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Company Analysis

HA Insider Trading

HA | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at HA provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-11-18 02:12 2015-11-13 Hirzel Zac Director SELL $35.52 42,165 $1,497,511 129,709 -24.5%
2015-11-17 01:13 2015-11-12 Hirzel Zac Director SELL $35.96 134,042 $4,819,494 133,437 -50.1%
2015-11-17 01:12 2015-11-11 Hirzel Zac Director SELL $36.27 168,648 $6,116,897 145,289 -53.7%
2015-11-13 05:31 2015-11-10 Hershfield Lawrence Director SELL $36.43 200,000 $7,286,560 724,895 -21.6%
2015-11-07 03:07 2015-11-05 DUNKERLEY MARK B Director, Officer - President and CEO SELL $37.00 13,000 $481,000 924,068 -1.4%
2015-11-05 03:23 2015-11-02 Zwern Richard N Director OPT+S $34.89 5,000 $174,450 48,597 0.0%
2015-11-05 02:38 2015-11-02 Hirzel Zac Director SELL $35.02 85,108 $2,980,065 160,201 -34.7%
2015-11-04 02:22 2015-11-02 SWELBAR WILLIAM S Director SELL $35.13 3,546 $124,584 29,617 -10.7%
2015-11-04 02:21 2015-10-30 Hirzel Zac Director SELL $34.96 114,892 $4,016,303 166,693 -40.8%
2015-11-03 01:27 2015-10-29 Hirzel Zac Director SELL $34.93 44,133 $1,541,575 176,789 -20.0%
2015-10-31 00:26 2015-10-28 Hirzel Zac Director SELL $34.98 255,867 $8,950,867 180,667 -58.6%
2015-10-29 00:15 2015-10-27 POOMAIHEALANI SAMSON Director SELL $35.02 16,381 $573,638 22,921 -41.7%
2015-10-29 00:11 2015-10-26 Rose Crystal K Director OPT+S $34.66 15,000 $519,965 59,460 0.0%
2015-10-29 00:04 2015-10-26 Falvey Barbara Officer - SVP-Human Resources SELL $35.25 10,000 $352,505 74,702 -11.8%
2015-10-29 00:01 2015-10-26 DUNKERLEY MARK B Director, Officer - President and CEO SELL $35.50 12,000 $426,000 937,068 -1.3%
2015-10-28 23:58 2015-10-26 ANDERSON GREGORY Director OPT+S $34.68 9,999 $346,725 48,960 0.0%
2015-10-27 00:49 2015-10-23 DUNKERLEY MARK B Director, Officer - President and CEO SELL $34.00 11,000 $374,000 949,068 -1.1%
2015-10-27 00:48 2015-10-22 ANDERSON-LEHMAN RONALD Officer - EVP and CAO SELL $32.99 14,568 $480,575 72,654 -16.7%
2015-10-27 00:47 2015-10-22 INGRAM PETER R Officer - EVP and CCO OPT+S $32.77 60,000 $1,966,236 220,446 0.0%
2015-10-27 00:46 2015-10-22 Zia Hoyt Officer - Secretary SELL $33.01 10,000 $330,073 45,563 -18.0%
2015-10-27 00:45 2015-10-22 Falvey Barbara Officer - SVP-Human Resources SELL $33.25 30,000 $997,608 84,702 -26.2%
2015-10-22 00:44 2015-10-20 DUNKERLEY MARK B Director, Officer - President and CEO SELL $31.50 9,000 $283,500 960,068 -0.9%
2015-10-21 00:17 2015-10-19 DUNKERLEY MARK B Director, Officer - President and CEO SELL $29.95 7,000 $209,650 969,068 -0.7%
2015-10-20 00:19 2015-10-15 DUNKERLEY MARK B Director, Officer - President and CEO SELL $28.50 19,000 $541,591 976,068 -1.9%
2015-10-15 02:48 2015-09-15 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.20 5,000 $126,015 1,011,068 -0.5%
2015-10-13 23:51 2015-10-09 DUNKERLEY MARK B Director, Officer - President and CEO SELL $27.82 11,000 $306,000 995,068 -1.1%
2015-09-24 01:03 2015-09-21 Hirzel Zac Director SELL $25.24 200,491 $5,060,694 203,152 -49.7%
2015-09-23 00:52 2015-09-18 Hirzel Zac Director SELL $25.03 39,985 $1,000,841 39,466 -50.3%
2015-09-22 00:02 2015-09-17 Hirzel Zac Director SELL $25.42 193,927 $4,929,527 39,866 -82.9%
2015-09-19 00:16 2015-09-16 Hirzel Zac Director SELL $25.08 112,728 $2,826,858 41,806 -72.9%
2015-09-19 00:15 2015-09-17 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.50 5,000 $127,500 1,006,068 -0.5%
2015-09-17 23:49 2015-09-15 Hirzel Zac Director SELL $25.28 75,750 $1,915,142 42,934 -63.8%
2015-09-17 23:47 2015-09-10 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.20 5,000 $126,015 1,011,068 -0.5%
2015-09-12 00:17 2015-09-10 Jenson Randall Director OPT+S $24.82 20,000 $496,354 62,135 0.0%
2015-09-12 00:16 2015-09-09 Jenson Randall Director OPT+S $24.57 20,000 $491,390 62,135 0.0%
2015-09-12 00:15 2015-09-08 Jenson Randall Director OPT+S $24.42 20,000 $488,404 62,135 0.0%
2015-09-11 00:24 2015-09-08 Jenson Randall Director SELL $24.42 20,000 $488,404 42,135 -32.2%
2015-09-04 23:22 2015-09-03 Panagiotoulias Theodoros Officer - SVP - Global Sales & Alliances SELL $23.61 1,327 $31,337 10,270 -11.4%
2015-08-24 23:39 2015-08-20 Hirzel Zac Director SELL $24.63 44,648 $1,099,845 213,597 -17.3%
2015-08-21 23:21 2015-08-19 Hirzel Zac Director SELL $25.80 11,400 $294,174 216,846 -5.0%
2015-08-20 00:20 2015-08-17 Hirzel Zac Director SELL $25.57 59,267 $1,515,457 217,676 -21.4%
2015-08-19 00:41 2015-08-17 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.56 10,000 $255,625 1,016,068 -1.0%
2015-08-19 00:40 2015-08-14 Hirzel Zac Director SELL $25.30 205,015 $5,187,167 221,989 -48.0%
2015-08-18 00:02 2015-08-13 Hirzel Zac Director SELL $25.36 235,718 $5,977,054 236,911 -49.9%
2015-08-15 00:41 2015-08-12 Hirzel Zac Director SELL $24.75 175,000 $4,330,585 254,068 -40.8%
2015-08-14 01:38 2015-08-11 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.50 5,000 $127,500 1,026,068 -0.5%
2015-08-14 01:38 2015-08-11 Hirzel Zac Director SELL $25.48 325,000 $8,279,375 266,805 -54.9%
2015-08-12 04:01 2015-08-11 Zia Hoyt Officer - Secretary SELL $25.00 5,418 $135,450 55,563 -8.9%
2015-08-07 23:17 2015-08-06 Zia Hoyt Officer - Secretary SELL $24.50 7,082 $173,509 60,981 -10.4%
2015-07-17 00:53 2015-07-15 DUNKERLEY MARK B Director, Officer - President and CEO SELL $24.03 5,000 $120,157 1,031,068 -0.5%
SHOW ENTRIES

How to Interpret $HA Trades

Not every insider transaction in HA is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $HA shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for HA

Insider activity data for HA is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $HA, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.