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Company Analysis

HD Insider Trading

HOME DEPOT, INC. | Retail-Lumber & Other Building Materials Dealers

Comprehensive Trading Performance Summary

The investment history of corporate insiders at HOME DEPOT, INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Lumber & Other Building Materials Dealers sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2016-12-01 02:23 2016-11-29 VADON MARK C Director BUY $129.87 15,000 $1,948,050 31,095 +93.2%
2016-11-24 02:13 2016-11-22 Decker Edward P. Officer - EVP, Merchandising OPT+S $130.80 20,000 $2,616,000 43,878 0.0%
2016-11-23 01:42 2016-11-18 BOYD JEFFERY H Director BUY $128.27 10,000 $1,282,700 10,000 +100.0%
2016-11-19 01:01 2016-11-16 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. SELL $125.00 10,000 $1,250,000 20,966 -32.3%
2016-11-19 01:02 2016-11-17 Campbell Ann Marie Officer - EVP - U.S. Stores SELL $127.35 7,566 $963,530 62,832 -10.7%
2016-11-19 01:03 2016-11-17 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev OPT+S $128.39 15,606 $2,003,654 23,893 0.0%
2016-08-24 00:24 2016-08-19 Decker Edward P. Officer - EVP, Merchandising OPT+S $135.10 10,000 $1,351,000 44,985 0.0%
2016-08-24 00:26 2016-08-22 TOME CAROL B Officer - CFO & EVP - Corp. Services OPT+S $135.35 97,610 $13,211,514 577,221 0.0%
2016-08-20 00:32 2016-08-18 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. OPT+S $136.03 11,671 $1,587,606 32,436 0.0%
2016-08-20 00:32 2016-08-17 Carey Matt Officer - EVP & CIO OPT+S $136.26 29,357 $4,000,185 59,515 0.0%
2016-08-20 00:35 2016-08-18 Crow Timothy M Officer - EVP - Human Resources OPT+S $135.06 49,392 $6,670,913 200,551 0.0%
2016-06-02 00:53 2016-05-31 Hewett Wayne M. Director BUY $132.53 350 $46,386 1,050 +50.0%
2016-05-21 01:26 2016-05-19 Lennie William G. Officer - EVP, Outside Sales and Service OPT+S $131.49 22,996 $3,023,712 43,821 0.0%
2016-05-21 01:27 2016-05-19 Menear Craig A Director, Officer - Chairman, CEO & President OPT+S $131.37 46,227 $6,072,841 142,622 0.0%
2016-05-21 01:24 2016-05-18 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev OPT+S $131.14 43,026 $5,642,430 31,837 0.0%
2016-02-27 02:22 2016-02-24 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. OPT+S $123.28 8,702 $1,072,783 22,642 0.0%
2016-02-27 02:21 2016-02-24 Carey Matt Officer - EVP & CIO OPT+S $124.00 66,930 $8,299,320 50,806 0.0%
2016-02-27 02:21 2016-02-24 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev OPT+S $123.72 58,126 $7,191,349 34,398 0.0%
2016-02-27 02:20 2016-02-24 BRENNEMAN GREGORY D Director BUY $124.73 40,000 $4,989,200 46,332 +631.7%
2015-12-12 01:21 2015-12-09 Crow Timothy M Officer - EVP - Human Resources OPT+S $133.68 34,386 $4,596,720 190,065 0.0%
2015-12-12 01:22 2015-12-09 Gooden Linda R Director BUY $132.13 380 $50,209 380 +100.0%
2015-12-12 01:19 2015-12-09 ARPEY GERARD J Director BUY $134.13 1,000 $134,130 1,000 +100.0%
2015-08-25 01:07 2015-08-20 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. SELL $121.80 6,000 $730,800 24,203 -19.9%
2015-06-03 00:55 2015-06-01 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. OPT+S $111.61 11,671 $1,302,600 30,203 0.0%
2015-06-03 00:48 2015-05-29 Carey Matt Officer - EVP & CIO OPT+S $111.59 53,456 $5,964,957 52,881 0.0%
2015-04-01 01:01 2015-03-27 Hewett Wayne M. Director BUY $113.68 350 $39,788 700 +100.0%
2015-03-05 01:55 2015-03-02 Decker Edward P. Officer - EVP, Merchandising SELL $116.36 5,205 $605,654 35,046 -12.9%
2015-03-05 02:04 2015-03-03 Carey Matt Officer - EVP & CIO SELL $115.87 12,915 $1,496,446 13,731 -48.5%
2015-03-05 01:53 2015-03-02 Crow Timothy M Officer - EVP - Human Resources OPT+S $116.71 40,000 $4,668,400 204,670 0.0%
2015-03-05 01:57 2015-03-02 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev OPT+S $116.19 24,912 $2,894,525 40,319 0.0%
2015-02-28 02:14 2015-02-25 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. OPT+S $116.24 11,671 $1,356,637 20,091 0.0%
2015-02-28 02:16 2015-02-25 TOME CAROL B Officer - CFO & EVP - Corp. Services OPT+S $116.33 143,381 $16,679,512 585,081 0.0%
2014-12-19 02:08 2014-12-16 Carey Albert P Director BUY $98.11 1,100 $107,921 1,100 +100.0%
2014-11-25 02:36 2014-11-21 BLAKE FRANCIS S Director, Officer - Chairman OPT+S $98.27 100,000 $9,827,000 754,477 0.0%
2014-08-28 00:18 2014-08-25 Decker Edward P. Officer - EVP, Merchandising OPT+S $91.39 32,081 $2,931,883 36,751 0.0%
2014-08-28 00:18 2014-08-25 Crow Timothy M Officer - EVP - Human Resources OPT+S $91.45 22,439 $2,052,047 199,077 0.0%
2014-08-28 00:19 2014-08-25 Ellison Marvin R Officer - EVP - U.S. Stores OPT+S $91.23 92,826 $8,468,516 187,417 0.0%
2014-08-28 00:21 2014-08-25 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev OPT+S $91.28 63,998 $5,841,737 45,967 0.0%
2014-08-28 00:23 2014-08-25 BLAKE FRANCIS S Director, Officer - Chairman & CEO OPT+S $91.33 98,000 $8,950,340 754,477 0.0%
2014-03-14 00:04 2014-03-11 HOLIFIELD MARK Officer - EVP-Supply Chain & Product Dev SELL $81.73 10,183 $832,257 49,113 -17.2%
2014-03-08 01:20 2014-03-06 Carey Matt Officer - EVP & CIO OPT+S $82.51 104,626 $8,632,880 68,166 0.0%
2014-03-06 00:58 2014-03-03 Roseborough Teresa Wynn Officer - EVP, Gen. Counsel & Corp. Sec. SELL $80.84 12,215 $987,461 15,734 -43.7%
2014-03-06 01:06 2014-03-03 Carey Matt Officer - EVP & CIO OPT+S $81.44 135,000 $10,994,400 68,166 0.0%
2014-03-06 01:04 2014-03-03 Crow Timothy M Officer - EVP - Human Resources OPT+S $81.16 59,856 $4,857,913 196,910 0.0%
2014-03-06 00:59 2014-03-03 Menear Craig A Officer - President - U.S. Retail SELL $81.76 14,093 $1,152,244 108,113 -11.5%
2014-03-06 01:02 2014-03-03 Ellison Marvin R Officer - EVP - U.S. Stores SELL $81.35 25,277 $2,056,284 183,411 -12.1%
2014-03-06 00:56 2014-03-03 TOME CAROL B Officer - CFO & EVP - Corp. Services OPT+S $81.12 326,610 $26,494,603 605,404 0.0%
2014-03-06 01:08 2014-03-03 BLAKE FRANCIS S Director, Officer - Chairman & CEO OPT+S $80.93 50,000 $4,046,500 740,716 0.0%
2013-11-26 01:44 2013-11-21 Foulkes Helena Director BUY $79.73 313 $24,955 313 +100.0%
2013-11-26 01:39 2013-11-21 Crow Timothy M Officer - EVP - Human Resources OPT+S $79.68 22,314 $1,777,980 185,588 0.0%
SHOW ENTRIES

How to Interpret $HD Trades

Not every insider transaction in HOME DEPOT, INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $HD shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for HD

Insider activity data for HOME DEPOT, INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $HD, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.