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Company Analysis

INTU Insider Trading

INTUIT INC. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at INTUIT INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2020-09-03 19:43 2020-09-02 Clatterbuck Michelle M Officer - EVP and CFO OPT+S $348.67 4,649 $1,620,967 546 0.0%
2020-09-03 19:57 2020-09-02 Johnson Gregory N Officer - EVP, Consumer Group OPT+S $349.56 9,861 $3,447,007 6,460 0.0%
2020-09-03 19:48 2020-09-01 FLOURNOY MARK J Officer - SVP, Chief Accounting Officer OPT+S $346.52 5,675 $1,966,480 1,520 0.0%
2020-08-31 23:51 2020-08-27 Chriss James Alexander Officer - EVP, SBSEG SELL $341.84 2,247 $768,114 221 -91.0%
2020-08-31 23:56 2020-08-27 Clatterbuck Michelle M Officer - EVP and CFO OPT+S $343.70 16,106 $5,535,671 546 0.0%
2020-09-01 00:02 2020-08-27 Johnson Gregory N Officer - EVP, Consumer Group OPT+S $341.96 3,069 $1,049,469 10,123 0.0%
2020-08-31 23:58 2020-08-27 Goodarzi Sasan K Director, Officer - CEO, President & Director OPT+S $345.61 184,142 $63,641,666 67,144 0.0%
2020-09-01 00:24 2020-08-27 SMITH BRAD D Director, Officer - Executive Chairman SELL $342.01 18,773 $6,420,588 0 -100.0%
2020-05-28 19:34 2020-05-26 Chriss James Alexander Officer - EVP, SBSEG SELL $291.10 337 $98,101 220 -60.5%
2020-05-28 19:38 2020-05-26 McLean Kerry J Officer - SVP, Gen. Counsel & Corp. Sec. OPT+S $287.09 18,000 $5,167,652 5,399 0.0%
2020-02-27 22:34 2020-02-26 Chriss James Alexander Officer - EVP, Small Bus. & SelfEmployed SELL $286.28 2,409 $689,649 126 -95.0%
2020-01-04 02:44 2020-01-02 Chriss James Alexander Officer - EVP, Small Bus. & SelfEmployed OPT+S $261.08 47 $12,271 126 0.0%
2019-12-27 01:39 2019-12-23 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $267.33 21,311 $5,697,125 0 -100.0%
2019-12-21 01:45 2019-12-20 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $266.16 112,022 $29,815,238 21,311 -84.0%
2019-12-12 01:36 2019-12-09 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $255.32 133,333 $34,042,128 8,320,032 -1.6%
2019-11-27 05:26 2019-11-25 Chriss James Alexander Officer - EVP, GM of SBSEG OPT+S $258.78 21,543 $5,574,943 126 0.0%
2019-11-27 05:28 2019-11-25 Goodarzi Sasan K Director, Officer - CEO, President and Director OPT+S $257.74 92,950 $23,957,110 62,936 0.0%
2019-11-27 05:29 2019-11-25 SMITH BRAD D Director, Officer - Executive Chairman OPT+S $257.72 227,450 $58,618,482 322,535 0.0%
2019-09-21 01:56 2019-09-19 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $270.24 133,333 $36,032,190 133,333 -50.0%
2019-09-11 22:18 2019-09-09 COOK SCOTT D Director, Officer - Chairman of Exec Committee SELL $278.53 133,333 $37,136,894 8,453,365 -1.6%
2019-09-06 02:39 2019-09-04 Clatterbuck Michelle M Officer - EVP and CFO SELL $285.62 3,855 $1,101,065 1,492 -72.1%
2019-09-06 02:40 2019-09-05 Johnson Gregory N Officer - EVP, Consumer Group SELL $290.74 2,500 $726,854 9,525 -20.8%
2019-09-03 22:55 2019-08-29 FLOURNOY MARK J Officer - VP, Chief Accounting Officer OPT+S $286.33 6,854 $1,962,494 0 0.0%
2019-08-28 23:38 2019-08-26 Chriss James Alexander Officer - EVP, Small Bus. & SelfEmployed SELL $278.87 2,391 $666,776 126 -95.0%
2019-08-28 23:39 2019-08-26 McLean Kerry J Officer - SVP, Gen. Counsel & Corp. Sec. OPT+S $277.05 20,543 $5,691,461 4,627 0.0%
2019-08-28 23:38 2019-08-26 Clatterbuck Michelle M Officer - EVP & CFO SELL $280.00 612 $171,360 1,492 -29.1%
2019-06-21 23:50 2019-06-19 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $262.87 133,334 $35,049,082 266,666 -33.3%
2019-06-12 00:04 2019-06-07 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $259.27 133,334 $34,569,493 8,986,698 -1.5%
2019-05-30 02:50 2019-05-28 Clatterbuck Michelle M Officer - EVP and CFO OPT+S $256.27 10,628 $2,723,658 0 0.0%
2019-03-14 01:02 2019-03-12 McLean Kerry J Officer - SVP, Gen. Counsel & Corp. Sec. OPT+S $250.74 12,176 $3,052,981 2,534 0.0%
2019-03-14 00:59 2019-03-12 FENNELL LAURA A Officer - EVP, People & Places OPT+S $251.43 67,488 $16,968,542 27,614 0.0%
2019-03-14 01:01 2019-03-12 FLOURNOY MARK J Officer - VP, Chief Accounting Officer OPT+S $251.18 5,939 $1,491,779 0 0.0%
2019-02-28 02:26 2019-02-27 POWELL DENNIS D Director SELL $248.96 4,083 $1,016,508 3,550 -53.5%
2019-02-27 02:36 2019-02-25 Chriss James Alexander Officer - EVP & GM, SBSEG SELL $247.10 923 $228,073 0 -100.0%
2018-12-26 23:37 2018-12-21 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer OPT+S $188.95 3,650 $689,649 1,890 0.0%
2018-11-30 03:20 2018-11-28 SMITH BRAD D Director, Officer - Chairman, CEO & President SELL $205.63 22,418 $4,609,867 278,202 -7.5%
2018-11-29 02:29 2018-11-26 Johnson Gregory N Officer - EVP, Consumer Group SELL $200.91 5,029 $1,010,382 3,205 -61.1%
2018-11-29 02:31 2018-11-27 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer OPT+S $197.82 7,302 $1,444,448 1,890 0.0%
2018-11-27 00:43 2018-11-21 COOK SCOTT D Director, Officer - Chairman of Executive Comm. SELL $197.41 152,001 $30,006,487 0 -100.0%
2018-11-27 00:45 2018-11-21 Goodarzi Sasan K Officer - EVP, GM SBSEG OPT+S $196.74 85,835 $16,887,341 28,528 0.0%
2018-09-25 21:24 2018-09-21 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer OPT+S $221.54 3,651 $808,851 1,890 0.0%
2018-09-21 03:06 2018-09-19 COOK SCOTT D Director, Officer - Chair of Executive Committee SELL $221.58 100,000 $22,158,280 9,920,032 -1.0%
2018-09-17 23:23 2018-09-14 SMITH BRAD D Director, Officer - Chairman, CEO & President OPT+S $227.66 254,325 $57,898,409 300,620 0.0%
2018-09-10 23:09 2018-09-07 COOK SCOTT D Director, Officer - Chairman of the Executive Comm SELL $220.30 100,000 $22,029,820 10,020,032 -1.0%
2018-09-07 23:25 2018-09-06 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer SELL $218.86 19,018 $4,162,194 1,890 -91.0%
2018-09-01 01:36 2018-08-30 FLOURNOY MARK J Officer - VP, Chief Accounting Officer OPT+S $218.90 9,292 $2,034,026 0 0.0%
2018-08-30 00:44 2018-08-27 COOK SCOTT D Director, Officer - Chairman of Exec. Committee SELL $211.66 100,000 $21,165,920 10,120,032 -1.0%
2018-08-30 00:46 2018-08-28 POWELL DENNIS D Director SELL $215.05 4,554 $979,360 4,083 -52.7%
2018-08-30 00:47 2018-08-27 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer OPT+S $211.65 31,396 $6,644,872 1,890 0.0%
2018-06-27 01:23 2018-06-25 STANSBURY HENRY TAYLOE Officer - EVP, Chief Technology Officer OPT+S $202.21 3,941 $796,915 1,056 0.0%
SHOW ENTRIES

How to Interpret $INTU Trades

Not every insider transaction in INTUIT INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $INTU shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for INTU

Insider activity data for INTUIT INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $INTU, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.