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Company Analysis

GIS Insider Trading

GENERAL MILLS INC | Grain Mill Products

Comprehensive Trading Performance Summary

The investment history of corporate insiders at GENERAL MILLS INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Grain Mill Products sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2009-07-24 18:20 2009-07-22 BELTON Y MARC Officer - EVP, WW Hlth, Brand & New Vent OPT+S $58.74 4,688 $275,373 86,809 0.0%
2009-07-17 18:56 2009-07-15 ROTSCH JEFFREY J Officer - EVP, WW Sales & Channel Devel OPT+S $59.50 5,736 $341,292 190,854 0.0%
2009-07-10 19:18 2009-07-08 OLeary Christopher D Officer - EVP, COO, Int'l OPT+S $59.00 3,792 $223,728 75,149 0.0%
2009-07-10 19:01 2009-07-08 BELTON Y MARC Officer - EVP, WW Hlth,Brand&New Vent OPT+S $60.37 2,900 $175,067 86,809 0.0%
2009-07-08 19:00 2009-07-06 Friendly Ian R Officer - EVP, Chief Operating Officer OPT+S $59.93 44,188 $2,648,235 94,654 0.0%
2009-04-04 00:40 2009-04-02 Powell Kendall J Director, Officer - Chairman of the Board & CEO OPT+S $51.40 20,058 $1,031,057 144,944 0.0%
2009-03-27 21:02 2009-03-26 ROSE MICHAEL D Director BUY $48.45 10,000 $484,492 22,757 +78.4%
2009-02-07 01:17 2009-02-04 PALMORE RODERICK A Officer - EVP, Gen Cnsl, Chf Comp & Risk BUY $59.20 2,770 $163,976 29,794 +10.3%
2009-01-14 20:47 2009-01-12 Erickson Peter C Officer - SVP, Innov, Tech & Quality OPT+S $59.44 1,000 $59,438 28,460 0.0%
2008-11-19 00:43 2008-11-14 Davis Michael Lee Officer - SVP, Global Human Resources OPT+S $67.20 56,904 $3,824,199 53,806 0.0%
2008-10-22 00:19 2008-10-20 Powell Kendall J Officer - Chairman of the Board & CEO OPT+S $64.09 22,750 $1,458,104 142,416 0.0%
2008-10-16 00:10 2008-10-14 TERRELL DOROTHY A Director SELL $64.20 2,500 $160,500 19,946 -11.1%
2008-10-07 18:11 2008-10-03 SHEA CHRISTINA L Officer - SVP, Ext Rels & Pres, GM Found OPT+S $71.00 19,458 $1,381,518 65,886 0.0%
2008-10-03 02:06 2008-10-01 MILLER HEIDI Director OPT+S $67.94 10,000 $679,365 11,467 0.0%
2008-09-30 00:41 2008-09-25 ESREY WILLIAM T Director OPT+S $68.81 5,000 $344,050 29,649 0.0%
2008-09-30 00:35 2008-09-25 ROSE MICHAEL D Director OPT+S $69.21 5,000 $346,035 12,665 0.0%
2008-09-27 01:11 2008-09-24 Powell Kendall J Director, Officer - Chairman of the Board & CEO OPT+S $67.51 18,130 $1,223,929 135,174 0.0%
2008-09-23 00:45 2008-09-19 HOPE RICHARDS JUDITH Director OPT+S $69.48 5,000 $347,379 26,886 0.0%
2008-09-17 23:58 2008-09-15 Lund Richard O Officer - VP, Controller OPT+S $69.30 9,670 $670,131 24,197 0.0%
2008-09-10 02:06 2008-09-08 OLeary Christopher D Officer - EVP, COO, Int'l OPT+S $68.00 20,000 $1,360,000 68,295 0.0%
2008-08-13 01:18 2008-08-08 PEEL MICHAEL A Officer - EVP, HR & Business Svcs OPT+S $66.37 43,600 $2,893,732 280,354 0.0%
2008-08-08 01:19 2008-08-06 PEEL MICHAEL A Officer - EVP, HR & Business Svcs OPT+S $66.22 35,532 $2,352,894 272,178 0.0%
2008-08-06 22:09 2008-08-05 Powell Kendall J Director, Officer - Chairman of the Board & CEO OPT+S $66.15 6,537 $432,400 123,507 0.0%
2008-08-06 00:52 2008-08-04 ROTSCH JEFFREY J Officer - EVP, Worldwide Sales & Channel OPT+S $65.77 60,000 $3,946,200 179,937 0.0%
2008-08-01 21:36 2008-07-30 OLeary Christopher D Officer - EVP, COO, Int'l OPT+S $65.00 20,000 $1,300,000 68,295 0.0%
2008-07-25 00:03 2008-07-22 Friendly Ian R Officer - EVP, COO, US Retail OPT+S $64.00 40,000 $2,560,120 91,617 0.0%
2008-07-25 00:11 2008-07-22 THOME KENNETH L Officer - SVP, Deputy Chief Fin Officer OPT+S $64.91 50,000 $3,245,500 149,412 0.0%
2008-07-18 16:02 2008-07-15 Lund Richard O Officer - VP, Controller OPT+S $63.49 19,000 $1,206,371 24,040 0.0%
2008-07-15 23:06 2008-07-11 BELTON Y MARC Officer - EVP, WW Health, Brand & New OPT+S $63.50 50,000 $3,175,000 87,304 0.0%
2008-05-23 22:37 2008-05-21 OLeary Christopher D Officer - EVP, Chief Oper Officer Intl OPT+S $61.69 12,392 $764,409 60,587 0.0%
2008-05-16 22:48 2008-05-15 SHEA CHRISTINA L Director, Officer - SVP, Ext Rel & Pres, GM Found OPT+S $61.56 62,500 $3,847,444 56,876 0.0%
2008-04-25 22:59 2008-04-23 ROTSCH JEFFREY J Officer - EVP, WW Sales & Channel Dev OPT+S $62.50 10,000 $625,000 170,520 0.0%
2008-04-22 23:27 2008-04-18 THOME KENNETH L Officer - SVP, Deputy Chief Fin Officer OPT+S $62.18 24,200 $1,504,751 134,716 0.0%
2008-04-22 23:22 2008-04-18 ROTSCH JEFFREY J Officer - EVP, WW Sales & Channel Dev OPT+S $62.50 15,524 $970,250 170,520 0.0%
2008-04-22 23:32 2008-04-18 PEEL MICHAEL A Officer - EVP, HR & Business Svcs OPT+S $62.29 6,824 $425,094 270,477 0.0%
2008-04-10 23:30 2008-04-08 BELTON Y MARC Officer - EVP, WW Hlth, Brand & New Bus OPT+S $60.27 21,324 $1,285,138 81,615 0.0%
2008-04-04 23:40 2008-04-02 DARCY RANDY G Officer - EVP, WW Operations & Tech OPT+S $60.17 60,000 $3,610,488 119,971 0.0%
2008-04-03 00:47 2008-03-31 SHEA CHRISTINA L Officer - SVP, Ext Rel & Pres, GM Found OPT+S $59.63 1,400 $83,475 56,835 0.0%
2008-04-03 00:41 2008-03-31 SHEA CHRISTINA L Officer - SVP, Ext Rel & Pres, GM Found OPT+S $59.53 68,302 $4,065,806 58,092 0.0%
2008-03-28 22:52 2008-03-26 DARCY RANDY G Officer - EVP, WW Operations & Tech OPT+S $59.05 25,148 $1,485,007 119,971 0.0%
2008-01-10 01:45 2008-01-07 OLeary Christopher D Officer - EVP, COO, Int'l OPT+S $56.73 20,000 $1,134,576 60,587 0.0%
2008-01-09 01:51 2008-01-04 ROTSCH JEFFREY J Officer - EVP, WW Sales & Channel Dev OPT+S $56.14 49,000 $2,750,654 170,113 0.0%
2008-01-09 00:51 2008-01-04 BELTON Y MARC Officer - EVP, WW Hlth,Brand&New Bus Dev OPT+S $55.96 7,000 $391,743 88,567 0.0%
2007-12-31 21:50 2007-12-27 Powell Kendall J Director, Officer - Chief Executive Officer OPT+S $57.51 17,795 $1,023,339 90,774 0.0%
2007-12-04 01:10 2007-11-29 TERRELL DOROTHY A Director OPT+S $60.00 20,000 $1,200,000 21,421 0.0%
2007-10-13 02:09 2007-10-11 OLeary Christopher D Officer - EVP, COO, Intl OPT+S $58.00 20,000 $1,160,000 66,829 0.0%
2007-09-27 01:59 2007-09-25 ROSE MICHAEL D Director SELL $57.65 2,100 $121,062 11,200 -15.8%
2007-09-26 01:06 2007-09-21 ROSE MICHAEL D Director OPT+S $58.95 2,900 $170,965 12,300 0.0%
2007-08-24 18:19 2007-08-22 TERRELL DOROTHY A Director OPT+S $56.42 10,000 $564,198 20,352 0.0%
2007-08-15 21:32 2007-08-13 HOPE RICHARDS JUDITH Director OPT+S $55.89 5,000 $279,450 25,569 0.0%
SHOW ENTRIES

How to Interpret $GIS Trades

Not every insider transaction in GENERAL MILLS INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $GIS shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for GIS

Insider activity data for GENERAL MILLS INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $GIS, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.