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Company Analysis

BRCD Insider Trading

BRCD | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at BRCD provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2017-06-16 18:04 2017-06-14 ODONNELL ELLEN Officer - SVP & General Counsel SELL $12.64 7,811 $98,731 19,037 -29.1%
2017-06-14 04:14 2017-06-09 CHENG KEN Officer - CTO and SVP, Corporate Develop SELL $12.62 200,000 $2,523,860 252,338 -44.2%
2017-06-12 19:10 2017-06-08 CHENG KEN Officer - CTO and SVP, Corporate Develop SELL $12.62 68,488 $864,319 452,338 -13.1%
2017-03-25 02:47 2017-03-22 CARNEY LLOYD Director, Officer - Chief Executive Officer OPT+S $12.47 1,050,916 $13,106,394 332,060 0.0%
2017-03-18 02:18 2017-03-15 Lindholm Jeffrey Officer - SVP, Worldwide Sales OPT+S $12.37 534,628 $6,615,273 0 0.0%
2017-03-18 02:15 2017-03-15 England Gale E. Officer - COO and SVP Operations OPT+S $12.38 463,062 $5,734,560 0 0.0%
2017-03-18 02:13 2017-03-15 VASWANI SANJAY Director OPT+S $12.38 40,000 $495,200 177,974 0.0%
2017-03-16 20:54 2017-03-14 ODONNELL ELLEN Officer - SVP & General Counsel SELL $12.37 6,345 $78,488 11,226 -36.1%
2016-12-17 03:54 2016-12-14 ODONNELL ELLEN Officer - SVP & General Counsel SELL $12.38 6,346 $78,563 17,571 -26.5%
2016-12-16 03:30 2016-12-13 CARNEY LLOYD Director, Officer - Chief Executive Officer OPT+S $12.40 649,309 $8,052,665 775,804 0.0%
2016-11-29 02:13 2016-11-23 England Gale E. Officer - COO and SVP Operations SELL $12.41 10,000 $124,136 121,605 -7.6%
2016-09-17 02:05 2016-09-15 ODONNELL ELLEN Officer - SVP & General Counsel SELL $9.00 7,500 $67,500 6,118 -55.1%
2016-08-24 01:18 2016-08-22 England Gale E. Officer - COO and SVP Operations SELL $10.19 10,000 $101,919 74,568 -11.8%
2016-06-14 02:40 2016-06-10 ODONNELL ELLEN Officer - SVP & General Counsel SELL $8.87 8,129 $72,091 13,618 -37.4%
2016-06-02 00:32 2016-05-31 England Gale E. Officer - COO and SVP Operations SELL $9.00 10,000 $90,000 68,942 -12.7%
2016-03-31 04:09 2016-03-29 FAIRFAX DANIEL W Officer - SVP and CFO SELL $10.23 12,000 $122,779 256,211 -4.5%
2016-03-02 01:11 2016-02-26 FAIRFAX DANIEL W Officer - SVP and CFO SELL $10.05 12,000 $120,600 268,211 -4.3%
2016-02-24 02:34 2016-02-22 England Gale E. Officer - COO and SVP Operations SELL $9.68 10,000 $96,837 78,942 -11.2%
2015-12-17 03:02 2015-12-15 ODONNELL ELLEN Officer - SVP & General Counsel SELL $8.60 5,409 $46,517 2,471 -68.6%
2015-06-20 00:47 2015-06-18 England Gale E. Officer - COO and SVP Operations SELL $12.48 10,000 $124,753 39,825 -20.1%
2015-06-19 00:12 2015-06-17 GERDELMAN JOHN W Director OPT+S $12.40 80,000 $991,864 155,751 0.0%
2015-06-16 23:47 2015-06-15 ODONNELL ELLEN Officer - SVP & General Counsel SELL $12.15 15,627 $189,849 1,622 -90.6%
2015-06-12 23:48 2015-06-11 KRAUSE L WILLIAM Director OPT+S $12.37 20,000 $247,470 116,981 0.0%
2015-05-29 03:02 2015-05-27 BRUNER JUDY Director OPT+S $12.30 5,000 $61,501 114,251 0.0%
2015-05-29 03:02 2015-05-27 DIPENTIMA RENATO A Director OPT+S $12.37 7,500 $92,783 127,577 0.0%
2015-04-28 01:00 2015-04-24 FAIRFAX DANIEL W Officer - SVP and CFO SELL $12.01 25,000 $300,250 190,783 -11.6%
2015-04-01 02:38 2015-03-30 VASWANI SANJAY Director OPT+S $11.75 20,000 $235,000 101,000 0.0%
2015-03-28 01:36 2015-03-26 FAIRFAX DANIEL W Officer - SVP and CFO SELL $11.40 25,000 $285,000 215,783 -10.4%
2015-03-07 02:34 2015-03-05 EARHART ALAN L Director OPT+S $12.39 40,000 $495,600 75,000 0.0%
2015-02-27 02:29 2015-02-25 FAIRFAX DANIEL W Officer - SVP and CFO SELL $12.39 25,000 $309,740 240,783 -9.4%
2015-01-28 01:33 2015-01-26 FAIRFAX DANIEL W Officer - SVP and CFO SELL $11.53 25,000 $288,250 265,783 -8.6%
2015-01-01 03:04 2014-12-30 FAIRFAX DANIEL W Officer - CFO, VP of Finance OPT+S $12.00 75,000 $900,000 290,783 0.0%
2014-12-25 03:31 2014-12-23 FAIRFAX DANIEL W Officer - CFO, VP of Finance SELL $11.60 25,000 $290,000 290,783 -7.9%
2014-12-10 01:58 2014-12-05 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $11.42 11,954 $136,491 0 -100.0%
2014-12-03 02:30 2014-11-28 FAIRFAX DANIEL W Officer - CFO, VP of Finance SELL $11.25 25,000 $281,250 288,885 -8.0%
2014-11-13 03:53 2014-11-11 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $11.00 42,578 $468,358 11,954 -78.1%
2014-11-07 01:43 2014-11-05 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $10.89 5,978 $65,124 54,532 -9.9%
2014-09-19 01:57 2014-09-18 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.50 29,000 $304,578 225,727 -11.4%
2014-09-09 01:23 2014-09-05 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $10.27 6,446 $66,200 36,600 -15.0%
2014-09-05 01:51 2014-09-02 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.49 11,000 $115,356 254,727 -4.1%
2014-08-12 02:37 2014-08-11 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $9.25 6,445 $59,616 43,046 -13.0%
2014-07-02 02:03 2014-06-30 CARNEY LLOYD Director, Officer - Chief Executive Officer SELL $9.25 23,711 $219,327 23,710 -50.0%
2014-03-28 00:30 2014-03-25 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.35 15,000 $155,226 265,727 -5.3%
2014-03-25 02:26 2014-03-20 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.35 15,000 $155,190 280,727 -5.1%
2014-03-20 01:14 2014-03-17 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.04 15,000 $150,546 295,727 -4.8%
2014-03-19 01:11 2014-03-17 FAIRFAX DANIEL W Officer - CFO, VP of Finance SELL $9.76 25,000 $244,000 0 -100.0%
2014-03-15 01:08 2014-03-12 CHENG KEN Officer - CTO & VP Corporate Development SELL $9.89 15,000 $148,413 310,727 -4.6%
2014-03-12 02:45 2014-03-07 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.13 15,000 $151,881 325,727 -4.4%
2014-03-07 04:23 2014-03-06 CHENG KEN Officer - CTO & VP Corporate Development SELL $10.15 5,000 $50,761 340,727 -1.4%
2014-03-07 04:23 2014-03-06 VASWANI SANJAY Director OPT+S $10.14 80,000 $811,192 76,000 0.0%
SHOW ENTRIES

How to Interpret $BRCD Trades

Not every insider transaction in BRCD is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $BRCD shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for BRCD

Insider activity data for BRCD is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $BRCD, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.