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Company Analysis

FLO Insider Trading

FLOWERS FOODS INC | Food and Kindred Products

Comprehensive Trading Performance Summary

The investment history of corporate insiders at FLOWERS FOODS INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Food and Kindred Products sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2026-04-02 21:54 2026-04-01 McMullian Ryals Director, Officer - Chairman and CEO SELL $8.03 209,000 $1,679,294 813,380 -20.4%
2026-01-07 04:29 2026-01-02 McMullian Ryals Director, Officer - Chairman and CEO SELL $10.87 209,000 $2,271,663 1,022,380 -17.0%
2025-12-05 22:17 2025-12-03 STITH MELVIN T Director BUY $10.90 456 $4,972 547 +499.4%
2025-09-26 23:52 2025-09-25 McMullian Ryals Director, Officer - Chairman and CEO SELL $12.83 350,000 $4,488,750 1,231,380 -22.1%
2025-09-10 21:22 2025-09-09 Cox Cindy Officer - Chief Human Resources Officer SELL $15.00 3,600 $54,000 16,994 -17.5%
2025-05-28 19:24 2025-05-27 DEESE GEORGE E Director BUY $16.84 6,000 $101,039 2,004,990 +0.3%
2025-05-28 01:34 2025-05-27 McFadden William Jameson Director BUY $16.92 3,000 $50,760 532,476 +0.6%
2025-05-27 22:42 2025-05-27 Chubb Thomas Caldecot III Director BUY $16.88 3,000 $50,640 45,861 +7.0%
2024-04-03 21:03 2024-04-02 Casey Edward J. Jr. Director BUY $23.55 5,000 $117,750 20,330 +32.6%
2024-03-14 03:14 2024-03-11 THOMAS TERRY S Officer - Chief Growth Officer SELL $23.11 36,577 $845,162 42,740 -46.1%
2023-12-22 00:17 2023-12-20 KINSEY R STEVE Officer - Chief Financial Officer & CAO BUY $22.46 1,780 $39,982 399,520 +0.4%
2023-12-20 00:08 2023-12-19 TILLMAN STEPHANIE B Officer - Chief Legal Counsel BUY $22.37 700 $15,659 25,579 +2.8%
2023-12-19 21:52 2023-12-18 McMullian Ryals Director, Officer - Chairman and CEO BUY $21.99 9,100 $200,153 849,028 +1.1%
2023-06-29 15:31 2023-06-28 COURTNEY H MARK Officer - Chief Brand Officer SELL $24.39 14,272 $348,094 41,488 -25.6%
2022-12-20 23:51 2022-12-20 Chubb Thomas Caldecot III Director BUY $28.42 2,000 $56,840 25,051 +8.7%
2022-08-23 22:44 2022-08-23 Chubb Thomas Caldecot III Director BUY $27.50 3,000 $82,500 23,051 +15.0%
2022-08-19 22:36 2022-08-18 McMullian Ryals Director, Officer - President and CEO SELL $27.97 143,020 $3,999,983 1,781,580 -7.4%
2022-07-22 02:20 2022-07-20 STITH MELVIN T Director BUY $26.80 7 $195 77 +10.4%
2022-06-04 00:34 2022-06-01 McMullian Ryals Director, Officer - President and CEO SELL $26.53 75,400 $2,000,038 1,924,600 -3.8%
2021-12-09 23:56 2021-12-07 Varnedoe Heeth IV Officer - Chief Transformation Officer SELL $25.93 3,000 $77,790 0 -100.0%
2021-01-29 00:16 2019-04-12 STITH MELVIN T Director BUY $23.20 10 $234 63 +18.9%
2020-03-21 02:19 2020-03-18 SINGER DAVID V Director SELL $24.10 78,499 $1,891,567 0 -100.0%
2019-11-19 00:15 2019-11-14 MUKHERJEE DEBO Officer - Chief Marketing Officer BUY $21.35 1,650 $35,228 3,200 +106.5%
2019-03-18 23:58 2019-03-14 MUKHERJEE DEBO Officer - Chief Marketing Officer BUY $20.20 1,550 $31,310 1,550 +100.0%
2018-03-29 23:36 2018-03-27 ROACH DAVID M Officer - President, Specialty/Snacking SELL $21.11 10,500 $221,680 66,001 -13.7%
2017-12-01 00:16 2017-11-28 AVERA STEPHEN R Officer - Chief Legal Officer OPT+S $19.37 89,543 $1,734,018 464,446 0.0%
2017-12-01 00:11 2017-11-28 KINSEY R STEVE Officer - Chief Financial Officer OPT+S $19.39 116,067 $2,250,620 292,248 0.0%
2017-11-22 20:06 2017-11-21 TAYLOR TONJA W Officer - Chief Human Resources Officer OPT+S $19.56 5,220 $102,087 16,835 0.0%
2017-11-16 01:21 2017-11-14 WHEELER DAVID KEITH Officer - Chief Sales Officer OPT+S $19.58 18,054 $353,423 29,357 0.0%
2017-11-16 01:14 2017-11-13 ALEXANDER BRAD K Officer - President, Fresh Pkgd Bread BU OPT+S $19.07 81,000 $1,544,962 274,774 0.0%
2017-11-16 01:11 2017-11-13 SHIVER ALLEN L Director, Officer - President and CEO OPT+S $19.00 177,081 $3,365,141 801,272 0.0%
2017-10-05 23:13 2017-10-03 LAUDER KARYL H Officer - SVP & Chief Accounting Officer OPT+S $18.59 28,173 $523,823 145,996 0.0%
2017-10-04 23:22 2017-10-02 BENTON ROBERT L JR Officer - Chief Supply Chain Officer OPT+S $18.83 18,500 $348,359 63,177 0.0%
2017-08-23 00:38 2017-08-21 TURNER MARTA JONES Officer - EVP / Corporate Relations OPT+S $17.91 37,062 $663,643 229,382 0.0%
2017-08-15 23:17 2017-08-14 MCMULLIAN AMOS R Director, Other BUY $17.91 20,000 $358,238 3,663,717 +0.5%
2016-12-23 00:45 2016-12-21 KINSEY R STEVE Officer - EVP & Chief Financial Officer OPT+S $19.22 89,902 $1,727,800 248,803 0.0%
2016-12-20 00:14 2016-12-15 AVERA STEPHEN R Officer - EVP, Secretary & Gen Counsel OPT+S $19.50 70,845 $1,381,435 428,534 0.0%
2016-12-17 00:22 2016-12-14 SHIVER ALLEN L Director, Officer - President and CEO OPT+S $19.36 117,200 $2,268,406 685,086 0.0%
2016-12-17 00:18 2016-12-14 WHEELER DAVID KEITH Officer - President, Flowers Bakeries OPT+S $19.32 8,200 $158,440 15,758 0.0%
2016-11-22 01:07 2016-11-21 STONE DAN W Officer - SVP Supply Chain Logistics OPT+S $16.15 13,250 $213,988 28,580 0.0%
2016-11-22 01:05 2016-11-18 TAYLOR TONJA W Officer - SVP - Human Resources OPT+S $15.91 4,425 $70,380 13,169 0.0%
2016-11-17 00:48 2016-11-14 ALEXANDER BRAD K Officer - EVP & Chief Operating Officer OPT+S $16.23 69,850 $1,133,763 230,835 0.0%
2016-08-29 23:56 2016-08-25 DEESE GEORGE E Director, Other OPT+S $15.14 462,500 $7,001,880 2,826,125 0.0%
2016-08-26 23:26 2016-08-25 MCMULLIAN AMOS R Director, Other BUY $14.99 30,000 $449,796 3,650,940 +0.8%
2016-08-23 23:02 2016-08-19 LAN RICHARD Director BUY $15.18 14,000 $212,485 34,763 +67.4%
2016-08-23 23:06 2016-08-22 SPEAR JAMES T Director BUY $15.28 10,000 $152,797 12,380 +420.2%
2016-08-18 23:50 2016-08-16 LEWIS MARGARET G Director BUY $15.30 1,800 $27,540 13,856 +14.9%
2016-07-01 23:18 2016-06-29 BENTON ROBERT L JR Officer - SVP/ChiefManufacturingOfficer OPT+S $18.49 12,065 $223,118 53,545 0.0%
2016-06-29 22:54 2016-06-27 LAUDER KARYL H Officer - SVP & Chief Accounting Officer SELL $17.96 23,500 $422,032 132,851 -15.0%
2016-06-08 00:34 2016-06-07 TASHIE JOSEPH G Officer - President - Flowers Cake Group SELL $18.69 24,800 $463,512 80,107 -23.6%
SHOW ENTRIES

How to Interpret $FLO Trades

Not every insider transaction in FLOWERS FOODS INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $FLO shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for FLO

Insider activity data for FLOWERS FOODS INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $FLO, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.