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Company Analysis

BRC Insider Trading

BRADY CORP | Miscellaneous Manufacturing Industries

Comprehensive Trading Performance Summary

The investment history of corporate insiders at BRADY CORP provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Miscellaneous Manufacturing Industries sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2009-09-25 18:16 2009-09-25 SEPHTON PETER C Officer - VP Brady Europe BUY $28.78 500 $14,390 38,900 +1.3%
2009-09-24 21:41 2009-09-23 BEMIS RICHARD A Director OPT+S $30.50 3,000 $91,508 18,000 0.0%
2009-09-24 22:41 2009-09-15 BUCHANAN ROBERT C Director SELL $29.89 5,400 $161,388 9,134 -37.2%
2009-09-21 22:27 2009-09-15 SEPHTON PETER C Officer - VP Brady Europe BUY $30.53 3,000 $91,580 38,400 +8.5%
2009-09-17 17:38 2009-09-15 JARC FRANK R Director OPT+S $30.10 18,000 $541,881 0 0.0%
2009-07-02 20:15 2009-06-30 Johnson Kathleen Officer - Chief Accounting Officer OPT+S $25.03 3,500 $87,591 5,489 0.0%
2009-05-21 21:00 2009-05-20 Felmer Thomas J Officer - SR VP CFO OPT+S $25.00 8,000 $200,000 12,742 0.0%
2009-05-21 20:58 2009-05-08 KLOTSCHE ALLAN J Officer - Pres Asia Pacific VP Brady Co OPT+S $22.51 4,200 $94,543 2,294 0.0%
2009-05-08 23:42 2009-05-06 MEE HERB JR Director, Officer - President and CFO SELL $3.50 2,800 $9,800 328,474 -0.8%
2009-03-05 23:25 2009-03-03 Tatterson Robert Officer - CTO BUY $16.00 1,500 $24,000 1,500 +100.0%
2008-11-10 18:41 2008-11-03 NEI GARY E Director OPT+S $30.91 6,000 $185,447 14,996 0.0%
2008-11-10 18:36 2008-11-03 BEMIS RICHARD A Director OPT+S $30.89 2,000 $61,770 18,000 0.0%
2008-09-04 22:36 2008-03-19 PUNGELLO ELIZABETH P Director SELL $34.00 183,178 $6,228,602 740,722 -19.8%
2008-08-15 22:24 2008-08-01 JAEHNERT FRANK M Director, Officer - President & CEO OPT+S $36.16 5,000 $180,817 1,543 0.0%
2008-08-14 23:44 2008-08-01 KLOTSCHE ALLAN J Officer - Pres Asia Pacific VP Brady Co OPT+S $36.07 30,534 $1,101,300 2,151 0.0%
2008-06-06 19:59 2008-06-05 NEI GARY E Director SELL $38.70 2,000 $77,392 5,331 -27.3%
2008-04-30 22:38 2008-04-28 PUNGELLO ELIZABETH P Director SELL $34.00 88,252 $3,000,568 0 -100.0%
2008-04-22 22:01 2008-04-18 PUNGELLO ELIZABETH P Director SELL $34.00 97,535 $3,316,249 88,252 -52.5%
2008-04-18 21:37 2008-04-16 PUNGELLO ELIZABETH P Director SELL $34.00 60,319 $2,050,864 185,787 -24.5%
2008-04-09 22:30 2008-04-07 PUNGELLO ELIZABETH P Director SELL $34.00 26,971 $917,049 246,106 -9.9%
2008-04-07 23:52 2008-04-03 PUNGELLO ELIZABETH P Director SELL $34.00 201,691 $6,857,776 273,077 -42.5%
2008-04-03 23:57 2008-03-19 PUNGELLO ELIZABETH P Director SELL $34.00 183,178 $6,228,602 599 -99.7%
2008-04-03 23:56 2008-04-02 PUNGELLO ELIZABETH P Director SELL $34.04 123,928 $4,218,968 474,768 -20.7%
2008-04-03 22:02 2008-02-22 HARRIS FRANK W Director BUY $28.19 1,100 $31,007 21,429 +5.4%
2008-03-21 21:03 2008-03-19 LETTENBERGER PETER J Other SELL $33.00 3,000 $99,000 0 -100.0%
2008-03-03 19:47 2008-02-29 PUNGELLO ELIZABETH P Director SELL $35.02 19,800 $693,416 781,874 -2.5%
2008-03-03 21:20 2008-02-29 PUNGELLO ELIZABETH P Director SELL $0.00 0 $0 781,874 0.0%
2008-02-26 20:55 2008-02-22 HARRIS FRANK W Director BUY $28.24 1,000 $28,240 5,066 +24.6%
2008-02-05 19:49 2008-01-29 MATHIESON DAVID Other SELL $30.02 136 $4,093 3,486 -3.8%
2008-02-05 18:59 2008-01-29 JAEHNERT FRANK M Director, Officer - President & CEO SELL $30.02 28 $851 1,386 -2.0%
2008-01-08 17:53 2008-01-07 PUNGELLO ELIZABETH P Director SELL $34.00 9,000 $306,000 41,569 -17.8%
2008-01-07 23:28 2008-01-04 PUNGELLO ELIZABETH P Director SELL $34.31 20,500 $703,355 50,569 -28.8%
2008-01-07 23:25 2008-01-03 PUNGELLO ELIZABETH P Director SELL $35.02 19,800 $693,396 71,069 -21.8%
2008-01-07 23:23 2008-01-02 PUNGELLO ELIZABETH P Director SELL $34.53 14,200 $490,326 90,869 -13.5%
2007-12-18 23:30 2007-12-14 PUNGELLO ELIZABETH P Director SELL $36.03 3,700 $133,296 105,069 -3.4%
2007-12-14 18:33 2007-12-13 PUNGELLO ELIZABETH P Director SELL $36.09 47,500 $1,714,508 108,769 -30.4%
2007-12-13 17:35 2007-12-12 MATHIESON DAVID Officer - VP & CFO OPT+S $36.77 17,727 $651,861 1,573 0.0%
2007-12-14 00:43 2007-12-12 PUNGELLO ELIZABETH P Director SELL $36.96 31,900 $1,179,024 156,269 -17.0%
2007-12-12 22:55 2007-12-11 MATHIESON DAVID Officer - VP & CFO SELL $36.18 2,022 $73,156 0 -100.0%
2007-12-12 22:32 2007-12-11 MATHIESON DAVID Officer - VP & CFO OPT+S $37.79 16,700 $631,028 19,300 0.0%
2007-12-12 00:03 2007-12-11 PUNGELLO ELIZABETH P Director SELL $37.76 34,400 $1,298,827 188,169 -15.5%
2007-12-11 19:34 2007-12-10 PUNGELLO ELIZABETH P Director SELL $37.92 30,000 $1,137,537 222,569 -11.9%
2007-12-11 19:26 2007-12-07 PUNGELLO ELIZABETH P Director SELL $39.06 35,600 $1,390,465 252,569 -12.4%
2007-12-07 22:40 2007-12-06 MATHIESON DAVID Officer - VP & CFO OPT+S $39.30 55,930 $2,198,183 23,670 0.0%
2007-12-07 21:35 2007-12-06 PUNGELLO ELIZABETH P Director SELL $39.34 82,100 $3,229,625 288,169 -22.2%
2007-12-03 19:38 2007-11-29 PUNGELLO ELIZABETH P Director SELL $38.73 77,232 $2,991,072 370,269 -17.3%
2007-11-02 18:02 2007-11-01 BEMIS RICHARD A Director SELL $35.66 2,000 $71,323 0 -100.0%
2007-10-01 23:39 2007-09-28 Felmer Thomas J Officer - VP Direct Marketing Americas OPT+S $35.90 8,000 $287,174 8,000 0.0%
2007-09-21 22:38 2007-09-19 BUSH MARY K Director OPT+S $37.35 9,000 $336,150 0 0.0%
2007-08-09 16:22 2007-08-08 HAWKE DAVID R Officer - Vice President Brady Corp. SELL $42.07 70,000 $2,944,998 32,110 -68.6%
SHOW ENTRIES

How to Interpret $BRC Trades

Not every insider transaction in BRADY CORP is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $BRC shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for BRC

Insider activity data for BRADY CORP is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $BRC, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.