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Company Analysis

CDW Insider Trading

CDW Corp | Retail-Catalog & Mail-Order Houses

Comprehensive Trading Performance Summary

The investment history of corporate insiders at CDW Corp provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Catalog & Mail-Order Houses sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2020-01-17 00:30 2020-01-15 KIRBY ROBERT F. Officer - See Remarks SELL $143.89 1,300 $187,057 27,270 -4.6%
2019-12-19 00:13 2019-12-16 KIRBY ROBERT F. Officer - See Remarks SELL $139.07 1,300 $180,791 28,570 -4.4%
2019-12-19 00:13 2019-12-17 Richards Thomas E Director, Officer - See Remarks OPT+S $139.43 50,000 $6,971,615 547,733 0.0%
2019-11-19 00:14 2019-11-15 KIRBY ROBERT F. Officer - See Remarks SELL $134.19 1,300 $174,447 29,870 -4.2%
2019-11-15 01:27 2019-11-12 Richards Thomas E Director, Officer - See Remarks OPT+S $133.24 51,852 $6,908,678 577,776 0.0%
2019-11-08 00:40 2019-11-06 KEBO COLLIN B. Officer - See Remarks SELL $135.20 3,600 $486,720 3,601 -50.0%
2019-11-06 00:37 2019-11-04 BILLHORN JILL M. Officer - See Remarks SELL $132.54 500 $66,270 14,255 -3.4%
2019-11-06 00:37 2019-11-04 ECKROTE DOUGLAS E Officer - See Remarks SELL $132.43 5,000 $662,125 147,281 -3.3%
2019-10-16 23:37 2019-10-15 KIRBY ROBERT F. Officer - See Remarks SELL $123.33 1,300 $160,329 31,170 -4.0%
2019-10-16 23:37 2019-10-15 Richards Thomas E Director, Officer - See Remarks OPT+S $123.68 56,000 $6,925,822 577,776 0.0%
2019-09-18 23:24 2019-09-16 KIRBY ROBERT F. Officer - See Remarks SELL $111.60 1,300 $145,080 32,470 -3.8%
2019-09-11 23:33 2019-09-10 Richards Thomas E Director, Officer - See Remarks OPT+S $112.17 58,333 $6,543,294 577,776 0.0%
2019-08-16 23:08 2019-08-15 KIRBY ROBERT F. Officer - See Remarks SELL $109.90 1,300 $142,870 33,770 -3.7%
2019-08-15 23:08 2019-08-13 Richards Thomas E Director, Officer - See Remarks OPT+S $113.66 62,222 $7,072,034 577,776 0.0%
2019-08-09 23:13 2019-08-07 KEBO COLLIN B. Officer - See Remarks SELL $106.72 3,600 $384,192 18,752 -16.1%
2019-08-07 23:14 2019-08-05 BILLHORN JILL M. Officer - See Remarks SELL $111.69 500 $55,845 14,755 -3.3%
2019-08-05 23:12 2019-08-01 FAIRFIELD NEIL B Officer - See Remarks OPT+S $118.12 2,118 $250,178 4,936 0.0%
2019-07-17 23:51 2019-07-15 KIRBY ROBERT F. Officer - See Remarks SELL $116.22 1,300 $151,086 35,070 -3.6%
2019-07-17 23:51 2019-07-15 Richards Thomas E Director, Officer - See Remarks OPT+S $115.43 59,574 $6,876,621 577,776 0.0%
2019-06-20 00:05 2019-06-17 KIRBY ROBERT F. Officer - See Remarks SELL $104.22 1,300 $135,486 36,370 -3.5%
2019-06-20 00:05 2019-06-18 Richards Thomas E Director, Officer - See Remarks OPT+S $105.31 66,667 $7,020,948 577,776 0.0%
2019-06-04 23:47 2019-05-31 Richards Thomas E Director, Officer - See Remarks OPT+S $99.67 66,667 $6,644,447 577,776 0.0%
2019-05-17 23:24 2019-05-15 KIRBY ROBERT F. Officer - See Remarks SELL $102.86 1,300 $133,718 37,670 -3.3%
2019-05-09 23:31 2019-05-08 KEBO COLLIN B. Officer - See Remarks SELL $106.28 3,600 $382,608 22,352 -13.9%
2019-04-18 23:51 2019-04-17 Richards Thomas E Director, Officer - See Remarks OPT+S $105.32 16,636 $1,752,067 627,263 0.0%
2019-03-15 00:10 2019-03-12 Richards Thomas E Director, Officer - See Remarks OPT+S $95.60 15,789 $1,509,466 627,263 0.0%
2019-03-15 00:21 2019-03-13 CORLEY CHRISTINA M Officer - See Remarks OPT+S $96.70 3,567 $344,929 44,218 0.0%
2019-03-07 00:37 2019-03-04 FAIRFIELD NEIL B Officer - See Remarks OPT+S $95.01 5,448 $517,614 4,892 0.0%
2019-03-07 00:36 2019-03-04 BILLHORN JILL M. Officer - See Remarks OPT+S $95.00 5,202 $494,190 15,255 0.0%
2019-02-20 04:39 2019-02-15 LEAHY CHRISTINE A Director, Officer - See Remarks SELL $94.15 11,132 $1,048,023 72,298 -13.3%
2019-02-15 02:40 2019-02-12 Richards Thomas E Director, Officer - See Remarks OPT+S $92.17 16,216 $1,494,702 577,775 0.0%
2019-02-15 02:35 2019-02-13 CORLEY CHRISTINA M Officer - See Remarks OPT+S $92.44 14,900 $1,377,356 44,218 0.0%
2019-02-13 02:08 2019-02-11 ROTHER CHRISTINA V. Officer - See Remarks SELL $90.20 4,000 $360,800 90,231 -4.2%
2019-02-13 02:07 2019-02-08 ECKROTE DOUGLAS E Officer - See Remarks SELL $89.49 10,000 $894,930 146,715 -6.4%
2019-02-13 02:07 2019-02-08 ALESIO STEVEN W Director SELL $89.66 20,013 $1,794,418 18,183 -52.4%
2019-01-18 00:59 2019-01-15 Richards Thomas E Director, Officer - See Remarks OPT+S $79.95 18,750 $1,499,040 577,775 0.0%
2019-01-12 00:55 2019-01-10 ROTHER CHRISTINA V. Officer - See Remarks SELL $80.65 4,000 $322,600 94,231 -4.1%
2019-01-12 00:55 2019-01-09 CORLEY CHRISTINA M Officer - See Remarks OPT+S $81.48 14,900 $1,214,045 36,177 0.0%
2018-12-15 01:03 2018-12-12 Richards Thomas E Director, Officer - See Remarks OPT+S $91.30 16,216 $1,480,521 577,775 0.0%
2018-12-15 01:03 2018-12-12 CORLEY CHRISTINA M Officer - See Remarks OPT+S $92.10 14,900 $1,372,317 36,177 0.0%
2018-12-13 00:45 2018-12-10 ROTHER CHRISTINA V. Officer - See Remarks SELL $90.75 4,000 $363,000 98,231 -3.9%
2018-12-08 00:28 2018-12-06 TROKA MATTHEW A. Officer - See Remarks OPT+S $91.99 6,139 $564,727 55,835 0.0%
2018-11-16 00:29 2018-11-14 Richards Thomas E Director, Officer - See Remarks OPT+S $88.87 16,667 $1,481,218 600,075 0.0%
2018-11-14 01:54 2018-11-12 ROTHER CHRISTINA V. Officer - See Remarks SELL $90.14 4,000 $360,560 102,231 -3.8%
2018-11-14 01:53 2018-11-12 KULEVICH FREDERICK J. Officer - See Remarks OPT+S $89.25 2,421 $216,074 16,504 0.0%
2018-11-09 00:35 2018-11-07 CORLEY CHRISTINA M Officer - See Remarks OPT+S $88.75 14,900 $1,322,375 36,177 0.0%
2018-11-08 00:55 2018-11-06 TROKA MATTHEW A. Officer - See Remarks OPT+S $87.21 6,139 $535,382 59,614 0.0%
2018-11-08 00:55 2018-11-05 ECKROTE DOUGLAS E Officer - See Remarks SELL $87.69 10,000 $876,910 156,715 -6.0%
2018-10-13 00:10 2018-10-10 ROTHER CHRISTINA V. Officer - See Remarks SELL $83.25 4,000 $333,000 106,231 -3.6%
2018-10-13 00:09 2018-10-11 Richards Thomas E Director, Officer - See Remarks OPT+S $81.48 18,182 $1,481,444 600,075 0.0%
SHOW ENTRIES

How to Interpret $CDW Trades

Not every insider transaction in CDW Corp is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $CDW shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for CDW

Insider activity data for CDW Corp is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $CDW, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.