,300 -51.0%
2008-08-22 02:12 2008-08-19 BUMSTEAD FRANK M Director BUY $19.93 8,000 $159,450 32,812 +32.2%
2008-08-14 01:54 2008-08-11 Rijos John P Officer - Co-President and COO SELL $21.18 24,398 $516,703 470,720 -4.9%
2008-06-18 02:54 2008-06-13 Schulte Mark J Director SELL $24.64 2,500 $61,592 623,017 -0.4%
2008-06-03 01:08 2008-05-30 Waxman Samuel Director BUY $26.36 5,841 $153,969 10,889 +115.7%
2008-06-03 01:08 2008-05-30 Waxman Samuel Director SELL $26.36 5,841 $153,969 22,940 -20.3%
2008-05-23 03:26 2008-05-21 BUMSTEAD FRANK M Director BUY $26.20 5,000 $130,994 24,214 +26.0%
2008-03-13 03:27 2008-03-10 Ferge Kristin A Officer - Executive Vice President SELL $24.29 289 $7,020 117,421 -0.2%
2008-03-13 03:22 2008-03-10 Rijos John P Officer - Co-President and COO SELL $24.29 319 $7,749 455,118 -0.1%
2008-03-13 03:17 2008-03-10 Ohlendorf Mark W Officer - Co-President and CFO SELL $24.29 768 $18,655 320,073 -0.2%
2008-03-07 02:56 2008-03-04 Schulte Mark J Director SELL $24.64 88,643 $2,184,013 625,517 -12.4%
2008-01-09 03:57 2008-01-04 Smith Thomas Andrew Officer - EVP, General Counsel & Sec. SELL $27.11 9,590 $260,027 114,529 -7.7%
2008-01-09 03:56 2008-01-04 RICHARDSON BRYAN D Officer - Executive Vice President SELL $27.14 2,304 $62,522 110,243 -2.0%
2008-01-09 03:41 2008-01-04 HICKS GEORGE T Officer - Executive Vice President SELL $27.12 2,210 $59,935 113,951 -1.9%
2008-01-09 03:44 2008-01-04 KAESTNER H TODD Officer - Executive Vice President SELL $27.18 2,094 $56,912 111,487 -1.8%
2008-01-09 03:54 2008-01-04 RICHARD GREGORY B Officer - Executive Vice President SELL $27.14 1,818 $49,340 81,369 -2.2%
2008-01-03 02:52 2007-12-31 CLEGG JACKIE M Director SELL $28.32 2,737 $77,512 9,308 -22.7%
2007-12-04 03:26 2007-11-29 CLEGG JACKIE M Director SELL $31.74 1,977 $62,754 12,226 -13.9%
2007-11-29 05:54 2007-11-27 SHERIFF W E Officer - Co-Chief Executive Officer BUY $28.89 4,400 $127,136 75,600 +6.2%
2007-11-29 05:52 2007-11-27 SHERIFF W E Officer - Co-Chief Executive Officer BUY $28.70 51,700 $1,483,893 71,200 +265.1%
2007-11-29 05:17 2007-11-26 SHERIFF W E Officer - Co-Chief Executive Officer BUY $28.47 20,300 $578,028 19,500 +100.0%
2007-11-21 03:19 2007-11-19 BUMSTEAD FRANK M Director BUY $28.02 5,000 $140,085 18,636 +36.7%
2007-09-20 02:01 2007-09-17 Kultgen Mark Officer - Executive Vice President SELL $39.17 3,100 $121,440 39,413 -7.3%
2007-08-29 03:12 2007-08-27 EDWARDS JEFFREY G Director BUY $36.60 11,600 $424,546 2,750,000 +0.4%
2007-08-29 03:09 2007-08-24 EDWARDS JEFFREY G Director BUY $36.46 114,000 $4,156,714 2,738,400 +4.3%
2007-08-29 03:04 2007-08-24 EDWARDS JEFFREY G Director BUY $36.46 124,400 $4,535,089 2,624,400 +5.0%
2007-08-25 04:19 2007-08-23 EDWARDS JEFFREY G Director BUY $37.31 259,008 $9,664,832 2,500,000 +11.6%
2007-08-25 04:17 2007-08-22 EDWARDS JEFFREY G Director BUY $37.03 107,392 $3,976,543 2,240,992 +5.0%
2007-08-25 04:14 2007-08-22 EDWARDS JEFFREY G Director BUY $36.61 135,200 $4,949,821 2,133,600 +6.8%
2007-08-25 04:12 2007-08-22 EDWARDS JEFFREY G Director BUY $36.42 448,400 $16,332,656 1,998,400 +28.9%
2007-08-24 04:02 2007-08-21 EDWARDS JEFFREY G Director BUY $35.08 50,000 $1,754,245 1,550,000 +3.3%
2007-06-01 04:11 2007-05-31 Waxman Samuel Director BUY $47.29 5,048 $238,721 5,048 +100.0%
2007-06-01 04:54 2007-05-30 EDWARDS JEFFREY G Director BUY $46.42 300,000 $13,926,480 1,500,000 +25.0%
2007-05-31 03:28 2007-05-25 CLEGG JACKIE M Director SELL $45.04 2,701 $121,652 13,859 -16.3%
2007-05-25 04:50 2007-05-24 EDENS WESLEY R Director, Other BUY $44.94 100,000 $4,493,870 279,500 +55.7%
2007-05-24 03:40 2007-05-23 EDWARDS JEFFREY G Director BUY $44.43 600,000 $26,659,500 1,200,000 +100.0%
2007-05-24 04:50 2007-05-21 EDENS WESLEY R Director, Other BUY $43.05 130,300 $5,609,415 179,500 +264.8%
2007-05-23 03:13 2007-05-21 Doniger William Director BUY $42.40 3,600 $152,646 9,100 +65.5%
2007-05-23 02:30 2007-05-21 Waxman Samuel Director SELL $42.53 5,624 $239,163 27,859 -16.8%
2007-05-17 03:30 2007-05-15 Ferge Kristin A Officer - Executive Vice President SELL $44.31 5,000 $221,562 111,197 -4.3%
2006-07-28 01:16 2006-07-25 Fortress Investment Holdings LLC 10% owner BUY $36.93 17,600,867 $650,000,018 17,600,867 +100.0%
2006-07-28 01:11 2006-07-25 EDENS WESLEY R Director, Other BUY $36.93 17,600,867 $650,000,018 17,600,867 +100.0%
2006-07-26 00:18 2006-07-25 Schulte Mark J Officer - Chief Executive Officer BUY $39.50 5,000 $197,500 710,829 +0.7%
2006-07-26 00:16 2006-07-25 Paskin Deborah C Officer - Exec. V.P., Secretary and G.C. BUY $39.50 4,000 $158,000 199,479 +2.0%
2006-07-26 00:16 2006-07-25 EDWARDS JEFFREY G Director BUY $39.50 112,500 $4,443,750 600,000 +23.1%
2006-07-25 02:26 2006-07-20 EDWARDS JEFFREY G Director BUY $42.05 7,500 $315,375 487,500 +1.6%
SHOW ENTRIES

How to Interpret $BKD Trades

Not every insider transaction in Brookdale Senior Living Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $BKD shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for BKD

Insider activity data for Brookdale Senior Living Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $BKD, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.