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Company Analysis

DOCU Insider Trading

DOCUSIGN, INC. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at DOCUSIGN, INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2020-07-10 02:56 2020-07-08 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $203.70 5,800 $1,181,450 400,117 -1.4%
2020-07-07 23:15 2020-07-02 Salem Enrique T Director SELL $189.87 64,245 $12,198,384 152,990 -29.6%
2020-06-27 01:42 2020-06-25 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $163.87 7,878 $1,290,938 112,119 -6.6%
2020-06-24 02:37 2020-06-22 Solvik Peter Director SELL $167.51 16,452 $2,755,814 82,190 -16.7%
2020-06-23 01:49 2020-06-18 Alhadeff Loren Officer - Chief Revenue Officer SELL $162.14 10,821 $1,754,552 152,543 -6.6%
2020-06-12 02:19 2020-06-10 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $147.57 7,000 $1,033,017 419,835 -1.6%
2020-06-09 01:52 2020-06-05 Alhadeff Loren Officer - Chief Revenue Officer SELL $139.03 10,579 $1,470,843 170,388 -5.8%
2020-06-05 01:50 2020-06-03 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $147.53 7,000 $1,032,689 426,835 -1.6%
2020-05-29 02:01 2020-05-27 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $123.75 7,000 $866,246 433,835 -1.6%
2020-05-22 01:27 2020-05-20 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $130.95 7,000 $916,637 440,835 -1.6%
2020-05-15 01:27 2020-05-13 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $120.08 7,000 $840,537 447,835 -1.5%
2020-05-14 02:38 2020-05-12 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $121.85 41,514 $5,058,551 180,967 0.0%
2020-05-12 00:40 2020-05-08 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $118.31 7,000 $828,187 454,835 -1.5%
2020-04-11 03:48 2020-04-08 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $88.57 2,000 $177,147 473,852 -0.4%
2020-04-01 23:23 2020-03-30 Salem Enrique T Director SELL $85.50 350,000 $29,925,000 2,650,000 -11.7%
2020-03-27 23:58 2020-03-25 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $85.00 9,777 $831,045 135,037 -6.8%
2020-03-25 03:41 2020-03-20 Solvik Peter Director SELL $79.70 16,452 $1,311,224 44,344 -27.1%
2020-03-24 00:55 2020-03-19 Salem Enrique T Director SELL $78.60 372,351 $29,266,789 3,000,000 -11.0%
2020-03-14 00:32 2020-03-11 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $76.96 2,000 $153,916 475,852 -0.4%
2020-02-21 03:01 2020-02-18 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $89.00 7,877 $701,053 145,786 -5.1%
2020-02-15 01:51 2020-02-12 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $85.27 2,000 $170,548 477,852 -0.4%
2020-01-11 01:53 2020-01-08 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $75.07 2,000 $150,140 479,852 -0.4%
2020-01-11 00:16 2020-01-08 Salem Enrique T Director SELL $75.50 722,647 $54,559,849 3,372,351 -17.6%
2020-01-09 00:26 2020-01-06 Salem Enrique T Director SELL $74.75 722,647 $54,017,863 4,094,998 -15.0%
2020-01-08 04:58 2020-01-03 Solvik Peter Director SELL $75.17 43,690 $3,284,160 48,910 -47.2%
2019-12-31 01:45 2019-12-26 Hinshaw John M Director OPT+S $74.39 40,000 $2,975,600 71,053 0.0%
2019-12-21 00:42 2019-12-18 Alhadeff Loren Officer - Chief Revenue Officer SELL $74.06 10,821 $801,402 188,233 -5.4%
2019-12-14 01:21 2019-12-11 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $72.45 2,000 $144,900 495,770 -0.4%
2019-12-11 03:42 2019-12-06 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $75.00 32,000 $2,400,000 206,078 0.0%
2019-12-07 01:35 2019-12-04 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $69.76 8,000 $558,070 206,078 0.0%
2019-11-16 01:59 2019-11-13 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $66.69 2,000 $133,380 497,770 -0.4%
2019-11-13 01:08 2019-11-07 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $66.33 8,000 $530,622 206,078 0.0%
2019-10-12 00:30 2019-10-09 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $65.26 2,000 $130,520 499,770 -0.4%
2019-10-10 02:59 2019-10-07 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $64.92 11,400 $740,078 206,078 0.0%
2019-09-27 03:25 2019-09-25 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $61.29 7,877 $482,751 161,890 -4.6%
2019-09-25 04:04 2019-09-20 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $65.01 4,600 $299,046 194,078 0.0%
2019-09-20 02:59 2019-09-17 Alhadeff Loren Officer - Chief Revenue Officer SELL $61.79 10,821 $668,630 194,078 -5.3%
2019-09-12 03:41 2019-09-11 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $59.50 2,000 $119,000 515,689 -0.4%
2019-09-10 02:56 2019-09-09 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $58.98 4,000 $235,920 517,689 -0.8%
2019-09-10 02:53 2019-09-06 Alhadeff Loren Officer - Chief Revenue Officer OPT+S $55.64 24,000 $1,335,269 211,923 0.0%
2019-07-11 23:34 2019-07-09 Solvik Peter Director SELL $51.52 541,532 $27,901,353 62,600 -89.6%
2019-06-26 23:33 2019-06-25 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $50.93 7,877 $401,176 177,994 -4.2%
2019-06-21 03:24 2019-06-19 Alhadeff Loren Officer - Chief Revenue Officer SELL $53.12 11,579 $615,076 211,923 -5.2%
2019-06-08 00:59 2019-06-05 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $53.40 10,000 $534,000 484,945 -2.0%
2019-06-01 00:09 2019-05-29 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $53.48 10,000 $534,842 494,945 -2.0%
2019-05-24 23:09 2019-05-22 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $54.85 10,000 $548,484 504,945 -1.9%
2019-05-17 23:18 2019-05-15 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $52.42 10,000 $524,200 514,945 -1.9%
2019-05-10 23:35 2019-05-08 OLRICH SCOTT V. Officer - Chief Operating Officer SELL $53.39 10,000 $533,934 524,945 -1.9%
2019-03-27 23:41 2019-03-25 Wolberg Kirsten O. Officer - Chief Technology & Ops Officer SELL $52.95 10,166 $538,290 178,175 -5.4%
2019-03-22 02:29 2019-03-19 Alhadeff Loren Officer - Chief Revenue Officer SELL $56.04 8,717 $488,502 143,500 -5.7%
SHOW ENTRIES

How to Interpret $DOCU Trades

Not every insider transaction in DOCUSIGN, INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $DOCU shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for DOCU

Insider activity data for DOCUSIGN, INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $DOCU, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.