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Company Analysis

COCO Insider Trading

Vita Coco Company, Inc. | Beverages

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Vita Coco Company, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Beverages sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2024-11-26 01:16 2024-11-21 Prior Jane Officer - Chief Marketing Officer OPT+S $37.01 3,888 $143,907 131,834 0.0%
2024-11-23 00:36 2024-11-20 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $36.02 40,000 $1,440,676 379,225 -9.5%
2024-11-21 01:04 2024-11-18 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $35.10 40,000 $1,403,832 389,225 -9.3%
2024-11-19 00:27 2024-11-14 BAKER COREY Officer - Chief Financial Officer SELL $34.03 5,172 $175,988 46,346 -10.0%
2024-11-15 00:53 2024-11-12 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $35.25 21,498 $757,777 399,225 -5.1%
2024-11-13 01:04 2024-11-08 Liran Ira Director SELL $36.04 27,176 $979,450 883,729 -3.0%
2024-11-13 01:05 2024-11-08 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $35.56 40,000 $1,422,516 404,525 -9.0%
2024-11-09 00:33 2024-11-06 Liran Ira Director SELL $36.02 2,824 $101,726 910,905 -0.3%
2024-11-09 00:33 2024-11-06 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $35.29 40,000 $1,411,420 414,525 -8.8%
2024-11-07 00:15 2024-11-04 Burth Jonathan Officer - Chief Operating Officer OPT+S $35.00 20,000 $700,000 116,849 0.0%
2024-11-07 00:16 2024-11-04 ROPER MARTIN F Director, Officer - Chief Executive Officer SELL $35.11 40,000 $1,404,232 424,525 -8.6%
2024-11-06 00:05 2024-11-01 van Es Charles Officer - Chief Sales Officer OPT+S $32.11 9,675 $310,616 97,668 0.0%
2024-11-06 00:04 2024-11-01 Prior Jane Officer - Chief Marketing Officer OPT+S $33.56 20,000 $671,120 131,834 0.0%
2024-11-01 23:17 2024-10-30 van Es Charles Officer - Chief Sales Officer OPT+S $31.03 9,500 $294,776 97,668 0.0%
2024-10-30 23:26 2024-10-28 Burth Jonathan Officer - Chief Operating Officer SELL $30.22 6,451 $194,932 116,849 -5.2%
2024-10-24 23:16 2024-10-22 Burth Jonathan Officer - Chief Operating Officer SELL $30.04 905 $27,186 123,300 -0.7%
2024-10-18 23:18 2024-10-16 Burth Jonathan Officer - Chief Operating Officer SELL $30.00 400 $12,000 124,205 -0.3%
2024-10-01 23:37 2024-09-30 Burth Jonathan Officer - Chief Operating Officer SELL $30.01 2,244 $67,336 124,605 -1.8%
2024-09-18 23:03 2024-09-16 Liran Ira Director SELL $27.36 30,000 $820,890 913,729 -3.2%
2024-07-12 23:18 2024-07-10 van Es Charles Officer - Chief Sales Officer OPT+S $30.10 4,872 $146,660 97,668 0.0%
2024-06-20 23:13 2024-06-18 Liran Ira Director SELL $29.53 56,006 $1,653,997 943,729 -5.6%
2024-06-19 02:26 2024-06-14 van Es Charles Officer - Chief Sales Officer OPT+S $30.03 15,628 $469,331 97,668 0.0%
2024-06-19 02:26 2024-06-14 Prior Jane Officer - Chief Marketing Officer OPT+S $30.04 10,000 $300,444 131,834 0.0%
2024-06-19 02:25 2024-06-14 Burth Jonathan Officer - Chief Operating Officer SELL $30.05 10,000 $300,473 126,849 -7.3%
2024-06-11 23:20 2024-06-11 Zupo John Director SELL $27.62 5,017 $138,570 8,247 -37.8%
2024-04-06 00:08 2024-04-03 Liran Ira Director SELL $25.00 6,915 $172,889 985,729 -0.7%
2024-04-06 00:08 2024-04-03 Kirban Michael Director, Officer - Executive Chairman SELL $25.04 24,667 $617,637 615,681 -3.9%
2024-03-26 00:27 2024-03-21 Liran Ira Director SELL $25.04 2,780 $69,620 992,644 -0.3%
2024-03-26 00:27 2024-03-21 Kirban Michael Director, Officer - Executive Chairman SELL $25.05 2,562 $64,168 640,348 -0.4%
2024-03-21 23:45 2024-03-19 Liran Ira Director SELL $25.02 46,303 $1,158,483 995,424 -4.4%
2024-03-21 23:45 2024-03-19 Kirban Michael Director, Officer - Executive Chairman SELL $25.02 32,771 $819,993 642,910 -4.9%
2024-03-15 23:54 2024-03-14 van Es Charles Officer - Chief Sales Officer SELL $25.19 595 $14,988 97,668 -0.6%
2024-03-15 23:53 2024-03-14 Ricalde Rowena Officer - Chief Accounting Officer SELL $25.19 404 $10,177 22,946 -1.7%
2024-03-15 23:53 2024-03-14 Prior Jane Officer - Chief Marketing Officer SELL $25.19 601 $15,139 131,834 -0.5%
2024-03-15 23:53 2024-03-14 Burth Jonathan Officer - Chief Operating Officer SELL $25.19 595 $14,988 136,849 -0.4%
2024-03-15 23:53 2024-03-14 BAKER COREY Officer - Chief Financial Officer SELL $25.19 5,757 $145,019 51,518 -10.1%
2024-03-14 23:23 2024-03-12 Burth Jonathan Officer - Chief Operating Officer SELL $25.02 45,000 $1,125,720 137,444 -24.7%
2023-12-21 00:23 2023-12-19 Liran Ira Director SELL $26.41 55,998 $1,479,047 1,027,729 -5.2%
2023-12-21 00:23 2023-12-19 Kirban Michael Director, Officer - Executive Chairman SELL $26.42 60,000 $1,585,260 675,681 -8.2%
2023-12-02 00:46 2023-11-29 van Es Charles Officer - Chief Sales Officer SELL $28.84 5,537 $159,687 87,721 -5.9%
2023-12-02 00:46 2023-11-29 Ricalde Rowena Officer - Chief Accounting Officer SELL $28.84 679 $19,582 18,766 -3.5%
2023-12-02 00:46 2023-11-29 Prior Jane Officer - Chief Marketing Officer SELL $28.84 1,205 $34,752 121,893 -1.0%
2023-12-02 00:46 2023-11-29 Burth Jonathan Officer - Chief Operating Officer SELL $28.84 1,686 $48,624 171,902 -1.0%
2023-11-30 00:02 2023-11-27 Burth Jonathan Officer - Chief Operating Officer OPT+S $30.31 31,329 $949,507 173,588 0.0%
2023-11-14 01:36 2023-11-09 Melloul Eric Director, 10% owner SELL $27.61 4,000,000 $110,440,000 10,858,120 -26.9%
2023-11-14 01:31 2023-11-09 Verlinvest Beverages SA 10% owner SELL $27.61 4,000,000 $110,440,000 10,858,120 -26.9%
2023-11-06 20:57 2023-11-02 Prior Jane Officer - Chief Marketing Officer OPT+S $30.03 7,000 $210,238 123,098 0.0%
2023-11-04 01:22 2023-11-01 van Es Charles Officer - Chief Sales Officer OPT+S $28.14 28,200 $793,407 93,258 0.0%
2023-11-04 01:21 2023-11-01 Burth Jonathan Officer - Chief Operating Officer OPT+S $29.43 34,140 $1,004,665 176,517 0.0%
2023-09-21 23:41 2023-09-19 Prior Jane Officer - Chief Marketing Officer OPT+S $27.06 34,746 $940,296 123,098 0.0%
SHOW ENTRIES

How to Interpret $COCO Trades

Not every insider transaction in Vita Coco Company, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $COCO shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for COCO

Insider activity data for Vita Coco Company, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $COCO, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.