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Company Analysis

COGT Insider Trading

Fluent, Inc. | Services-Advertising

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Fluent, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Advertising sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2016-12-01 15:01 2016-11-30 Jordan Harry Baker III Officer - Chief Operating Officer BUY $3.25 5,000 $16,250 80,000 +6.7%
2016-12-01 15:00 2016-11-30 Brauser Michael Director, Officer - Executive Chairman BUY $3.35 3,000 $10,050 2,120,145 +0.1%
2016-11-30 15:10 2016-11-29 Schulke Ryan Director, 10% owner, Other BUY $3.79 2,000 $7,580 5,896,579 +0.0%
2016-11-30 15:12 2016-11-29 Brauser Michael Director, Officer - Executive Chairman BUY $3.71 3,500 $12,985 2,117,145 +0.2%
2016-11-10 15:16 2016-11-09 Schulke Ryan Director, 10% owner, Other BUY $3.72 5,000 $18,600 5,894,579 +0.1%
2016-11-10 15:15 2016-11-09 Conlin Matthew 10% owner, Other BUY $3.73 5,000 $18,650 5,352,062 +0.1%
2016-11-10 15:17 2016-11-09 Brauser Michael Director, Officer - Executive Chairman BUY $3.69 5,000 $18,450 2,113,645 +0.2%
2016-11-09 15:34 2016-11-08 Conlin Matthew 10% owner, Other BUY $4.01 5,000 $20,050 5,347,062 +0.1%
2016-11-09 15:32 2016-11-08 Schulke Ryan Director, 10% owner, Other BUY $4.01 5,000 $20,050 5,889,579 +0.1%
2016-11-09 15:35 2016-11-08 Brauser Michael Director, Officer - Executive Chairman BUY $3.79 6,500 $24,635 2,108,645 +0.3%
2016-11-08 16:11 2016-11-07 Jordan Harry Baker III Officer - Chief Operating Officer BUY $3.97 155,000 $615,552 75,000 +100.0%
2016-11-08 16:08 2016-11-07 MacLachlan Daniel Officer - Chief Financial Officer BUY $3.45 1,000 $3,450 3,000 +50.0%
2016-11-08 16:07 2016-11-07 Conlin Matthew 10% owner, Other BUY $3.51 21,812 $76,560 5,342,062 +0.4%
2016-11-08 16:05 2016-11-07 Dubner Derek Director, Officer - Chief Executive Officer BUY $3.66 3,000 $10,966 51,846 +6.1%
2016-11-08 16:04 2016-11-07 Schulke Ryan Director, 10% owner, Other BUY $3.51 20,679 $72,583 5,884,579 +0.4%
2016-11-08 16:01 2016-11-07 Swayman Robert Director BUY $3.68 10,000 $36,800 10,000 +100.0%
2016-11-08 15:53 2016-11-07 DELL JEFFREY ALAN Officer - Chief Information Officer BUY $3.20 2,000 $6,400 11,427 +21.2%
2016-11-08 15:53 2016-11-07 Fried Robert N Director BUY $3.75 2,000 $7,500 337,338 +0.6%
2016-11-08 16:10 2016-11-04 FROST PHILLIP MD ET AL Director, 10% owner BUY $3.17 35,000 $111,052 15,704,874 +0.2%
2016-11-08 16:09 2016-11-07 Brauser Michael Director, Officer - Executive Chairman BUY $3.64 18,000 $65,462 2,102,145 +0.9%
2016-10-26 14:39 2016-10-25 FROST PHILLIP MD ET AL Director, 10% owner BUY $3.42 5,000 $17,103 15,669,874 +0.0%
2016-10-20 14:12 2016-10-19 FROST PHILLIP MD ET AL Director, 10% owner BUY $3.46 25,000 $86,550 15,664,874 +0.2%
2010-10-12 23:05 2010-10-08 Hsieh Ming Director, Officer - Chief Executive Officer SELL $10.50 31,369,965 $329,384,633 0 -100.0%
2010-10-12 23:06 2010-10-08 THORNTON KENNETH R Director OPT+S $10.50 5,000 $52,500 4,000 0.0%
2009-12-02 04:42 2009-12-01 Hollowich Michael Officer - Executive Vice President OPT+S $8.70 4,374 $38,058 7,500 0.0%
2009-12-02 03:42 2009-11-27 Jasinski James Officer - Executive Vice President SELL $8.66 4,333 $37,502 19,965 -17.8%
2009-12-02 01:27 2009-12-01 KIM PAUL Officer - Chief Financial Officer SELL $8.67 15,830 $137,246 50,000 -24.0%
2009-09-03 23:11 2009-09-01 Hollowich Michael Officer - Executive Vice President OPT+S $10.42 13,660 $142,292 11,250 0.0%
2009-08-31 23:19 2009-08-28 Jasinski James Officer - Executive Vice President OPT+S $10.28 20,000 $205,600 27,465 0.0%
2009-08-25 02:10 2009-08-24 BOLGER JOHN C Director OPT+S $10.73 13,000 $139,499 0 0.0%
2008-12-03 01:05 2008-11-28 Hsieh Ming Director, Officer, 10% owner - Chief Executive Officer SELL $12.90 200,000 $2,580,400 1,860,436 -9.7%
2008-12-03 01:04 2008-11-28 Hollowich Michael Officer - Executive Vice President OPT+S $12.89 10,509 $135,513 11,250 0.0%
2008-12-03 01:03 2008-12-01 Jasinski James Officer - Executive Vice President SELL $13.16 2,542 $33,453 27,465 -8.5%
2008-12-03 01:05 2008-12-01 KIM PAUL Officer - Chief Financial Officer SELL $13.02 16,062 $209,127 75,000 -17.6%
2008-11-26 20:33 2008-11-24 Hollowich Michael Officer - Executive Vice President OPT+S $11.96 10,000 $119,607 15,000 0.0%
2008-08-16 03:38 2008-08-13 KIM PAUL Officer - Chief Financial Officer OPT+S $11.53 280,000 $3,229,492 100,000 0.0%
2008-06-02 23:02 2008-05-29 Hollowich Michael Officer - Executive Vice President OPT+S $12.04 22,800 $274,503 15,000 0.0%
2008-05-15 03:59 2008-05-12 KIM PAUL Officer - Chief Financial Officer OPT+S $10.60 7,704 $81,688 100,000 0.0%
2008-05-15 03:59 2008-05-12 KIM PAUL Officer - Chief Financial Officer OPT+S $10.45 45,885 $479,627 100,000 0.0%
2008-05-15 03:57 2008-05-12 KIM PAUL Officer - Chief Financial Officer OPT+S $10.51 28,410 $298,478 100,000 0.0%
2008-05-15 03:56 2008-05-12 KIM PAUL Officer - Chief Financial Officer OPT+S $10.32 10,838 $111,843 100,000 0.0%
2008-05-15 03:56 2008-05-12 KIM PAUL Officer - Chief Financial Officer OPT+S $10.10 24,252 $245,052 100,000 0.0%
2008-04-04 23:59 2008-04-02 KIM PAUL Officer - Chief Financial Officer OPT+S $10.05 12,876 $129,370 100,000 0.0%
2008-03-05 01:35 2008-02-29 Hollowich Michael Officer - Executive Vice President OPT+S $10.13 4,000 $40,520 15,000 0.0%
2007-12-04 01:31 2007-11-30 Hollowich Michael Officer - Executive Vice President OPT+S $11.22 20,000 $224,472 15,000 0.0%
2007-11-20 01:02 2007-11-15 KIM PAUL Officer - Chief Financial Officer OPT+S $11.97 40,000 $478,636 0 0.0%
2007-08-17 23:58 2007-08-15 KIM PAUL Officer - Chief Financial Officer OPT+S $13.99 51,250 $716,972 0 0.0%
2007-05-09 23:30 2007-05-07 BOLGER JOHN C Director OPT+S $14.30 15,000 $214,425 3,000 0.0%
2006-06-06 01:53 2006-06-01 Hollowich Michael Officer - Executive Vice President OPT+S $15.17 12,498 $189,623 0 0.0%
2006-04-25 20:27 2005-05-05 Hollowich Michael Officer - Executive Vice President OPT+S $21.84 8,515 $185,992 0 0.0%
SHOW ENTRIES

How to Interpret $COGT Trades

Not every insider transaction in Fluent, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $COGT shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for COGT

Insider activity data for Fluent, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $COGT, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.