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Company Analysis

BKNG Insider Trading

Booking Holdings Inc. | Transportation Services

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Booking Holdings Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Transportation Services sector.

Last 7 Days
$0
Buys
$4,167,667
Sells
Last 30 Days Trend
$0
Buys
$4,371,882
Sells

Transactions on Chart

Open Full Chart
Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2026-02-19 05:05 2026-02-17 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $4,149.75 452 $1,875,688 18,543 -2.4%
2026-02-19 05:00 2026-02-10 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $4,092.82 560 $2,291,979 18,995 -2.9%
2026-02-04 00:32 2026-02-02 MYLOD ROBERT J JR Director SELL $5,105.36 40 $204,214 840 -4.5%
2026-01-17 00:30 2026-01-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,208.09 60 $312,486 19,555 -0.3%
2026-01-17 00:25 2026-01-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,181.34 953 $4,937,816 19,615 -4.6%
2026-01-17 00:25 2026-01-15 WITTMAN VANESSA AMES Director SELL $5,191.15 15 $77,867 687 -2.1%
2026-01-06 00:30 2026-01-02 MYLOD ROBERT J JR Director SELL $5,290.38 40 $211,615 880 -4.3%
2025-12-17 00:35 2025-12-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,464.94 442 $2,415,502 20,568 -2.1%
2025-12-17 00:30 2025-12-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,414.53 571 $3,091,695 21,010 -2.6%
2025-12-17 00:30 2025-12-15 WITTMAN VANESSA AMES Director SELL $5,362.00 15 $80,430 702 -2.1%
2025-12-04 00:30 2025-12-02 MYLOD ROBERT J JR Director SELL $5,000.00 40 $200,000 920 -4.2%
2025-11-19 15:40 2025-11-17 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,062.25 170 $860,582 21,581 -0.8%
2025-11-19 15:35 2025-11-17 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,007.69 400 $2,003,074 21,751 -1.8%
2025-11-19 15:30 2025-11-17 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $4,820.35 443 $2,135,414 22,151 -2.0%
2025-11-19 15:30 2025-11-17 WITTMAN VANESSA AMES Director SELL $5,030.00 15 $75,450 717 -2.0%
2025-11-11 00:30 2025-11-07 MYLOD ROBERT J JR Director SELL $5,000.00 40 $200,000 960 -4.0%
2025-11-11 00:30 2025-11-07 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER SELL $5,000.00 200 $1,000,000 1,514 -11.7%
2025-10-16 23:30 2025-10-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,254.04 388 $2,038,568 22,594 -1.7%
2025-10-16 23:30 2025-10-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,141.53 625 $3,213,454 22,982 -2.6%
2025-10-16 23:30 2025-10-15 WITTMAN VANESSA AMES Director SELL $5,291.98 15 $79,380 732 -2.0%
2025-09-16 23:30 2025-09-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,516.92 1,013 $5,588,637 23,607 -4.1%
2025-09-16 23:30 2025-09-15 Quinlan Larry Director SELL $5,511.80 64 $352,755 131 -32.8%
2025-09-16 23:30 2025-09-15 WITTMAN VANESSA AMES Director SELL $5,500.00 15 $82,500 747 -2.0%
2025-09-09 23:30 2025-09-08 Quinlan Larry Director SELL $5,587.11 64 $357,575 195 -24.7%
2025-08-18 23:30 2025-08-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,476.89 1,013 $5,548,094 24,620 -4.0%
2025-07-16 23:30 2025-07-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,695.00 1,013 $5,769,036 26,633 -3.7%
2025-06-17 23:30 2025-06-16 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,356.07 1,013 $5,425,697 27,646 -3.5%
2025-05-16 23:30 2025-05-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $5,242.35 1,013 $5,310,502 28,659 -3.4%
2025-05-05 23:30 2025-05-01 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER SELL $5,142.42 300 $1,542,725 1,714 -14.9%
2025-03-07 00:30 2025-03-04 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER SELL $4,930.41 850 $4,190,844 2,014 -29.7%
2024-11-26 00:30 2024-11-22 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER SELL $5,165.71 170 $878,170 3,617 -4.5%
2024-08-28 23:30 2024-08-27 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER SELL $3,887.61 100 $388,761 3,787 -2.6%
2024-08-16 23:30 2024-08-15 D'Emic Susana Officer - SVP, CAO & CONTROLLER SELL $3,614.70 858 $3,101,414 6,027 -12.5%
2024-07-16 23:30 2024-07-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $4,067.65 750 $3,050,735 24,721 -2.9%
2024-06-18 23:30 2024-06-17 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,900.50 750 $2,925,377 25,471 -2.9%
2024-05-16 23:30 2024-05-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,776.51 750 $2,832,384 26,221 -2.8%
2024-05-09 23:30 2024-05-07 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER OPT+S $3,603.66 525 $1,891,921 3,935 0.0%
2024-05-03 23:31 2024-05-01 Vojvodich Radakovich Lynn Director SELL $3,437.25 22 $75,620 189 -10.4%
2024-04-16 23:30 2024-04-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,534.10 750 $2,650,572 26,971 -2.7%
2024-04-16 23:30 2024-04-15 Vojvodich Radakovich Lynn Director SELL $3,583.07 22 $78,828 211 -9.4%
2024-03-18 23:30 2024-03-15 Vojvodich Radakovich Lynn Director SELL $3,498.29 28 $97,952 233 -10.7%
2024-03-18 23:30 2024-03-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,422.75 4,302 $14,724,656 33,548 -11.4%
2024-03-18 23:30 2024-03-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,455.93 5,827 $20,137,703 27,721 -17.4%
2024-03-09 02:19 2024-03-07 Pisano Paulo Officer - CHIEF HUMAN RESOURCES OFFICER OPT+S $3,480.44 720 $2,505,916 4,233 0.0%
2024-02-17 00:30 2024-02-15 GOULDEN DAVID I Officer - CHIEF FINANCIAL OFFICER SELL $3,738.64 500 $1,869,319 9,204 -5.2%
2024-02-17 00:30 2024-02-15 Fogel Glenn D Director, Officer - CEO AND PRESIDENT SELL $3,737.43 750 $2,803,076 34,138 -2.1%
2024-02-17 00:30 2024-02-15 GOULDEN DAVID I Officer - CHIEF FINANCIAL OFFICER SELL $3,738.19 500 $1,869,095 9,704 -4.9%
2024-02-17 00:30 2024-02-15 Vojvodich Radakovich Lynn Director SELL $3,752.64 28 $105,074 261 -9.7%
2024-02-09 01:00 2024-02-07 Vojvodich Radakovich Lynn Director SELL $3,700.00 59 $218,300 289 -17.0%
2024-01-18 00:30 2024-01-16 GOULDEN DAVID I Officer - CHIEF FINANCIAL OFFICER SELL $3,494.47 1,000 $3,494,471 10,204 -8.9%
SHOW ENTRIES
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How to Interpret $BKNG Trades

Not every insider transaction in Booking Holdings Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $BKNG shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for BKNG

Insider activity data for Booking Holdings Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $BKNG, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.