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Company Analysis

MAT Insider Trading

MATTEL INC /DE/ | Dolls & Stuffed Toys

Comprehensive Trading Performance Summary

The investment history of corporate insiders at MATTEL INC /DE/ provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Dolls & Stuffed Toys sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2011-04-14 21:14 2011-04-12 DEBROWSKI THOMAS Officer - EVP Worldwide Operations SELL $26.00 10,000 $260,000 62,995 -13.7%
2011-03-31 23:37 2011-03-30 DEBROWSKI THOMAS Officer - EVP Worldwide Operations SELL $25.05 10,000 $250,500 72,995 -12.0%
2011-03-02 00:50 2011-02-25 SCHADEN CHRISTOPHER P. Officer - EVP North America SELL $24.89 18,562 $462,004 5,092 -78.5%
2011-03-02 00:49 2011-02-25 KILPIN TIMOTHY J. Officer - EVP Mattel Brands El Segundo OPT+S $25.00 45,000 $1,125,041 41,567 0.0%
2011-03-02 00:49 2011-02-25 Massingberd Geoff Officer - EVP International SELL $24.91 14,000 $348,726 43,833 -24.2%
2011-03-02 00:50 2011-02-25 NORMILE ROBERT Officer - EVP Chief Legal Officer & Sec SELL $24.86 10,000 $248,586 51,539 -16.2%
2011-03-02 00:48 2011-02-25 KAYE ALAN Officer - EVP & Chief HR Officer SELL $25.02 29,691 $742,845 18,800 -61.2%
2011-02-25 00:39 2011-02-23 ALLMARK DAVID Officer - EVP Fisher-Price Brands SELL $24.69 10,311 $254,565 10,115 -50.5%
2011-02-18 23:52 2011-02-17 KAYE ALAN Officer - EVP & Chief HR Officer SELL $25.85 10,000 $258,524 48,491 -17.1%
2011-02-18 00:32 2011-02-16 RICH ANDREA L Director OPT+S $25.47 5,000 $127,350 16,106 0.0%
2011-02-12 00:41 2011-02-09 SULLIVAN G CRAIG Director OPT+S $25.65 20,000 $513,022 7,118 0.0%
2011-02-08 00:34 2011-02-04 WHITE KATHY BRITTAIN Director OPT+S $25.04 27,000 $675,988 13,018 0.0%
2011-02-04 23:35 2011-02-03 SINCLAIR CHRISTOPHER A Director OPT+S $25.00 10,000 $250,030 11,982 0.0%
2010-07-23 22:46 2010-07-22 RICH ANDREA L Director SELL $21.15 1,012 $21,404 16,106 -5.9%
2010-05-27 20:08 2010-05-26 FRIEDMAN TULLY M Director OPT+S $21.62 8,100 $175,094 9,161 0.0%
2010-03-31 01:20 2010-03-29 STOCKTON BRYAN Officer - President International OPT+S $23.12 45,000 $1,040,454 15,533 0.0%
2010-02-25 01:27 2010-02-23 RICH ANDREA L Director OPT+S $21.82 5,000 $109,103 15,118 0.0%
2010-02-25 01:26 2010-02-22 SINCLAIR CHRISTOPHER A Director OPT+S $21.65 5,000 $108,250 9,982 0.0%
2010-02-23 00:56 2010-02-18 KAYE ALAN Officer - Sr. VP - Human Resources OPT+S $21.83 25,000 $545,790 11,420 0.0%
2010-02-23 00:55 2010-02-18 FARR KEVIN M Officer - Chief Financial Officer OPT+S $21.74 25,000 $543,453 28,221 0.0%
2010-02-23 00:54 2010-02-18 ECKERT ROBERT Director, Officer - Chairman and CEO OPT+S $21.71 144,388 $3,134,577 81,375 0.0%
2010-02-18 20:06 2010-02-16 ECKERT ROBERT Director, Officer - Chairman and CEO OPT+S $21.29 855,612 $18,216,322 81,375 0.0%
2009-11-30 23:18 2009-11-25 TOPHAM HERBERT SCOTT Officer - SVP and Corporate Controller SELL $20.03 7,066 $141,498 0 -100.0%
2009-10-20 02:11 2009-10-16 BROTHERS ELLEN L Officer - Executive Vice President OPT+S $20.52 31,250 $641,250 11,900 0.0%
2009-10-20 02:12 2009-10-16 STOCKTON BRYAN Officer - President International OPT+S $21.00 40,000 $840,076 15,533 0.0%
2009-10-20 02:09 2009-10-16 NORMILE ROBERT Officer - SVP, General Counsel & Sec'y OPT+S $20.52 25,000 $513,000 13,243 0.0%
2009-10-20 02:10 2009-10-16 KAYE ALAN Officer - Sr. VP - Human Resources OPT+S $20.52 25,000 $513,000 11,420 0.0%
2009-10-16 22:19 2009-10-15 FARR KEVIN M Officer - Chief Financial Officer OPT+S $19.51 37,500 $731,689 28,221 0.0%
2009-09-18 21:41 2009-09-17 STOCKTON BRYAN Officer - President International OPT+S $19.06 40,000 $762,268 15,533 0.0%
2009-09-18 21:38 2009-09-16 NORMILE ROBERT Officer - SVP, General Counsel & Sec'y OPT+S $18.75 22,700 $425,625 13,243 0.0%
2009-09-18 21:39 2009-09-17 FRIEDMAN NEIL Officer - President, Mattel Brands OPT+S $19.05 50,000 $952,255 70,461 0.0%
2009-09-18 21:40 2009-09-17 FARR KEVIN M Officer - Chief Financial Officer OPT+S $19.07 25,000 $476,718 28,221 0.0%
2009-08-27 02:35 2009-08-25 NORMILE ROBERT Officer - SVP, General Counsel & Sec'y OPT+S $18.75 2,300 $43,125 13,243 0.0%
2009-08-27 02:38 2009-08-25 FARR KEVIN M Officer - Chief Financial Officer OPT+S $18.54 62,500 $1,158,856 28,221 0.0%
2009-07-22 02:42 2009-07-17 BROTHERS ELLEN L Officer - Executive Vice President OPT+S $17.77 28,625 $508,749 3,550 0.0%
2009-07-22 02:46 2009-07-17 NORMILE ROBERT Officer - SVP, General Counsel & Sec'y OPT+S $17.48 50,000 $873,785 5,213 0.0%
2009-07-22 02:45 2009-07-17 KAYE ALAN Officer - Sr. VP - Human Resources OPT+S $17.42 50,000 $870,940 3,390 0.0%
2009-07-22 02:40 2009-07-17 FARR KEVIN M Officer - Chief Financial Officer OPT+S $17.49 49,700 $869,188 15,075 0.0%
2009-07-21 03:11 2009-07-17 FRIEDMAN NEIL Officer - President, Mattel Brands OPT+S $17.02 50,000 $850,885 42,179 0.0%
2009-07-07 02:52 2009-07-01 FARR KEVIN M Officer - Chief Financial Officer OPT+S $16.50 300 $4,950 15,075 0.0%
2009-07-07 02:47 2009-07-02 ECKERT ROBERT Director, Officer - Chairman and CEO OPT+S $15.75 112,273 $1,768,614 27,125 0.0%
2009-07-02 04:17 2009-06-29 BROTHERS ELLEN L Officer - Executive Vice President OPT+S $16.01 28,625 $458,220 3,550 0.0%
2009-07-02 04:55 2009-06-29 FRIEDMAN NEIL Officer - President, Mattel Brands OPT+S $16.00 50,000 $800,000 42,179 0.0%
2009-07-02 04:56 2009-06-29 ECKERT ROBERT Director, Officer - Chairman and CEO OPT+S $16.13 887,727 $14,320,990 27,125 0.0%
2009-06-02 21:11 2009-05-29 NORMILE ROBERT Officer - SVP, General Counsel & Sec'y OPT+S $15.43 10,000 $154,274 5,213 0.0%
2009-05-01 20:49 2009-04-29 FRIEDMAN NEIL Officer - President, Mattel Brands OPT+S $15.20 50,000 $759,830 42,179 0.0%
2009-04-28 00:48 2008-10-17 DOUGLAS DIANNE Officer - SVP Investor Relations & Treas BUY $14.33 17 $244 2,917 +0.6%
2008-11-26 22:18 2008-11-25 WHITE KATHY BRITTAIN Director BUY $12.87 2,300 $29,601 9,018 +34.2%
2008-11-26 05:17 2008-11-21 WHITE KATHY BRITTAIN Director BUY $11.28 2,600 $29,328 6,718 +63.1%
2008-10-23 00:03 2008-10-21 DOLAN MICHAEL J Director BUY $13.98 10,000 $139,756 27,118 +58.4%
SHOW ENTRIES

How to Interpret $MAT Trades

Not every insider transaction in MATTEL INC /DE/ is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $MAT shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for MAT

Insider activity data for MATTEL INC /DE/ is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $MAT, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.