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Company Analysis

GOOGL Insider Trading

Alphabet Inc. | Services-Computer Programming, Data Processing, Etc.

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Alphabet Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Computer Programming, Data Processing, Etc. sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2024-11-01 19:13 2024-10-30 Shriram Kavitark Ram Director SELL $180.78 19,500 $3,525,210 312,066 -5.9%
2024-10-16 23:59 2024-10-16 Pichai Sundar Director, Officer - Chief Executive Officer SELL $166.30 22,500 $3,741,761 2,106,806 -1.1%
2024-10-16 00:32 2024-10-15 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $167.23 2,834 $473,930 26,349 -9.7%
2024-10-16 00:16 2024-10-14 HENNESSY JOHN L Director SELL $164.95 1,500 $247,432 26,324 -5.4%
2024-10-02 23:31 2024-10-01 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $168.84 1,367 $230,804 29,183 -4.5%
2024-10-02 23:56 2024-10-02 Pichai Sundar Director, Officer - Chief Executive Officer SELL $167.07 22,500 $3,759,084 2,129,306 -1.0%
2024-10-01 01:36 2024-09-27 WALKER JOHN KENT Officer - President, Global Affairs, CLO SELL $165.47 16,802 $2,780,294 43,999 -27.6%
2024-09-25 00:56 2024-09-23 HENNESSY JOHN L Director SELL $165.00 700 $115,500 27,824 -2.5%
2024-09-19 02:11 2024-09-18 Pichai Sundar Director, Officer - Chief Executive Officer SELL $160.63 22,500 $3,614,164 2,114,885 -1.1%
2024-09-16 20:52 2024-09-12 HENNESSY JOHN L Director SELL $153.75 800 $123,003 28,524 -2.7%
2024-09-11 01:43 2024-09-10 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $151.53 2,835 $429,588 29,182 -8.9%
2024-09-05 21:41 2024-09-04 Pichai Sundar Director, Officer - Chief Executive Officer SELL $158.68 22,500 $3,570,248 2,137,385 -1.0%
2024-09-06 01:20 2024-09-03 WALKER JOHN KENT Officer - President, Global Affairs, CLO SELL $160.35 21,467 $3,442,276 39,334 -35.3%
2024-09-04 00:46 2024-09-03 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $160.44 682 $109,420 32,017 -2.1%
2024-08-22 01:51 2024-08-21 Pichai Sundar Director, Officer - Chief Executive Officer SELL $167.66 22,500 $3,772,442 2,159,885 -1.0%
2024-08-20 03:59 2024-08-16 HENNESSY JOHN L Director SELL $165.00 700 $115,500 29,324 -2.3%
2024-08-17 00:09 2024-08-15 RAGHAVAN PRABHAKAR Officer - Senior Vice President SELL $162.60 34,257 $5,570,219 312,210 -9.9%
2024-08-13 04:34 2024-08-12 HENNESSY JOHN L Director SELL $163.03 800 $130,421 30,024 -2.6%
2024-08-08 02:13 2024-08-07 Pichai Sundar Director, Officer - Chief Executive Officer SELL $162.35 22,500 $3,652,772 2,182,385 -1.0%
2024-08-03 03:02 2024-08-02 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $168.00 682 $114,576 31,334 -2.1%
2024-07-19 00:05 2024-07-17 Pichai Sundar Director, Officer - Chief Executive Officer SELL $182.84 22,500 $4,113,803 2,204,885 -1.0%
2024-07-17 02:08 2024-07-12 HENNESSY JOHN L Director SELL $185.85 1,500 $278,775 30,824 -4.6%
2024-07-03 23:31 2024-07-03 Pichai Sundar Director, Officer - Chief Executive Officer SELL $186.74 22,500 $4,201,749 2,227,385 -1.0%
2024-07-03 02:00 2024-07-02 O'Toole Amie Thuener Officer - VP, Chief Accounting Officer SELL $183.47 682 $125,127 30,650 -2.2%
2024-07-02 20:53 2024-07-01 RAGHAVAN PRABHAKAR Officer - Senior Vice President SELL $183.99 3,262 $600,172 9 -99.7%
2024-06-21 23:26 2024-06-20 Pichai Sundar Director, Officer - Chief Executive Officer SELL $177.40 22,500 $3,991,478 2,213,011 -1.0%
2017-02-03 05:26 2017-02-02 Lee Antonio 10% owner, Other BUY $817.00 7,371,008 $6,022,113,536 4,492,628,992 +0.2%
2017-02-02 03:41 2016-12-27 Lee Antonio 10% owner, Other BUY $0.00 4,510,000,000 $4,510,000 10,000,000 +100.0%
SHOW ENTRIES

How to Interpret $GOOGL Trades

Not every insider transaction in Alphabet Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $GOOGL shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for GOOGL

Insider activity data for Alphabet Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $GOOGL, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.