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Company Analysis

FTD Insider Trading

FTD | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at FTD provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2007-03-14 04:16 2007-03-12 BURNEY JON R Officer - VP, Gen Counsel & Secretary OPT+S $17.50 43,125 $754,688 20,001 0.0%
2007-03-14 00:51 2007-03-12 SOENEN MICHAEL J Director, Officer - President and CEO OPT+S $17.50 379,500 $6,641,250 158,434 0.0%
2007-03-13 02:42 2007-03-08 BAUMER JOHN M Director, 10% owner SELL $17.50 811,658 $14,204,015 9,183,539 -8.1%
2007-03-13 02:42 2007-03-08 Flynn Timothy John Director, 10% owner SELL $17.50 819,900 $14,348,250 93,256 -89.8%
2007-03-13 02:41 2007-03-08 NOLAN PETER J Director, 10% owner SELL $17.50 811,658 $14,204,015 9,183,539 -8.1%
2007-03-13 02:41 2007-03-08 GREEN EQUITY INVESTORS IV LP 10% owner SELL $17.50 811,658 $14,204,015 9,183,539 -8.1%
2007-03-09 04:07 2007-03-07 GREEN EQUITY INVESTORS IV LP 10% owner SELL $17.50 5,411,052 $94,693,410 9,995,197 -35.1%
2007-03-09 04:07 2007-03-07 NOLAN PETER J Director, 10% owner SELL $17.50 5,411,052 $94,693,410 9,995,197 -35.1%
2007-03-09 04:07 2007-03-07 Flynn Timothy John Director, 10% owner SELL $17.50 5,466,000 $95,655,000 101,498 -98.2%
2007-03-09 04:07 2007-03-07 BAUMER JOHN M Director, 10% owner SELL $17.50 5,411,052 $94,693,410 9,995,197 -35.1%
2006-08-15 22:59 2006-08-11 WOLFE CARRIE A Director, Officer - Chief Accounting Officer SELL $16.18 900 $14,563 0 -100.0%
2006-08-15 22:59 2006-08-11 WOLFE CARRIE A Director, Officer - Chief Accounting Officer OPT+S $15.99 40,767 $651,942 900 0.0%
2006-07-19 00:06 2006-07-14 WOLFE CARRIE A Director, Officer - Chief Accounting Officer OPT+S $13.95 91,667 $1,279,167 0 0.0%
2006-07-19 00:05 2006-07-14 WOLFE CARRIE A Director, Officer - Chief Accounting Officer SELL $14.00 50,000 $700,210 0 -100.0%
2005-05-10 23:39 2005-04-29 NOLAN PETER J Director BUY $10.57 10,000 $105,665 15,000 +200.0%
2005-02-24 21:10 2005-02-14 APATOFF ROBERT S Director BUY $13.00 24,779 $322,127 156,446 +18.8%
2005-02-24 21:08 2005-02-14 Nark Ted C Director BUY $13.00 24,779 $322,127 156,446 +18.8%
2005-02-23 02:02 2005-02-17 NOLAN PETER J Director BUY $12.99 5,000 $64,940 5,000 +100.0%
2005-02-17 03:36 2005-02-14 GREEN EQUITY INVESTORS IV LP 10% owner BUY $13.00 2,282,914 $29,677,882 15,406,249 +17.4%
2005-02-17 03:36 2005-02-14 NOLAN PETER J Director BUY $13.00 2,282,914 $29,677,882 15,406,249 +17.4%
2005-02-17 03:35 2005-02-14 BAUMER JOHN M Director BUY $13.00 2,287,914 $29,742,653 5,000 +100.0%
2005-02-17 03:34 2005-02-14 Flynn Timothy John Director BUY $13.00 2,307,693 $30,000,009 156,446 +100.0%
2005-02-10 22:16 2005-02-09 SOENEN MICHAEL J Director, Officer - President and CEO BUY $13.90 100 $1,390 158,434 +0.1%
2004-07-29 19:56 2004-07-27 ROOB EDWARD M Director BUY $14.19 1,000 $14,190 9,000 +12.5%
2004-06-18 17:48 2004-06-17 REILLY FRANK K Director BUY $13.75 300 $4,125 6,506 +4.8%
2004-02-10 01:02 2004-02-06 REILLY FRANK K Director BUY $15.13 500 $7,563 6,206 +8.8%
SHOW ENTRIES
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How to Interpret $FTD Trades

Not every insider transaction in FTD is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $FTD shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for FTD

Insider activity data for FTD is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $FTD, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.