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Company Analysis

EFX Insider Trading

EQUIFAX INC | Services-Consumer Credit Reporting, Collection Agencies

Comprehensive Trading Performance Summary

The investment history of corporate insiders at EQUIFAX INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Consumer Credit Reporting, Collection Agencies sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2006-11-14 20:56 2006-11-13 Adams J Dann Officer - Group Executive OPT+S $38.17 8,000 $305,360 40,928 0.0%
2006-11-08 23:22 2006-11-07 SPRINGMAN PAUL J Officer - Chief Mktg Officer OPT+S $38.17 5,976 $228,097 57,843 0.0%
2006-10-30 21:56 2006-10-27 ADREAN LEE Officer - Chief Financial Officer BUY $37.60 2,000 $75,201 2,000 +100.0%
2006-10-26 22:41 2006-10-20 Shannon Michael S Officer - Group Executive SELL $36.59 2,447 $89,547 43,220 -5.4%
2006-10-24 23:28 2006-10-20 Shannon Michael S Officer - Group Executive SELL $36.59 2,447 $89,547 40,220 -5.7%
2006-07-28 18:13 2006-07-26 COPELAND JAMES E JR Director BUY $32.67 10,000 $326,664 25,043 +66.5%
2006-05-17 21:48 2006-05-16 MAST KENT E Officer - CVP and General Counsel SELL $36.80 3,300 $121,440 83,147 -3.8%
2006-03-09 22:03 2006-03-07 GASTON KAREN H Officer - Chief Adm Officer OPT+S $36.75 11,500 $422,625 80,367 0.0%
2005-12-15 22:53 2005-12-15 CHAPMAN THOMAS F Director OPT+S $37.51 53,732 $2,015,616 0 0.0%
2005-12-01 22:21 2005-11-30 CHAPMAN THOMAS F Director OPT+S $37.86 53,733 $2,034,315 0 0.0%
2005-11-16 21:24 2005-11-15 CHAPMAN THOMAS F Director OPT+S $36.44 53,733 $1,958,256 0 0.0%
2005-11-03 19:24 2005-11-02 MAST KENT E Officer - CVP and General Counsel SELL $34.80 5,000 $174,017 87,479 -5.4%
2005-11-02 19:51 2005-10-31 CHAPMAN THOMAS F Director OPT+S $34.85 53,732 $1,872,533 0 0.0%
2005-10-19 21:22 2005-10-17 CHAPMAN THOMAS F Director OPT+S $33.85 53,732 $1,818,705 0 0.0%
2005-10-03 21:52 2005-09-30 CHAPMAN THOMAS F Director OPT+S $34.39 53,732 $1,847,886 0 0.0%
2005-09-19 22:09 2005-09-15 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $33.80 53,732 $1,816,142 0 0.0%
2005-08-09 18:22 2005-08-05 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $36.01 52,800 $1,901,312 324,029 0.0%
2005-08-05 22:42 2005-08-03 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $36.40 56,800 $2,067,276 324,029 0.0%
2005-08-02 22:39 2005-08-01 GASTON KAREN H Officer - Chief Adm Officer SELL $36.31 2,948 $107,042 82,062 -3.5%
2005-08-02 22:39 2005-07-29 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $36.40 179,581 $6,536,748 324,029 0.0%
2005-07-26 22:35 2005-07-25 GASTON KAREN H Officer - Chief Adm Officer OPT+S $36.29 15,375 $557,970 85,010 0.0%
2005-07-26 22:35 2005-07-25 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $36.25 201,890 $7,319,078 324,029 0.0%
2005-05-16 23:04 2005-05-12 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $34.71 86,345 $2,997,311 324,029 -21.0%
2005-05-04 20:30 2005-05-03 SPRINGMAN PAUL J Officer - Chief Mktg Officer OPT+S $34.41 7,544 $259,624 54,063 0.0%
2005-05-02 21:39 2005-04-25 MAST KENT E Officer - CVP and General Counsel SELL $33.92 3,305 $112,106 90,064 -3.5%
2005-04-27 18:33 2005-04-25 GASTON KAREN H Officer - Chief Adm Officer SELL $33.80 8,074 $272,915 85,010 -8.7%
2005-04-26 18:49 2005-04-25 GASTON KAREN H Officer - Chief Adm Officer SELL $33.80 8,074 $272,915 101,158 -7.4%
2005-03-04 23:15 2005-03-03 CHAPMAN THOMAS F Director, Officer - Chairman and CEO OPT+S $30.71 125,000 $3,838,275 324,029 0.0%
2004-11-18 23:41 2004-11-17 SCHIRK MICHAEL G Officer - VP and Treasurer OPT+S $27.32 5,604 $153,110 3,855 0.0%
2004-11-16 19:02 2004-11-15 GASTON KAREN H Officer - Chief Adm Officer OPT+S $27.24 10,000 $272,400 46,216 0.0%
2004-11-16 19:02 2004-11-12 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $27.28 31,400 $856,454 287,784 -9.8%
2004-11-16 00:38 2004-11-10 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $27.25 18,600 $506,850 319,184 -5.5%
2004-11-12 22:48 2004-11-10 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $27.25 24,600 $670,350 313,184 -7.3%
2004-10-28 17:22 2004-10-26 GASTON KAREN H Officer - Chief Adm Officer OPT+S $25.74 20,698 $532,820 46,216 0.0%
2004-10-28 17:22 2004-10-26 MAST KENT E Officer - CVP and General Counsel OPT+S $25.82 54,693 $1,411,976 50,407 0.0%
2004-08-23 21:34 2004-08-20 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $25.00 25,000 $625,000 338,169 -6.9%
2004-05-26 23:20 2004-05-25 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $24.00 25,000 $600,000 363,169 -6.4%
2004-05-14 23:24 2004-05-14 MAST KENT E Officer - CVP and General Counsel SELL $24.88 4,769 $118,660 48,950 -8.9%
2004-05-13 16:49 2004-05-11 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $24.30 43,900 $1,066,651 388,169 -10.2%
2004-02-23 21:10 2004-02-19 CHAPMAN THOMAS F Director, Officer - Chairman and CEO SELL $26.78 36,600 $980,294 432,069 -7.8%
2004-02-17 20:56 2004-02-12 GASTON KAREN H Officer - CVP and Chief Adm Officer OPT+S $26.72 18,100 $483,570 43,268 0.0%
2004-02-17 20:58 2004-02-13 MAST KENT E Officer - CVP and Gen Counsel OPT+S $26.56 23,694 $629,327 48,719 0.0%
2004-02-03 17:53 2004-01-30 COPELAND JAMES E JR Director BUY $25.97 5,000 $129,832 5,000 +100.0%
2003-08-08 18:37 2003-08-06 STORY DENNIS B Officer - VP and Corporate Controller SELL $22.13 69,271 $1,533,210 5,000 -93.3%
2003-07-30 18:58 2003-07-28 GASTON KAREN H Officer - CVP and Chief Adm Officer SELL $23.64 23,363 $552,187 36,999 -38.7%
SHOW ENTRIES

How to Interpret $EFX Trades

Not every insider transaction in EQUIFAX INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $EFX shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for EFX

Insider activity data for EQUIFAX INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $EFX, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.