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Company Analysis

HHS Insider Trading

HARTE HANKS INC | Services-Direct Mail Advertising Services

Comprehensive Trading Performance Summary

The investment history of corporate insiders at HARTE HANKS INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Direct Mail Advertising Services sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-05-31 03:02 2023-07-12 Rosenbach Gary Stephen 10% owner BUY $5.36 8,400 $44,989 761,733 +1.1%
2024-12-07 00:45 2024-12-05 Radoff Bradley Louis Director BUY $5.83 17,225 $100,389 391,399 +4.6%
2024-12-06 02:07 2024-12-04 Radoff Bradley Louis Director BUY $5.65 42,775 $241,550 374,174 +12.9%
2024-11-25 19:53 2024-11-25 GARRISON DAVID A Officer - Chief Financial Officer BUY $5.81 850 $4,934 13,129 +6.9%
2024-11-19 00:54 2024-11-18 GARRISON DAVID A Officer - Chief Financial Officer BUY $6.57 3,904 $25,638 12,279 +46.6%
2024-08-16 00:29 2024-08-13 Radoff Bradley Louis Director BUY $7.22 73,900 $533,861 315,183 +30.6%
2024-08-12 21:32 2024-08-12 Davis Kirk A Officer - Chief Executive Officer BUY $7.00 7,143 $49,999 29,474 +32.0%
2024-08-12 21:31 2024-08-12 GARRISON DAVID A Officer - Chief Financial Officer BUY $7.03 4,250 $29,892 8,375 +103.0%
2024-05-16 00:47 0024-05-15 Radoff Bradley Louis Director BUY $7.19 25,000 $179,713 241,283 +11.6%
2024-05-14 00:49 2024-05-13 Davis Kirk A Officer - Chief Executive Officer BUY $7.09 7,050 $50,003 22,331 +46.1%
2024-05-14 00:45 2024-05-13 GARRISON DAVID A Officer - Chief Financial Officer BUY $7.20 4,125 $29,700 4,125 +100.0%
2023-12-06 01:24 2023-12-01 Radoff Bradley Louis Director BUY $7.23 20,000 $144,670 216,283 +10.2%
2023-12-04 19:48 2023-12-01 Radoff Bradley Louis Director BUY $7.23 20,000 $144,670 152,997 +15.0%
2023-11-30 02:19 2023-11-29 Radoff Bradley Louis Director BUY $6.82 10,000 $68,197 132,997 +8.1%
2023-11-16 21:41 2023-11-15 Davis Kirk A Officer - Chief Executive Officer BUY $7.07 5,739 $40,552 15,281 +60.1%
2023-08-18 19:09 2023-08-17 GRIFFIN JOHN H JR Director BUY $5.65 771 $4,354 181,556 +0.4%
2023-08-18 19:05 2023-08-17 GRIFFIN JOHN H JR Director BUY $5.62 8,129 $45,698 180,785 +4.7%
2023-08-17 01:40 2023-08-16 Davis Kirk A Officer - Chief Executive Officer BUY $5.34 9,542 $50,954 9,542 +100.0%
2023-05-24 23:29 2023-05-24 Linscott Brian Director, Officer - Chief Executive Officer BUY $5.57 5,000 $27,855 330,618 +1.5%
2023-05-11 20:28 2023-05-11 KEARNES LAURILEE Officer - Chief Financial Officer BUY $5.99 1,650 $9,884 103,417 +1.6%
2023-05-09 22:11 2023-05-08 Linscott Brian Director, Officer - Chief Executive Officer BUY $5.97 8,000 $47,759 325,618 +2.5%
2023-03-16 16:50 2023-03-15 Linscott Brian Director, Officer - Chief Executive Officer BUY $8.94 2,500 $22,347 327,443 +0.8%
2022-12-14 05:32 2022-12-12 Linscott Brian Director, Officer - Chief Executive Officer BUY $11.17 2,500 $27,925 324,943 +0.8%
2022-08-18 00:35 2022-08-15 Radoff Bradley Louis Director SELL $15.21 484,000 $7,360,043 160,000 -75.2%
2022-08-16 18:53 2022-08-15 Linscott Brian Director, Officer - Chief Executive Officer BUY $14.95 2,000 $29,907 196,259 +1.0%
2022-03-01 03:54 2022-02-28 Linscott Brian Director, Officer - Chief Executive Officer BUY $6.55 34,100 $223,447 342,302 +11.1%
2022-03-01 00:57 2022-02-28 Wyman Robert T. Officer - General Counsel BUY $6.49 750 $4,868 27,264 +2.8%
2022-03-01 00:53 2022-02-28 COPELAND DAVID L Director BUY $6.56 15,000 $98,400 81,516 +22.6%
2020-06-13 01:43 2020-06-10 Tobia Alfred Victor Jr. Director BUY $2.82 12,554 $35,416 51,336 +32.4%
2020-06-05 01:41 2020-06-01 GRIFFIN JOHN H JR Director BUY $2.66 10,000 $26,560 37,262 +36.7%
2020-06-03 01:45 2020-05-29 BENETT ANDREW B Officer - Chief Executive Officer BUY $2.33 15,500 $36,041 217,500 +7.7%
2020-05-22 21:50 2020-05-20 BENETT ANDREW B Officer - Chief Executive Officer BUY $2.45 32,000 $78,451 202,000 +18.8%
2020-03-20 00:49 2020-03-17 KEARNES LAURILEE Officer - Chief Financial Officer BUY $2.66 1,000 $2,655 40,474 +2.5%
2020-03-20 00:09 2020-03-16 BEHRENS EVAN Director BUY $2.70 2,500 $6,750 40,636 +6.6%
2020-03-18 21:21 2020-03-16 BENETT ANDREW B Officer - Chief Executive Officer BUY $2.70 20,000 $54,096 170,000 +13.3%
2019-08-23 22:55 2019-08-21 Tobia Alfred Victor Jr. Director BUY $2.94 35,002 $102,906 15,531 +100.0%
2019-08-23 22:57 2019-08-21 BEHRENS EVAN Director BUY $2.90 10,000 $28,990 15,000 +200.0%
2016-12-17 00:49 2016-12-15 PUCKETT KAREN A Director, Officer - President and CEO BUY $1.48 37,100 $54,908 461,656 +8.7%
2016-06-14 18:55 2016-06-14 ODOM JUDY C Director BUY $1.72 30,000 $51,600 129,606 +30.1%
2016-06-11 01:14 2016-06-10 Lal Shirish R Officer - Chief Operating Officer & CTO BUY $1.60 14,233 $22,773 87,917 +19.3%
2015-08-10 16:49 2015-08-06 ODOM JUDY C Director BUY $4.65 15,000 $69,750 77,302 +24.1%
2014-12-02 01:58 2014-11-19 FARLEY WILLIAM F Director BUY $6.21 10,000 $62,100 91,007 +12.3%
2013-03-20 19:51 2013-03-15 HUFF JESSICA Officer - VP Finance, Controller and CAO OPT+S $8.06 7,500 $60,450 19,541 0.0%
2013-02-13 01:16 2013-02-12 HUFF JESSICA Officer - VP Finance, Controller and CAO SELL $7.50 641 $4,808 19,541 -3.2%
2012-09-04 19:17 2012-08-31 FRANKLIN LARRY Director, Officer - President and CEO BUY $7.00 10,000 $69,974 930,593 +1.1%
2012-08-24 23:01 2012-08-24 FRANKLIN LARRY Director, Officer - President and CEO BUY $7.02 20,000 $140,362 642,852 +3.2%
2012-08-23 00:09 2012-08-21 FRANKLIN LARRY Director, Officer - President and CEO BUY $7.13 22,300 $158,988 622,852 +3.7%
2012-08-17 18:21 2012-08-16 FRANKLIN LARRY Director, Officer - President and CEO BUY $6.94 4,600 $31,918 600,552 +0.8%
2012-08-15 21:15 2012-08-13 COPELAND DAVID L Director BUY $6.60 20,000 $132,078 113,591 +21.4%
2012-02-07 18:18 2012-02-06 HUFF JESSICA Officer - VP Finance, Controller and CAO OPT+S $9.91 7,500 $74,325 21,598 0.0%
SHOW ENTRIES

How to Interpret $HHS Trades

Not every insider transaction in HARTE HANKS INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $HHS shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for HHS

Insider activity data for HARTE HANKS INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $HHS, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.