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Company Analysis

DLX Insider Trading

DELUXE CORP | Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work

Comprehensive Trading Performance Summary

The investment history of corporate insiders at DELUXE CORP provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2008-08-12 23:31 2008-08-12 McRoberts Malcolm Officer - Senior Vice President & CIO BUY $17.55 1,000 $17,554 18,607 +5.7%
2008-08-11 23:33 2008-08-07 BALDWIN RONALD C Director BUY $16.88 1,000 $16,880 8,585 +13.2%
2008-08-07 23:41 2008-08-07 McRoberts Malcolm Officer - Senior Vice President & CIO BUY $16.88 700 $11,816 17,607 +4.1%
2008-08-06 23:45 2008-08-06 Nachtsheim Stephen P Director BUY $16.21 10,000 $162,130 12,000 +500.0%
2008-08-05 15:35 2008-08-04 Greene Richard S Officer - Sr. V.P. and CFO BUY $14.60 1,000 $14,600 23,528 +4.4%
2008-08-05 15:33 2008-08-04 SCHRAM LEE J Officer - Chief Executive Officer BUY $14.45 22,492 $325,009 142,955 +18.7%
2008-02-04 16:27 2008-01-31 BALDWIN RONALD C Director BUY $23.68 1,000 $23,679 1,000 +100.0%
2008-01-30 16:34 2008-01-28 Greene Richard S Officer - Sr. V.P. and CFO BUY $23.81 600 $14,286 15,487 +4.0%
2007-08-02 23:30 2007-08-01 Greene Richard S Officer - Sr. V.P. and CFO BUY $38.17 300 $11,451 14,887 +2.1%
2007-08-01 23:16 2007-07-31 McGrath Don J Director BUY $39.20 1,000 $39,200 1,000 +100.0%
2007-07-30 23:26 2007-07-30 SCHRAM LEE J Officer - Chief Executive Officer BUY $37.72 1,975 $74,497 108,339 +1.9%
2007-05-25 23:40 2007-05-24 Branham Leanne Officer - Vice President, Fulfillment OPT+S $41.67 3,600 $150,012 6,610 0.0%
2007-05-16 23:15 2007-05-15 Greene Richard S Officer - Sr. V.P. and CFO BUY $40.46 200 $8,092 14,587 +1.4%
2007-05-09 00:13 2007-05-07 WIDENER LUANN E Officer - Sr. V.P., President SS & FS OPT+S $39.62 7,075 $280,331 32,218 0.0%
2007-05-01 23:36 2007-05-01 SCHRAM LEE J Officer - Chief Executive Officer BUY $37.99 1,300 $49,387 119,560 +1.1%
2007-02-27 23:55 2007-02-27 Koldenhoven Lynn Officer - VP, Consumer Sales & Marketing BUY $31.72 250 $7,930 3,981 +6.7%
2007-02-01 00:26 2007-01-31 NACHSHEIM STEPHEN P Director BUY $29.77 1,000 $29,770 2,000 +100.0%
2007-01-31 00:53 2007-01-29 Greene Richard S Officer - Sr. V.P. and CFO BUY $28.97 600 $17,382 6,387 +10.4%
2007-01-30 01:02 2007-01-29 Peterson Terry D Officer - V.P., Controller & CAO BUY $28.97 700 $20,279 9,680 +7.8%
2007-01-30 00:25 2007-01-29 SCHRAM LEE J Officer - Chief Executive Officer BUY $29.00 2,585 $74,965 89,360 +3.0%
2006-05-05 23:30 2006-05-03 TREFF DOUGLAS J Officer - Sr. Vice President and CFO OPT+S $23.14 60,485 $1,399,441 46,355 0.0%
2006-05-03 23:23 2006-05-01 HAGGERTY CHARLES A Director BUY $23.55 20,000 $470,990 31,359 +176.1%
2006-02-04 00:22 2006-02-02 SCHULTE RICHARD L Officer - Sr. V.P., President - SBS OPT+S $26.45 1,000 $26,450 17,441 0.0%
2005-09-20 22:57 2005-09-20 SCHLAIS WARNER F Officer - Sr. V.P. and CIO SELL $39.43 3,849 $151,778 8,139 -32.1%
2005-03-11 20:09 2005-03-10 SCHLAIS WARNER F Officer - Sr. V.P. and CIO BUY $39.34 1,900 $74,741 11,448 +19.9%
2005-03-03 00:50 2005-03-01 MOSNER LAWRENCE J Officer - Chairman and CEO SELL $39.00 55,000 $2,145,187 110,394 -33.3%
2005-02-10 01:02 2005-02-08 MOSNER LAWRENCE J Officer - Chairman and CEO OPT+S $38.60 144,500 $5,578,018 200,029 0.0%
2004-12-04 00:09 2004-12-02 ALEXANDER STUART Officer - V.P., Investor Relations OPT+S $40.06 9,080 $363,765 19,915 0.0%
2004-11-30 23:58 2004-11-29 SCHLAIS WARNER F Officer - Sr. V.P. and CIO OPT+S $39.71 3,950 $156,856 10,616 0.0%
2004-11-24 23:58 2004-11-22 HAGGERTY CHARLES A Director SELL $38.93 10,000 $389,295 0 -100.0%
2004-09-13 23:13 2004-09-09 FELTZ GUY C Officer - Sr. V.P., President - DFS & DC OPT+S $41.57 7,379 $306,776 16,692 0.0%
2004-08-13 19:26 2004-08-11 EILERS RONALD E Officer - President and COO OPT+S $42.62 70,649 $3,010,905 41,755 0.0%
2004-08-03 22:23 2004-08-02 WIDENER LUANN E Officer - Sr. V.P. Human Resources OPT+S $43.70 1,544 $67,473 3,260 0.0%
2004-05-20 04:01 2004-05-17 ESL INVESTMENTS INC 10% owner SELL $42.67 878,300 $37,479,959 0 -100.0%
SHOW ENTRIES

How to Interpret $DLX Trades

Not every insider transaction in DELUXE CORP is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $DLX shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for DLX

Insider activity data for DELUXE CORP is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $DLX, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.