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Company Analysis

KO Insider Trading

COCA COLA CO | Beverages

Comprehensive Trading Performance Summary

The investment history of corporate insiders at COCA COLA CO provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Beverages sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-02-27 23:53 2015-02-26 Daley Richard M Director BUY $42.43 500 $21,215 6,000 +9.1%
2015-02-26 23:15 2015-02-24 Quincey James Other OPT+S $42.25 286,584 $12,108,661 24,695 0.0%
2015-02-26 23:08 2015-02-24 BOLLAND MARC J Director BUY $42.09 10,000 $420,949 10,000 +100.0%
2014-12-10 21:51 2014-12-08 TRIPODI JOSEPH V Officer - Executive Vice President OPT+S $43.12 381,500 $16,448,487 89,709 0.0%
2014-12-05 21:48 2014-12-03 SINGH ATUL Other OPT+S $44.38 124,946 $5,545,004 43,256 0.0%
2014-11-14 22:44 2014-11-12 Quincey James Other OPT+S $42.71 151,600 $6,474,184 24,814 0.0%
2014-11-12 22:42 2014-11-10 ROBINSON JAMES D III Director SELL $42.36 9,140 $387,201 44,056 -17.2%
2014-11-05 22:01 2014-11-03 Kalumbu Nathan Other OPT+S $41.82 180,040 $7,529,651 27,696 0.0%
2014-10-30 20:13 2014-10-28 SMITH BRIAN JOHN Other OPT+S $40.67 56,499 $2,297,758 21,079 0.0%
2014-10-07 21:21 2014-10-03 TUGGLE CLYDE C Officer - Senior Vice President OPT+S $43.00 180,000 $7,740,000 155,000 0.0%
2014-09-23 19:26 2014-09-19 TUGGLE CLYDE C Officer - Senior Vice President OPT+S $41.99 174,140 $7,312,139 155,000 0.0%
2014-09-04 20:30 2014-09-02 Finan Irial Officer - Executive Vice President OPT+S $41.61 250,000 $10,403,100 327,366 0.0%
2014-08-19 20:11 2014-08-15 Eberly Ceree Officer - Senior Vice President OPT+S $41.00 13,960 $572,360 34,364 0.0%
2014-03-14 19:17 2014-03-13 Quincey James Other OPT+S $38.40 95,490 $3,666,530 24,814 0.0%
2014-03-13 22:11 2014-03-11 DOUGLAS J ALEXANDER JR Officer - Senior Vice President BUY $38.76 2,585 $100,192 135,972 +1.9%
2014-02-28 17:39 2014-02-27 Daley Richard M Director BUY $38.06 1,500 $57,090 5,500 +37.5%
2014-02-26 19:00 2014-02-24 BOTIN ANA Director BUY $37.25 2,500 $93,125 2,500 +100.0%
2014-02-26 19:03 2014-02-25 Kent Ahmet Muhtar Director, Officer - Chairman & CEO BUY $37.91 10,500 $398,051 262,118 +4.2%
2014-02-26 19:01 2014-02-24 LAGOMASINO MARIA ELENA Director BUY $37.57 7,981 $299,806 23,631 +51.0%
2013-11-13 22:49 2013-11-11 SMITH BRIAN JOHN Other OPT+S $39.82 50,000 $1,991,225 33,126 0.0%
2013-11-08 20:08 2013-11-06 TUGGLE CLYDE C Officer - Senior Vice President OPT+S $39.92 92,000 $3,673,045 172,558 0.0%
2013-08-09 21:21 2013-08-08 ROBINSON JAMES D III Director SELL $40.06 6,200 $248,386 53,196 -10.4%
2013-05-17 19:19 2013-05-15 DOUGLAS J ALEXANDER JR Officer - Senior Vice President OPT+S $43.00 20,000 $860,000 181,678 0.0%
2013-05-09 22:32 2013-05-07 SMITH BRIAN JOHN Other OPT+S $42.25 149,268 $6,306,245 33,126 0.0%
2013-05-02 22:27 2013-05-01 Jordan Glenn Other SELL $42.37 42,306 $1,792,446 108,590 -28.0%
2013-04-18 22:15 2013-04-17 TRIPODI JOSEPH V Officer - Executive Vice President OPT+S $42.50 125,852 $5,348,710 117,462 0.0%
2013-04-18 22:13 2013-04-16 DOUGLAS J ALEXANDER JR Officer - Senior Vice President OPT+S $42.15 50,000 $2,107,500 181,678 0.0%
2013-04-11 21:02 2013-04-10 DOUGLAS J ALEXANDER JR Officer - Senior Vice President OPT+S $40.83 30,000 $1,224,999 181,678 0.0%
2013-04-11 20:59 2013-04-09 CUMMINGS ALEXANDER B JR Officer - Executive Vice President OPT+S $41.00 201,482 $8,260,762 85,800 0.0%
2013-04-11 21:04 2013-04-09 FAYARD GARY P Officer - Executive Vice President & CFO OPT+S $41.00 224,000 $9,184,000 188,944 0.0%
2013-03-28 22:32 2013-03-26 REYES JOSE OCTAVIO Other OPT+S $40.50 320,000 $12,960,000 110,100 0.0%
2013-03-22 22:16 2013-03-21 TRIPODI JOSEPH V Officer - Executive Vice President OPT+S $40.00 187,000 $7,480,000 117,462 0.0%
2013-03-22 22:10 2013-03-20 REYES JOSE OCTAVIO Other OPT+S $39.50 291,500 $11,514,250 110,100 0.0%
2013-03-14 18:45 2013-03-12 Daley Richard M Director BUY $39.16 600 $23,496 4,000 +17.6%
2013-03-12 22:42 2013-03-08 Wollaert Guy Officer - Senior Vice President OPT+S $39.10 90,476 $3,537,892 55,400 0.0%
2013-03-07 22:40 2013-03-05 Kalumbu Nathan Other OPT+S $38.70 35,000 $1,354,521 33,109 0.0%
2013-02-28 22:25 2013-02-26 DOUGLAS J ALEXANDER JR Officer - Senior Vice President OPT+S $37.95 208,286 $7,903,662 183,338 0.0%
2013-02-26 01:42 2013-02-22 Walter Glen Other SELL $38.38 2,539 $97,455 31,004 -7.6%
2013-02-07 23:04 2013-02-05 Wollaert Guy Officer - Senior Vice President OPT+S $38.00 50,000 $1,900,000 30,200 0.0%
2012-12-19 23:48 2012-12-18 Wollaert Guy Officer - Senior Vice President OPT+S $37.50 50,000 $1,875,000 30,200 0.0%
2012-10-25 20:44 2012-10-23 Daley Richard M Director BUY $36.70 1,000 $36,699 3,400 +41.7%
2012-08-02 22:34 2012-08-01 Jordan Glenn Other OPT+S $80.99 50,548 $4,093,862 32,248 0.0%
2012-08-02 22:29 2012-07-31 DOUGLAS J ALEXANDER JR Other OPT+S $81.25 12,500 $1,015,625 52,369 0.0%
2012-07-31 21:51 2012-07-27 Waller Kathy N Officer - Vice President, Controller OPT+S $80.00 6,524 $521,920 9,662 0.0%
2012-07-31 21:43 2012-07-27 Anderson Harry L Officer - Senior Vice President OPT+S $79.45 10,000 $794,500 36,354 0.0%
2012-07-31 21:47 2012-07-27 CUMMINGS ALEXANDER B JR Officer - Executive Vice President OPT+S $80.00 85,000 $6,800,000 0 0.0%
2012-07-03 22:36 2012-07-02 DOUGLAS J ALEXANDER JR Other OPT+S $78.50 12,500 $981,250 52,369 0.0%
2012-05-22 22:30 2012-05-18 REINICHE DOMINIQUE Other OPT+S $74.03 177,073 $13,108,395 115,974 0.0%
2012-05-15 22:05 2012-05-11 Eberly Ceree Officer - Senior Vice President OPT+S $77.55 6,642 $515,097 9,816 0.0%
2012-05-11 21:43 2012-05-09 Wollaert Guy Officer - Senior Vice President OPT+S $76.86 22,950 $1,763,847 15,100 0.0%
SHOW ENTRIES

How to Interpret $KO Trades

Not every insider transaction in COCA COLA CO is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $KO shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for KO

Insider activity data for COCA COLA CO is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $KO, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.