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Company Analysis

INTU Insider Trading

INTUIT INC. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at INTUIT INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2009-08-06 00:30 2009-08-04 BENNETT STEPHEN M Director OPT+S $30.00 250 $7,500 813 0.0%
2009-08-01 01:59 2009-07-30 BENNETT STEPHEN M Director OPT+S $30.00 145,029 $4,350,870 813 0.0%
2009-07-06 19:43 2009-07-01 BENNETT STEPHEN M Director OPT+S $28.40 450,000 $12,780,180 813 0.0%
2009-06-19 00:33 2009-06-18 CAMPBELL WILLIAM V Director, Officer - Chairman of the Board OPT+S $27.73 100,000 $2,772,680 150,588 0.0%
2009-06-09 01:27 2009-06-04 BENNETT STEPHEN M Director OPT+S $27.77 531,700 $14,763,767 813 0.0%
2009-05-27 20:43 2009-05-26 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.38 500,000 $13,691,300 20,717,244 -2.4%
2009-02-26 01:11 2009-02-24 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $23.18 500,000 $11,592,200 21,317,244 -2.3%
2008-12-05 03:08 2008-12-03 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $23.00 493,126 $11,341,898 21,917,244 -2.2%
2008-11-26 01:30 2008-11-24 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $23.00 6,874 $158,102 22,410,370 0.0%
2008-09-27 02:02 2008-09-25 HALLMAN MICHAEL R Director OPT+S $31.78 45,000 $1,430,307 16,056 0.0%
2008-08-27 01:54 2008-08-26 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.30 500,000 $15,150,750 22,517,244 -2.2%
2008-08-27 01:51 2008-08-25 Hank Jeffrey P Officer - VP, Corporate Controller OPT+S $30.85 15,656 $482,941 86 0.0%
2008-08-27 01:52 2008-08-26 BENNETT STEPHEN M Director SELL $30.30 337,566 $10,229,060 1,753 -99.5%
2008-06-07 01:48 2008-06-05 BENNETT STEPHEN M Director OPT+S $30.00 168,300 $5,049,286 1,753 0.0%
2008-05-28 00:31 2008-05-23 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.69 396,938 $10,992,285 23,117,244 -1.7%
2008-05-28 00:31 2008-05-23 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $28.02 103,062 $2,887,601 23,514,182 -0.4%
2008-02-28 04:05 2008-02-26 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.28 13,200 $360,126 23,717,244 -0.1%
2008-02-28 04:04 2008-02-26 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.49 230,766 $6,344,519 23,730,444 -1.0%
2008-02-28 04:01 2008-02-26 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.75 256,034 $7,105,276 23,961,210 -1.1%
2008-01-04 04:20 2008-01-02 BENNETT STEPHEN M Director SELL $31.09 105,500 $3,280,396 1,753 -98.4%
2008-01-04 04:19 2008-01-02 BENNETT STEPHEN M Director SELL $31.31 104,681 $3,277,594 107,253 -49.4%
2008-01-04 04:19 2008-01-02 BENNETT STEPHEN M Director OPT+S $31.64 79,201 $2,505,983 211,934 0.0%
2007-12-29 02:28 2007-12-27 Hank Jeffrey P Officer - Vice President, Controller OPT+S $32.00 6,967 $222,944 857 0.0%
2007-11-30 01:23 2007-11-28 Karpas Peter J Officer - SVP, Quicken Health Group OPT+S $30.00 30,000 $900,000 3,634 0.0%
2007-11-22 00:25 2007-11-20 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $28.77 75,900 $2,183,567 24,317,244 -0.3%
2007-11-22 00:24 2007-11-20 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.01 139,527 $4,047,064 24,393,144 -0.6%
2007-11-22 00:23 2007-11-20 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.32 198,017 $5,805,997 24,532,671 -0.8%
2007-11-22 00:22 2007-11-20 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.57 86,556 $2,559,348 24,730,688 -0.3%
2007-09-27 00:09 2007-09-24 HALLMAN MICHAEL R Director OPT+S $29.64 20,000 $592,786 16,056 0.0%
2007-09-22 00:30 2007-09-20 HALLMAN MICHAEL R Director OPT+S $29.86 25,000 $746,435 16,056 0.0%
2007-08-29 23:48 2007-08-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.34 218,843 $5,984,240 24,917,244 -0.9%
2007-08-29 23:46 2007-08-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $27.46 281,157 $7,721,612 25,136,087 -1.1%
2007-08-28 23:47 2007-08-27 BENNETT STEPHEN M Director, Officer - President, CEO, & Director SELL $27.41 154,567 $4,236,125 54,053 -74.1%
2007-05-30 23:56 2007-05-29 Hank Jeffrey P Officer - Vice President, Controller SELL $30.62 3,000 $91,860 297 -91.0%
2007-05-29 22:04 2007-05-25 CAMPBELL WILLIAM V Director, Officer - Chairman of the Board SELL $30.17 55,185 $1,665,191 150,588 -26.8%
2007-05-29 22:02 2007-05-25 CAMPBELL WILLIAM V Director, Officer - Chairman of the Board OPT+S $30.35 354,027 $10,745,569 205,773 0.0%
2007-05-24 01:31 2007-05-22 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.93 500,000 $15,467,000 25,117,244 -2.0%
2007-05-24 01:37 2007-05-22 Lintner Alexander M Officer - SVP, Strategy & Corp. Dev. OPT+S $31.00 115,000 $3,565,000 6,858 0.0%
2007-03-01 05:24 2007-02-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.31 19,391 $568,319 25,217,244 -0.1%
2007-03-01 05:24 2007-02-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.58 92,922 $2,748,716 25,236,635 -0.4%
2007-03-01 05:22 2007-02-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.96 118,420 $3,548,136 25,329,557 -0.5%
2007-03-01 05:21 2007-02-27 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.28 198,281 $6,003,294 25,447,977 -0.8%
2007-03-01 05:20 2007-02-20 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.54 70,986 $2,167,565 25,646,258 -0.3%
2007-01-09 03:04 2007-01-04 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.03 15,894 $477,276 25,817,244 -0.1%
2007-01-09 03:03 2007-01-04 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.84 190,570 $5,686,247 25,833,138 -0.7%
2007-01-09 03:02 2007-01-04 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.59 110,270 $3,263,121 26,023,708 -0.4%
2007-01-06 02:01 2007-01-03 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $30.84 107,321 $3,310,145 26,333,978 -0.4%
2007-01-06 01:58 2007-01-03 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $29.82 575,945 $17,177,156 26,441,299 -2.1%
2006-12-08 22:43 2006-12-07 CAMPBELL WILLIAM V Director, Officer - Chairman of the Board OPT+S $30.80 400,000 $12,320,480 150,588 0.0%
2006-12-08 03:48 2006-12-06 COOK SCOTT D Director, Officer - Chairman, Executive Committee SELL $31.43 14,756 $463,769 27,197,244 -0.1%
SHOW ENTRIES

How to Interpret $INTU Trades

Not every insider transaction in INTUIT INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $INTU shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for INTU

Insider activity data for INTUIT INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $INTU, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.