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Company Analysis

CPNG Insider Trading

Coupang, Inc. | Retail-Catalog & Mail-Order Houses

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Coupang, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Catalog & Mail-Order Houses sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2026-03-14 01:04 2026-03-11 MEHTA NEIL Director BUY $18.58 7,350,104 $136,562,727 55,310,977 +15.3%
2026-01-03 00:51 2026-01-02 Lee Jonathan D. Officer, Other - Chief Accounting Officer SELL $23.62 2,679 $63,278 122,096 -2.1%
2025-11-13 00:34 2025-11-10 Anand Gaurav Officer - Chief Financial Officer SELL $29.02 75,350 $2,186,619 1,941,590 -3.7%
2025-11-06 00:24 2025-11-03 Kolari Pranam Officer - VP, Search and Recommendations SELL $31.98 11,653 $372,608 147,023 -7.3%
2025-09-12 23:21 2025-09-11 Franceschi Pedro Director SELL $32.05 21,428 $686,767 0 -100.0%
2025-09-12 23:20 2025-09-11 Rogers Harold Officer - See Remarks SELL $32.06 64,755 $2,075,793 449,569 -12.6%
2025-09-10 23:49 2025-09-09 Sun Benjamin Director SELL $31.88 815,797 $26,007,608 503,624 -61.8%
2025-08-23 04:00 2025-08-20 SVF Investments (UK) Ltd 10% owner SELL $28.00 20,000,000 $560,000,000 289,542,259 -6.5%
2025-08-12 23:34 2025-08-11 Anand Gaurav Officer - Chief Financial Officer SELL $27.79 75,350 $2,093,803 2,016,940 -3.6%
2025-08-04 23:41 2025-08-04 Kolari Pranam Officer - VP, Search and Recommendations SELL $29.14 11,653 $339,568 158,676 -6.8%
2025-06-18 04:00 2025-06-13 SVF Investments (UK) Ltd 10% owner SELL $28.25 10,000,000 $282,500,000 309,542,259 -3.1%
2025-06-02 23:21 2025-05-29 Anand Gaurav Officer - Chief Financial Officer SELL $28.11 175,000 $4,919,635 2,092,290 -7.7%
2025-05-30 23:39 2025-05-28 Sun Benjamin Director SELL $28.36 200,000 $5,671,560 1,319,421 -13.2%
2025-05-17 02:30 2025-05-14 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $26.81 1,400,000 $37,540,860 55,131,161 +2.6%
2025-05-14 23:21 2025-05-12 Anand Gaurav Officer - Chief Financial Officer SELL $26.10 75,350 $1,966,921 2,267,290 -3.2%
2025-05-12 23:15 2025-05-08 Sun Benjamin Director SELL $26.03 200,000 $5,206,120 1,519,421 -11.6%
2025-05-12 23:14 2025-05-08 Kang Hanseung Officer - Rep Director, Business Mngmt SELL $26.17 69,931 $1,830,248 599,841 -10.4%
2025-05-12 23:12 2025-05-08 Lee Jonathan D. Officer, Other - Chief Accounting Officer SELL $26.17 8,105 $212,126 124,775 -6.1%
2025-05-12 23:10 2025-05-08 Kolari Pranam Officer - VP, Search and Recommendations SELL $26.17 6,777 $177,385 170,329 -3.8%
2025-05-13 04:00 2025-05-08 SVF Investments (UK) Ltd 10% owner SELL $25.75 30,000,000 $772,500,000 319,542,259 -8.6%
2025-05-03 04:16 2025-05-02 Kolari Pranam Officer - VP, Search and Recommendations SELL $23.85 9,347 $222,926 177,106 -5.0%
2025-04-03 23:24 2025-04-02 Kolari Pranam Officer - VP, Search and Recommendations SELL $21.94 675 $14,810 186,453 -0.4%
2025-03-20 04:06 2025-03-17 Sun Benjamin Director SELL $23.43 250,000 $5,856,850 1,719,421 -12.7%
2025-03-19 23:23 2025-03-17 Kang Hanseung Officer - Rep Director, Business Mngmt SELL $23.00 40,000 $920,000 669,772 -5.6%
2025-03-11 23:27 2025-03-10 Anand Gaurav Officer - Chief Financial Officer SELL $22.03 75,350 $1,660,262 2,342,640 -3.1%
2025-03-08 00:24 2025-03-05 Rogers Harold Officer - See Remarks SELL $23.50 273,977 $6,437,473 514,324 -34.8%
2025-03-01 00:22 2025-02-27 Kolari Pranam Officer - VP, Search and Recommendations SELL $24.76 7,172 $177,579 129,634 -5.2%
2025-02-05 00:23 2025-02-03 Kolari Pranam Officer - VP, Search and Recommendations SELL $22.98 8,459 $194,388 136,806 -5.8%
2025-01-03 04:33 2025-01-02 Kolari Pranam Officer - VP, Search and Recommendations SELL $22.10 775 $17,128 145,265 -0.5%
2024-11-14 02:16 2024-11-11 Kim Bom Director, Officer, 10% owner - CEO and Chairman SELL $22.97 15,000,000 $344,550,000 2,000,000 -88.2%
2024-11-13 05:15 2024-11-07 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $24.28 2,250,199 $54,632,131 52,926,423 +4.4%
2024-11-09 00:38 2024-11-07 Kolari Pranam Officer - VP, Search and Recommendations SELL $24.27 5,494 $133,339 146,040 -3.6%
2024-11-07 00:31 2024-11-04 Kolari Pranam Officer - VP, Search and Recommendations SELL $25.36 11,631 $294,962 151,534 -7.1%
2024-10-04 23:22 2024-10-02 Kolari Pranam Officer - See Remarks SELL $24.23 956 $23,164 163,165 -0.6%
2024-08-24 04:00 2024-08-21 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $22.94 300,000 $6,881,310 50,676,224 +0.6%
2024-08-22 02:21 2024-08-19 Sun Benjamin Director SELL $23.36 200,000 $4,672,000 1,969,421 -9.2%
2024-08-15 23:59 2024-08-14 Kolari Pranam Officer - See Remarks SELL $22.63 6,235 $141,098 164,121 -3.7%
2024-08-16 03:37 2024-08-13 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $22.42 501,300 $11,237,191 50,376,224 +1.0%
2024-08-14 23:56 2024-08-13 Anand Gaurav Officer - Chief Financial Officer SELL $22.75 200,000 $4,550,000 1,937,500 -9.4%
2024-08-13 04:13 2024-08-08 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $22.34 950,000 $21,227,275 49,874,924 +1.9%
2024-08-05 23:30 2024-08-02 Kolari Pranam Officer - See Remarks SELL $19.90 10,432 $207,597 170,356 -5.8%
2024-07-03 23:26 2024-07-02 Kolari Pranam Officer - See Remarks SELL $21.13 673 $14,220 180,788 -0.4%
2024-06-18 03:33 2024-06-17 Sun Benjamin Director SELL $20.63 700,000 $14,441,000 2,169,421 -24.4%
2024-05-31 23:56 2024-05-30 Kang Hanseung Officer - Rep Director, Business Mngmt SELL $23.00 40,000 $920,000 544,478 -6.8%
2024-05-21 23:47 2024-05-20 Kolari Pranam Officer - See Remarks SELL $22.93 6,490 $148,816 181,461 -3.5%
2024-05-15 04:00 2024-05-10 GREENOAKS CAPITAL PARTNERS LLC Director, Other BUY $22.19 918,789 $20,389,490 48,924,924 +1.9%
2024-05-10 23:38 2024-05-09 Lee Jonathan D. Officer - Chief Accounting Officer SELL $21.45 5,000 $107,250 120,835 -4.0%
2024-05-03 23:48 2024-05-02 Kolari Pranam Officer - See Remarks SELL $22.34 2,048 $45,752 187,951 -1.1%
2024-03-20 00:21 2024-03-18 Rogers Harold Officer - See Remarks SELL $18.25 139,080 $2,538,210 394,192 -26.1%
2024-03-19 04:32 2024-03-14 MEHTA NEIL Director SELL $18.68 1,600,000 $29,894,880 48,006,135 -3.2%
SHOW ENTRIES

How to Interpret $CPNG Trades

Not every insider transaction in Coupang, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $CPNG shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for CPNG

Insider activity data for Coupang, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $CPNG, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.