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Company Analysis

GRPN Insider Trading

Groupon, Inc. | Services-Advertising Agencies

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Groupon, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Advertising Agencies sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-08-13 23:22 2025-08-12 Bass Robert J Director SELL $31.64 3,055 $96,660 101,676 -2.9%
2024-08-09 23:38 2024-08-08 Harinstein Jason Director BUY $10.61 15,000 $159,150 55,658 +36.9%
2024-08-08 00:37 2024-08-05 Bass Robert J Director SELL $11.35 4,583 $52,017 104,731 -4.2%
2023-11-21 02:27 2023-11-16 Senkypl Dusan Director, Officer, 10% owner - Interim CEO BUY $9.49 323,344 $3,069,731 7,040,310 +4.8%
2022-12-22 20:42 2022-12-20 Barta Jan Director, 10% owner BUY $7.28 6,716,966 $48,899,512 6,716,966 +100.0%
2022-12-22 20:42 2022-12-20 Barta Jan Director, 10% owner SELL $7.28 6,716,966 $48,899,512 100 -100.0%
2022-09-02 02:59 2022-08-31 Barta Jan 10% owner, Other BUY $9.86 163,696 $1,613,617 1,607,048 +11.3%
2022-08-19 03:34 2022-08-18 Maple Rock Capital Partners Inc. 10% owner SELL $11.47 152,011 $1,742,852 2,025,700 -7.0%
2022-08-18 04:55 2022-08-15 Maple Rock Capital Partners Inc. 10% owner SELL $13.20 498,989 $6,584,709 2,177,711 -18.6%
2022-08-18 04:54 2022-06-17 Maple Rock Capital Partners Inc. 10% owner BUY $14.46 266,000 $3,845,083 2,676,700 +11.0%
2022-05-28 02:44 2022-05-25 RPD Fund Management LLC 10% owner SELL $13.88 2,000 $27,760 2,995,720 -0.1%
2022-05-26 00:04 2022-05-23 Barta Jan 10% owner, Other BUY $11.55 458,794 $5,300,493 2,271,846 +25.3%
2022-05-12 00:49 2022-05-09 Barta Jan 10% owner, Other BUY $14.31 1,651,277 $23,629,444 2,260,000 +271.3%
2022-04-27 23:14 2022-04-25 Barta Jan Other BUY $19.54 334,845 $6,541,465 1,443,352 +30.2%
2022-04-22 01:04 2022-04-19 Barta Jan Other BUY $20.14 312,661 $6,297,743 1,550,043 +25.3%
2022-04-12 03:07 2022-04-07 Barta Jan Other BUY $20.07 310,448 $6,230,102 1,344,251 +30.0%
2022-04-07 01:10 2022-04-04 Barta Jan Other BUY $20.00 375,173 $7,504,548 1,108,507 +51.2%
2022-04-05 02:05 2022-03-31 Barta Jan Other BUY $19.25 123,346 $2,374,818 733,334 +20.2%
2022-01-04 01:05 2021-12-29 Bass Robert J Director SELL $23.93 1,834 $43,888 29,550 -5.8%
2022-01-04 01:05 2021-12-29 Wahl Deborah Director SELL $23.93 1,894 $45,323 13,654 -12.2%
2020-06-23 01:06 2020-06-18 LEFKOFSKY ERIC P Director, 10% owner BUY $21.57 250,000 $5,391,550 34,134,994 +0.7%
2020-04-22 23:36 2020-04-20 Leonsis Theodore Director BUY $0.95 1,000,000 $950,000 2,629,996 +61.3%
2020-03-12 01:31 2020-03-11 Bass Robert J Director BUY $0.85 50,000 $42,500 391,904 +14.6%
2020-03-09 23:45 2020-03-09 Williams Rich Director, Officer - Chief Executive Officer BUY $1.00 100,050 $100,050 3,918,731 +2.6%
2019-12-27 01:11 2019-12-26 BARRIS PETER J Director SELL $2.34 210,124 $490,955 50,858 -80.5%
2019-12-14 02:38 2019-12-11 LEFKOFSKY ERIC P Director, 10% owner SELL $2.78 1,500,000 $4,170,000 45,058,034 -3.2%
2019-09-05 00:19 2019-08-30 Bass Robert J Director BUY $2.58 50,000 $129,000 341,904 +17.1%
2019-06-08 00:52 2019-06-05 LEFKOFSKY ERIC P Director, 10% owner SELL $3.50 3,000,000 $10,485,000 25,234,594 -10.6%
2019-03-09 01:51 2019-03-06 LEFKOFSKY ERIC P Director, 10% owner SELL $3.33 3,000,000 $9,975,000 28,234,594 -9.6%
2018-12-08 02:10 2018-12-06 LEFKOFSKY ERIC P Director, 10% owner SELL $3.07 3,000,000 $9,195,000 31,234,594 -8.8%
2018-09-15 01:27 2018-09-12 LEFKOFSKY ERIC P Director, 10% owner SELL $3.82 1,500,000 $5,722,500 34,234,594 -4.2%
2018-06-09 00:13 2018-06-06 LEFKOFSKY ERIC P Director, 10% owner SELL $4.60 1,500,000 $6,892,500 26,429,994 -5.4%
2018-05-25 23:04 2018-05-24 Stevens Brian Officer - CAO & Treasurer SELL $4.62 15,000 $69,300 220,484 -6.4%
2018-03-10 01:23 2018-03-08 Stevens Brian Officer - CAO & Treasurer SELL $4.61 15,000 $69,150 232,751 -6.1%
2018-03-10 01:25 2018-03-07 LEFKOFSKY ERIC P Director, 10% owner SELL $4.60 1,500,000 $6,900,000 87,384,994 -1.7%
2017-12-09 01:47 2017-12-06 LEFKOFSKY ERIC P Director, 10% owner SELL $5.77 1,500,000 $8,647,500 90,884,994 -1.6%
2017-11-29 02:10 2017-11-24 Stevens Brian Officer - CAO & Treasurer SELL $5.71 20,000 $114,200 222,354 -8.3%
2017-11-17 01:46 2017-11-14 Sullivan James Officer - Chief Product Officer SELL $5.29 25,000 $132,250 350,919 -6.7%
2017-09-30 01:36 2017-09-28 Sullivan James Officer - Chief Product Officer SELL $4.90 25,000 $122,500 353,524 -6.6%
2017-09-09 00:58 2017-09-06 LEFKOFSKY ERIC P Director, 10% owner SELL $4.39 1,500,000 $6,585,000 92,384,994 -1.6%
2017-08-26 00:31 2017-08-24 Stevens Brian Officer - CAO & Treasurer SELL $4.04 10,000 $40,400 215,696 -4.4%
2017-08-17 00:23 2017-08-14 Sullivan James Officer - Chief Product Officer SELL $3.96 25,000 $99,000 343,353 -6.8%
2017-08-11 00:13 2017-08-09 BARRIS PETER J Director SELL $3.96 562,719 $2,225,891 0 -100.0%
2017-06-13 23:22 2017-06-12 BARRIS PETER J Director SELL $3.04 281,352 $854,100 0 -100.0%
2017-05-13 00:05 2017-05-10 Sullivan James Officer - Chief Product Officer SELL $3.55 20,000 $71,000 339,120 -5.6%
2017-05-13 00:05 2017-05-10 Drobny Dane A Officer - General Counsel and Secretary SELL $3.59 47,753 $171,433 377,721 -11.2%
2017-03-16 01:34 2017-03-13 Stevens Brian Officer - CAO & Treasurer SELL $4.00 10,000 $40,000 194,775 -4.9%
2017-03-03 01:13 2017-03-01 BARRIS PETER J Director SELL $4.20 187,386 $787,415 0 -100.0%
2017-03-02 00:16 2017-02-28 BARRIS PETER J Director SELL $4.26 93,968 $399,862 187,386 -33.4%
2017-02-25 01:58 2017-02-22 Drobny Dane A Officer - General Counsel and Secretary SELL $4.68 37,176 $173,984 386,411 -8.8%
SHOW ENTRIES

How to Interpret $GRPN Trades

Not every insider transaction in Groupon, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $GRPN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for GRPN

Insider activity data for Groupon, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $GRPN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.