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Company Analysis

HA Insider Trading

HA | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at HA provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-06-20 02:45 2015-06-18 DUNKERLEY MARK B Director, Officer - President and CEO SELL $24.00 6,000 $144,000 1,036,068 -0.6%
2015-06-03 23:04 2015-06-01 Hirzel Zac Director SELL $24.58 541,346 $13,304,877 290,460 -65.1%
2015-06-02 23:07 2015-05-29 Hirzel Zac Director SELL $24.80 1,500 $37,205 503,775 -0.3%
2015-05-19 03:10 2015-05-14 DUNKERLEY MARK B Director, Officer - President and CEO SELL $25.49 21,000 $535,393 1,042,068 -2.0%
2015-05-14 03:07 2015-05-11 INGRAM PETER R Officer - EVP and CCO OPT+S $24.97 50,000 $1,248,430 220,446 0.0%
2015-05-12 23:03 2015-05-08 ANDERSON GREGORY Director SELL $24.73 5,000 $123,661 45,554 -9.9%
2015-05-01 02:08 2015-04-29 SWELBAR WILLIAM S Director SELL $23.47 13,462 $315,942 29,757 -31.1%
2015-04-29 00:44 2015-04-24 DUNKERLEY MARK B Director, Officer - President and CEO SELL $23.44 8,000 $187,500 1,063,068 -0.7%
2015-02-04 01:11 2015-02-02 DUNKERLEY MARK B Director, Officer - President and CEO SELL $18.79 30,000 $563,727 1,017,356 -2.9%
2015-01-15 02:20 2015-01-07 Topping Scott E Officer - EVP, CFO and Treasurer SELL $24.39 2,814 $68,640 62,724 -4.3%
2015-01-03 04:07 2015-01-02 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $25.65 49,000 $1,256,772 1,047,356 0.0%
2014-12-10 00:05 2014-12-08 Topping Scott E Officer - EVP, CFO and Treasurer SELL $23.20 2,814 $65,296 65,538 -4.1%
2014-12-04 04:01 2014-12-01 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $20.94 105,000 $2,198,406 1,077,356 0.0%
2014-11-18 02:44 2014-11-14 Hirzel Zac Director SELL $18.40 7,320 $134,688 503,942 -1.4%
2014-11-15 02:15 2014-11-12 Hirzel Zac Director SELL $18.27 88,372 $1,614,972 505,580 -14.9%
2014-11-13 01:59 2014-11-10 Hirzel Zac Director SELL $18.49 309,280 $5,718,371 525,357 -37.1%
2014-11-11 02:56 2014-11-07 Topping Scott E Officer - EVP, CFO and Treasurer SELL $18.42 2,814 $51,840 68,352 -4.0%
2014-11-11 02:12 2014-11-06 Hirzel Zac Director SELL $18.44 357,393 $6,588,540 594,567 -37.5%
2014-11-08 01:22 2014-11-05 Hirzel Capital Management LLC 10% owner SELL $18.46 365,078 $6,740,581 655,165 -35.8%
2014-11-07 01:11 2014-11-04 Jenson Randall Director OPT+S $18.82 20,000 $376,344 70,493 0.0%
2014-11-05 02:21 2014-10-31 Jenson Randall Director OPT+S $17.32 20,000 $346,400 70,493 0.0%
2014-11-04 04:55 2014-11-03 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $17.64 75,000 $1,323,060 1,107,356 0.0%
2014-11-04 04:54 2014-11-03 Falvey Barbara Officer - SVP-Human Resources OPT+S $17.79 11,800 $209,869 103,487 0.0%
2014-11-04 04:53 2014-11-03 Zia Hoyt Officer - Secretary SELL $17.53 10,000 $175,316 60,946 -14.1%
2014-11-04 04:52 2014-10-31 INGRAM PETER R Officer - EVP and CCO OPT+S $17.18 40,000 $687,028 202,222 0.0%
2014-10-30 23:37 2014-10-28 Falvey Barbara Officer - SVP-Human Resources OPT+S $17.29 10,000 $172,936 103,487 0.0%
2014-10-30 23:37 2014-10-28 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $16.91 25,000 $422,750 1,107,356 0.0%
2014-10-23 04:02 2014-10-20 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $15.03 50,000 $751,340 1,107,356 0.0%
2014-09-20 02:54 2014-09-18 SWELBAR WILLIAM S Director SELL $15.32 11,835 $181,300 43,219 -21.5%
2014-09-03 04:07 2014-09-02 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $15.62 100,000 $1,562,300 1,107,356 0.0%
2014-08-23 03:04 2014-08-20 Zia Hoyt Officer - Secretary SELL $16.00 10,000 $160,000 70,946 -12.4%
2014-08-23 03:03 2014-08-20 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $15.76 25,000 $394,000 1,107,356 0.0%
2014-08-13 23:34 2014-08-11 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $14.51 25,000 $362,750 1,107,356 0.0%
2014-08-06 00:17 2014-08-01 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $13.72 50,000 $685,920 1,107,356 0.0%
2014-07-30 23:45 2014-07-28 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $14.05 50,000 $702,700 1,107,356 0.0%
2014-07-03 01:45 2014-06-30 Zia Hoyt Officer - Secretary SELL $13.73 26,581 $364,978 80,946 -24.7%
2014-03-24 21:13 2014-03-20 Nardello Charles R Officer - SVP-Operations SELL $14.28 40,000 $571,308 77,823 -33.9%
2014-03-21 02:21 2014-03-19 INGRAM PETER R Officer - EVP and CCO OPT+S $14.45 100,000 $1,445,470 202,222 0.0%
2014-03-20 00:27 2014-03-17 Boyer Brian E. Director SELL $13.89 5,000 $69,471 17,539 -22.2%
2014-03-11 03:13 2014-03-06 TANIGUCHI GLENN G Officer - SVP-Marketing and Sales SELL $13.96 50,000 $698,225 55,701 -47.3%
2014-03-06 04:29 2014-03-03 SWELBAR WILLIAM S Director SELL $12.08 5,500 $66,463 50,508 -9.8%
2014-03-06 04:17 2014-03-03 Falvey Barbara Officer - SVP-Human Resources OPT+S $12.27 44,352 $544,150 103,487 0.0%
2014-03-04 03:42 2014-02-27 DUNKERLEY MARK B Director, Officer - President and CEO OPT+S $12.33 244,501 $3,015,186 1,231,335 0.0%
2013-10-24 20:46 2013-10-23 Hirzel Capital Management LLC 10% owner BUY $7.40 29,800 $220,371 4,769,243 +0.6%
2013-10-10 22:35 2013-10-09 Hirzel Capital Management LLC 10% owner BUY $7.41 340,000 $2,520,998 4,739,443 +7.7%
2013-08-26 23:42 2013-08-22 SWELBAR WILLIAM S Director OPT+S $7.24 15,000 $108,585 56,008 0.0%
2013-08-22 03:49 2013-08-19 Boyer Brian E. Director SELL $7.25 5,000 $36,250 22,539 -18.2%
2013-08-06 02:07 2013-08-01 Nardello Charles R Officer - SVP-Operations OPT+S $7.65 6,950 $53,167 102,599 0.0%
2013-08-06 02:06 2013-08-01 Zia Hoyt Officer - Secretary OPT+S $7.73 6,750 $52,185 82,357 0.0%
2013-08-02 02:16 2013-07-31 Falvey Barbara Officer - SVP-Human Resources OPT+S $7.88 40,000 $315,200 87,295 0.0%
SHOW ENTRIES

How to Interpret $HA Trades

Not every insider transaction in HA is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $HA shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for HA

Insider activity data for HA is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $HA, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.