INTU Insider Trading
INTUIT INC. | Services-Prepackaged Software
Comprehensive Trading Performance Summary
The investment history of corporate insiders at INTUIT INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2012-12-22 01:55 | 2012-12-20 | COOK SCOTT D | Director, Officer - Chairman of Exec. Committee | SELL | $61.86 | 399,999 | $24,744,938 | 13,761,869 | -2.8% |
| 2012-12-13 02:23 | 2012-12-11 | KANGAS EDWARD A | Director | OPT+S | $60.56 | 10,000 | $605,581 | 0 | 0.0% |
| 2012-12-12 02:43 | 2012-12-10 | Hank Jeffrey P | Officer - VP, Chief Accounting Officer | OPT+S | $59.82 | 14,000 | $837,423 | 2,437 | 0.0% |
| 2012-12-08 00:50 | 2012-12-06 | FENNELL LAURA A | Officer - SVP, Gen. Counsel & Corp. Sec. | OPT+S | $59.82 | 10,000 | $598,156 | 1,890 | 0.0% |
| 2012-12-04 03:08 | 2012-11-30 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $59.66 | 40,000 | $2,386,384 | 42,627 | 0.0% |
| 2012-11-21 02:09 | 2012-11-19 | COOK SCOTT D | Director, Officer - Chairman of Exec. Committee | SELL | $58.80 | 200,000 | $11,759,780 | 14,161,868 | -1.4% |
| 2012-11-21 02:14 | 2012-11-19 | FENNELL LAURA A | Officer - SVP, Gen Counsel & Corp. Sec. | OPT+S | $58.98 | 10,000 | $589,812 | 1,890 | 0.0% |
| 2012-11-21 02:12 | 2012-11-19 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $58.89 | 40,000 | $2,355,476 | 42,627 | 0.0% |
| 2012-09-26 02:52 | 2012-09-21 | BRODY CHRISTOPHER W | Director | SELL | $58.21 | 50,000 | $2,910,735 | 0 | -100.0% |
| 2012-09-22 02:08 | 2012-09-20 | Williams R Neil | Officer - SVP and CFO | SELL | $58.50 | 28,000 | $1,638,000 | 4,548 | -86.0% |
| 2012-09-22 02:13 | 2012-09-19 | BRODY CHRISTOPHER W | Director | OPT+S | $58.67 | 47,669 | $2,796,616 | 50,000 | 0.0% |
| 2012-09-19 23:21 | 2012-09-17 | BRODY CHRISTOPHER W | Director | SELL | $60.18 | 142,331 | $8,564,768 | 97,669 | -59.3% |
| 2012-09-12 01:43 | 2012-09-10 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $59.65 | 175,000 | $10,438,820 | 57,627 | 0.0% |
| 2012-09-07 23:22 | 2012-09-06 | Maurer Dan | Officer - SVP, Consumer Group | OPT+S | $59.00 | 31,764 | $1,874,076 | 19,645 | 0.0% |
| 2012-08-29 00:29 | 2012-08-27 | Hank Jeffrey P | Officer - VP, Chief Accounting Officer | OPT+S | $59.25 | 22,686 | $1,344,146 | 2,362 | 0.0% |
| 2012-08-25 02:17 | 2012-08-23 | COOK SCOTT D | Director, Officer - Chairman of Exec. Committee | SELL | $58.19 | 200,000 | $11,637,680 | 14,381,868 | -1.4% |
| 2012-08-25 02:10 | 2012-08-23 | FENNELL LAURA A | Officer - SVP, Gen. Counsel & Corp. Sec. | SELL | $58.33 | 12,393 | $722,874 | 1,890 | -86.8% |
| 2012-08-25 02:14 | 2012-08-23 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $58.16 | 90,000 | $5,234,400 | 57,627 | 0.0% |
| 2012-06-21 01:34 | 2012-06-19 | Hank Jeffrey P | Officer - VP, Corporate Controller | OPT+S | $58.75 | 10,673 | $627,053 | 1,817 | 0.0% |
| 2012-06-18 21:31 | 2012-06-14 | FENNELL LAURA A | Officer - SVP, Gen. Counsel & Corp. Sec. | OPT+S | $57.40 | 20,000 | $1,147,960 | 0 | 0.0% |
| 2012-06-08 02:04 | 2012-06-06 | FENNELL LAURA A | Officer - SVP, Gen. Counsel & Corp. Sec. | OPT+S | $57.50 | 15,000 | $862,505 | 0 | 0.0% |
| 2012-05-22 22:56 | 2012-05-21 | COOK SCOTT D | Director, Officer - Chairman of Executive Comm. | SELL | $54.62 | 200,000 | $10,923,700 | 14,601,868 | -1.4% |
| 2012-05-23 02:06 | 2012-05-21 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $54.49 | 140,000 | $7,627,998 | 51,991 | 0.0% |
| 2012-05-22 03:04 | 2012-05-21 | FENNELL LAURA A | Officer - SVP, Gen Counsel, and Corp Sec | SELL | $54.74 | 29,711 | $1,626,425 | 0 | -100.0% |
| 2012-03-14 04:14 | 2012-03-13 | KANGAS EDWARD A | Director | SELL | $59.22 | 4,087 | $242,032 | 0 | -100.0% |
| 2012-03-02 05:15 | 2012-02-29 | FENNELL LAURA A | Officer - SVP,General Counsel & Corp Sec | OPT+S | $58.00 | 20,000 | $1,160,000 | 29,491 | 0.0% |
| 2012-02-28 22:47 | 2012-02-24 | Hank Jeffrey P | Officer - Vice President, Controller | OPT+S | $58.04 | 6,670 | $387,104 | 2,153 | 0.0% |
| 2012-02-24 22:22 | 2012-02-23 | COOK SCOTT D | Director, Officer - Executive Committee Chairman | SELL | $59.00 | 200,000 | $11,799,380 | 14,821,868 | -1.3% |
| 2012-02-24 22:37 | 2012-02-23 | FENNELL LAURA A | Officer - SVP,General Counsel & Corp Sec | OPT+S | $59.02 | 40,000 | $2,360,724 | 29,491 | 0.0% |
| 2012-02-24 22:28 | 2012-02-23 | SMITH BRAD D | Director, Officer - President and CEO | OPT+S | $58.90 | 260,000 | $15,314,000 | 65,015 | 0.0% |
| 2012-02-24 22:34 | 2012-02-23 | PATEL KIRAN M | Officer - EVP, Small Business Division | OPT+S | $58.82 | 140,000 | $8,234,254 | 66,991 | 0.0% |
| 2012-01-04 04:09 | 2011-12-30 | BATCHELDER DAVID H | Director | OPT+S | $52.97 | 371,588 | $19,682,422 | 1,867,814 | 0.0% |
| 2011-12-30 03:14 | 2011-12-28 | BATCHELDER DAVID H | Director | SELL | $52.64 | 575,086 | $30,273,045 | 2,239,402 | -20.4% |
| 2011-12-28 01:48 | 2011-12-22 | BATCHELDER DAVID H | Director | SELL | $53.10 | 1,045,581 | $55,524,324 | 2,814,488 | -27.1% |
| 2011-12-22 03:26 | 2011-12-19 | BATCHELDER DAVID H | Director | SELL | $52.86 | 1,703,236 | $90,028,116 | 3,860,069 | -30.6% |
| 2011-12-22 03:30 | 2011-12-20 | HALLMAN MICHAEL R | Director | OPT+S | $53.66 | 50,000 | $2,683,025 | 191,256 | 0.0% |
| 2011-12-13 02:00 | 2011-12-09 | POWELL DENNIS D | Director | OPT+S | $53.16 | 72,500 | $3,854,310 | 10,170 | 0.0% |
| 2011-12-07 01:07 | 2011-12-02 | HALLMAN MICHAEL R | Director | OPT+S | $53.50 | 100,000 | $5,350,270 | 191,256 | 0.0% |
| 2011-12-06 02:40 | 2011-12-01 | Maurer Dan | Officer - SVP, Consumer Group | OPT+S | $53.07 | 29,064 | $1,542,514 | 20,622 | 0.0% |
| 2011-12-06 02:42 | 2011-12-02 | Hank Jeffrey P | Officer - Vice President, Controller | OPT+S | $52.90 | 7,000 | $370,300 | 2,153 | 0.0% |
| 2011-11-22 04:28 | 2011-11-21 | COOK SCOTT D | Director, Officer - Chairman of Exec. Committee | SELL | $50.72 | 518,360 | $26,290,390 | 15,041,868 | -3.3% |
| 2011-11-22 04:26 | 2011-11-21 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $50.68 | 100,000 | $5,068,400 | 81,991 | 0.0% |
| 2011-09-30 02:03 | 2011-09-27 | Hank Jeffrey P | Officer - VP, Controller | OPT+S | $49.34 | 7,275 | $358,975 | 2,153 | 0.0% |
| 2011-09-29 03:22 | 2011-09-27 | Maurer Dan | Officer - SVP, Consumer Group | OPT+S | $49.02 | 26,787 | $1,312,967 | 29,686 | 0.0% |
| 2011-09-16 01:26 | 2011-09-14 | BATCHELDER DAVID H | Director | SELL | $46.76 | 1,225,333 | $57,296,571 | 5,563,305 | -18.0% |
| 2011-09-15 00:20 | 2011-09-12 | Williams R Neil | Officer - SVP and CFO | OPT+S | $46.61 | 122,142 | $5,693,539 | 13,021 | 0.0% |
| 2011-09-14 01:39 | 2011-09-09 | BATCHELDER DAVID H | Director | SELL | $46.64 | 1,299,451 | $60,606,525 | 6,788,638 | -16.1% |
| 2011-09-09 01:20 | 2011-09-06 | BATCHELDER DAVID H | Director | SELL | $47.39 | 3,037,716 | $143,966,171 | 8,088,089 | -27.3% |
| 2011-08-24 22:40 | 2011-08-22 | COOK SCOTT D | Director, Officer - Chairman, Executive Committee | SELL | $44.11 | 500,000 | $22,055,650 | 15,660,228 | -3.1% |
| 2011-08-24 22:54 | 2011-08-22 | PATEL KIRAN M | Officer - EVP, Small Business Group | OPT+S | $44.13 | 100,000 | $4,413,330 | 79,797 | 0.0% |
How to Interpret $INTU Trades
Not every insider transaction in INTUIT INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $INTU shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for INTU
Insider activity data for INTUIT INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $INTU, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.