GIS Insider Trading
GENERAL MILLS INC | Grain Mill Products
Comprehensive Trading Performance Summary
The investment history of corporate insiders at GENERAL MILLS INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Grain Mill Products sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2006-03-31 22:18 | 2006-03-30 | THOME KENNETH L | Officer - SENIOR VICE PRESIDENT | SELL | $50.57 | 5,000 | $252,850 | 139,196 | -3.5% |
| 2006-03-30 23:36 | 2006-03-29 | DARCY RANDY G | Officer - EXECUTIVE VICE PRESIDENT | SELL | $50.83 | 3,567 | $181,311 | 80,879 | -4.2% |
| 2006-03-30 20:38 | 2006-03-28 | DARCY RANDY G | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $50.69 | 7,823 | $396,544 | 84,446 | 0.0% |
| 2006-02-23 00:32 | 2006-02-21 | SHEA CHRISTINA L | Officer - SR. VICE PRESIDENT | OPT+S | $48.88 | 42,404 | $2,072,708 | 37,397 | 0.0% |
| 2006-02-03 00:58 | 2006-02-01 | Powell Kendall J | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $48.67 | 12,856 | $625,702 | 57,526 | 0.0% |
| 2006-01-19 23:45 | 2006-01-18 | THOME KENNETH L | Officer - SENIOR VICE PRESIDENT | SELL | $49.91 | 6,500 | $324,443 | 142,128 | -4.4% |
| 2006-01-14 01:40 | 2006-01-13 | PEEL MICHAEL A | Officer - Senior Vice President | SELL | $49.92 | 5,000 | $249,600 | 217,116 | -2.3% |
| 2006-01-12 17:29 | 2006-01-10 | ROTSCH JEFFREY J | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $49.65 | 2,520 | $125,118 | 119,466 | 0.0% |
| 2006-01-06 02:00 | 2006-01-04 | SHEA CHRISTINA L | Officer - Senior Vice President | OPT+S | $49.74 | 3,144 | $156,383 | 37,371 | 0.0% |
| 2006-01-06 01:54 | 2006-01-04 | DARCY RANDY G | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $49.87 | 19,349 | $964,884 | 80,879 | 0.0% |
| 2005-12-29 22:24 | 2005-12-28 | Powell Kendall J | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $49.95 | 15,368 | $767,589 | 57,526 | 0.0% |
| 2005-12-29 22:30 | 2005-12-28 | MARSHALL SIRI S | Officer - Sr VP and General Counsel | OPT+S | $49.94 | 5,284 | $263,885 | 55,277 | 0.0% |
| 2005-12-28 23:02 | 2005-12-27 | BELTON Y MARC | Officer - SR. VICE PRESIDENT | OPT+S | $49.92 | 824 | $41,134 | 72,199 | 0.0% |
| 2005-11-23 19:37 | 2005-11-22 | THOME KENNETH L | Officer - SENIOR VICE PRESIDENT | SELL | $48.00 | 5,400 | $259,182 | 141,820 | -3.7% |
| 2005-10-14 00:19 | 2005-10-12 | MARSHALL SIRI S | Officer - Sr VP and General Counsel | OPT+S | $48.01 | 23,800 | $1,142,645 | 55,226 | 0.0% |
| 2005-10-12 22:58 | 2005-10-10 | ROTSCH JEFFREY J | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $48.00 | 16,200 | $777,600 | 0 | 0.0% |
| 2005-10-05 21:40 | 2005-10-03 | Powell Kendall J | Officer - EXECUTIVE VICE PRESIDENT | OPT+S | $48.10 | 9,000 | $432,932 | 58,132 | 0.0% |
| 2005-08-19 00:15 | 2005-08-17 | THOME KENNETH L | Officer - Senior Vice President | SELL | $47.60 | 5,580 | $265,608 | 147,103 | -3.7% |
| 2005-04-18 20:04 | 2005-04-15 | DEMERITT STEPHEN R | Director, Officer - Vice Chairman | SELL | $48.66 | 10,000 | $486,595 | 169,043 | -5.6% |
| 2005-04-14 00:11 | 2005-04-13 | PEEL MICHAEL A | Officer - Senior Vice President | SELL | $49.70 | 4,000 | $198,780 | 223,784 | -1.8% |
| 2005-01-31 23:09 | 2005-01-28 | MARSHALL SIRI S | Officer - Sr VP and General Counsel | OPT+S | $52.67 | 50,000 | $2,633,620 | 52,947 | 0.0% |
| 2005-01-25 00:27 | 2005-01-21 | THOME KENNETH L | Officer - Senior Vice President | SELL | $51.90 | 6,037 | $313,300 | 145,636 | -4.0% |
| 2005-01-21 23:13 | 2005-01-20 | ROTSCH JEFFREY J | Officer - Senior Vice President | OPT+S | $51.95 | 50,000 | $2,597,700 | 116,437 | 0.0% |
| 2005-01-21 18:28 | 2005-01-19 | PEEL MICHAEL A | Officer - Senior Vice President | OPT+S | $52.18 | 12,793 | $667,569 | 227,784 | 0.0% |
| 2005-01-18 21:10 | 2005-01-14 | DEMERITT STEPHEN R | Director, Officer - Vice Chairman | SELL | $50.61 | 10,000 | $506,130 | 164,298 | -5.7% |
| 2005-01-11 23:58 | 2005-01-10 | PEEL MICHAEL A | Officer - Senior Vice President | OPT+S | $50.90 | 10,000 | $509,000 | 0 | 0.0% |
| 2005-01-11 23:13 | 2005-01-07 | MARSHALL SIRI S | Officer - Sr VP and General Counsel | SELL | $50.00 | 23,459 | $1,172,950 | 52,947 | -30.7% |
| 2005-01-08 01:27 | 2005-01-06 | ROTSCH JEFFREY J | Officer - Senior Vice President | OPT+S | $49.63 | 6,564 | $325,771 | 116,437 | 0.0% |
| 2005-01-05 21:13 | 2005-01-03 | DARCY RANDY G | Officer - Senior Vice President | OPT+S | $48.92 | 75,602 | $3,698,752 | 76,984 | 0.0% |
| 2004-12-29 21:02 | 2004-12-28 | THOME KENNETH L | Officer - Senior Vice President | SELL | $49.65 | 5,250 | $260,682 | 138,031 | -3.7% |
| 2004-12-23 20:43 | 2004-12-22 | Powell Kendall J | Officer - SR VICE PRESIDENT | OPT+S | $48.93 | 28,044 | $1,372,058 | 63,938 | 0.0% |
| 2004-10-20 21:59 | 2004-10-19 | ROTSCH JEFFREY J | Officer - Senior Vice President | OPT+S | $43.83 | 6,580 | $288,379 | 111,028 | 0.0% |
| 2004-10-18 22:41 | 2004-10-15 | DEMERITT STEPHEN R | Director, Officer - Vice Chairman | SELL | $43.94 | 10,000 | $439,420 | 164,385 | -5.7% |
| 2004-10-08 22:40 | 2004-10-08 | DIAGEO PLC | 10% owner | SELL | $44.40 | 49,907,680 | $2,215,900,992 | 25,095,457 | -66.5% |
| 2004-10-06 04:46 | 2004-10-04 | DIAGEO PLC | 10% owner | SELL | $44.40 | 3,996,863 | $177,460,717 | 75,003,137 | -5.1% |
| 2004-07-16 19:44 | 2004-07-15 | MARSHALL SIRI S | Officer - Sr VP and General Counsel | OPT+S | $45.84 | 48,614 | $2,228,563 | 0 | 0.0% |
| 2004-07-07 00:44 | 2004-07-06 | DEMERITT STEPHEN R | Director, Officer - Vice Chairman | SELL | $46.70 | 15,000 | $700,505 | 177,411 | -7.8% |
| 2004-02-19 00:16 | 2004-02-17 | KEENAN JOHN M | Director | SELL | $44.84 | 250 | $11,210 | 5,817 | -4.1% |
| 2003-11-01 00:16 | 2003-10-30 | DELANEY RORY A M | Officer - Senior Vice President | BUY | $45.27 | 2,652 | $120,056 | 26,962 | +10.9% |
| 2003-10-01 00:01 | 2003-09-29 | SANGER STEPHEN W | Director, Officer - Chairman and CEO | OPT+S | $46.42 | 114,600 | $5,319,537 | 474,973 | 0.0% |
| 2003-08-22 01:57 | 2003-08-19 | HOPE RICHARDS JUDITH | Director | SELL | $45.94 | 716 | $32,893 | 20,543 | -3.4% |
How to Interpret $GIS Trades
Not every insider transaction in GENERAL MILLS INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $GIS shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for GIS
Insider activity data for GENERAL MILLS INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $GIS, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.