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Company Analysis

NET Insider Trading

Cloudflare, Inc. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Cloudflare, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2020-11-04 02:31 2020-11-02 Kramer Douglas James Officer - General Counsel SELL $52.58 7,084 $372,487 647 -91.6%
2020-10-29 01:13 2020-10-27 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $56.02 30,000 $1,680,561 0 0.0%
2020-10-17 03:02 2020-10-14 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $58.75 146,000 $8,577,982 0 -100.0%
2020-10-15 13:05 2020-10-13 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $58.22 30,000 $1,746,555 0 0.0%
2020-10-10 03:12 2020-10-07 Prince Matthew Director, Officer, 10% owner - CEO & Chair of the Board SELL $43.95 157,155 $6,906,396 0 -100.0%
2020-10-03 00:55 2020-10-01 Kramer Douglas James Officer - General Counsel SELL $41.67 13,334 $555,680 647 -95.4%
2020-09-30 23:26 2020-09-29 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $40.92 15,000 $613,730 0 0.0%
2020-09-22 04:24 2020-09-17 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $36.62 145,500 $5,327,890 0 -100.0%
2020-09-17 23:06 2020-09-15 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $35.80 15,000 $536,925 0 0.0%
2020-09-17 04:07 2020-09-14 Prince Matthew Director, Officer, 10% owner - CEO & Chair of the Board SELL $35.44 157,155 $5,570,296 0 -100.0%
2020-09-03 04:20 2020-09-01 Kramer Douglas James Officer - General Counsel SELL $39.53 7,084 $280,050 1,440 -83.1%
2020-09-03 04:18 2020-09-01 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $39.75 15,000 $596,264 0 0.0%
2020-08-25 03:16 2020-08-20 Prince Matthew Director, Officer, 10% owner - CEO & Chair of the Board SELL $39.16 157,155 $6,154,803 0 -100.0%
2020-08-21 23:30 2020-08-19 BASKETT FOREST 10% owner SELL $40.01 439,300 $17,576,832 0 -100.0%
2020-08-21 23:30 2020-08-19 SANDELL SCOTT D Director, 10% owner SELL $40.01 439,300 $17,576,832 0 -100.0%
2020-08-20 02:28 2020-08-17 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $39.59 145,500 $5,760,316 0 -100.0%
2020-08-20 00:47 2020-08-18 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $39.96 15,000 $599,471 0 0.0%
2020-08-19 02:49 2020-08-14 BASKETT FOREST 10% owner SELL $39.38 410,700 $16,175,255 67,496 -85.9%
2020-08-19 02:50 2020-08-14 SANDELL SCOTT D Director, 10% owner SELL $39.47 250,700 $9,895,956 439,300 -36.3%
2020-08-19 02:49 2020-08-17 KERINS PATRICK J 10% owner SELL $39.72 245,904 $9,767,725 0 -100.0%
2020-08-14 01:54 2020-08-11 Suder Katrin Director SELL $38.55 13,000 $501,131 6,622 -66.3%
2020-08-14 02:27 2020-08-11 BASKETT FOREST 10% owner SELL $38.45 738,278 $28,388,782 227,496 -76.4%
2020-08-14 02:28 2020-08-11 SANDELL SCOTT D Director, 10% owner SELL $38.36 615,846 $23,621,266 690,000 -47.2%
2020-08-14 02:28 2020-08-11 KERINS PATRICK J 10% owner SELL $38.27 64,604 $2,472,660 245,904 -20.8%
2020-08-11 03:57 2020-08-10 BASKETT FOREST 10% owner SELL $37.38 92,163 $3,445,505 1,305,846 -6.6%
2020-08-11 03:59 2020-08-10 SANDELL SCOTT D Director, 10% owner SELL $37.38 92,163 $3,445,505 1,305,846 -6.6%
2020-08-11 03:58 2020-08-10 KERINS PATRICK J 10% owner SELL $37.85 15,009 $568,160 310,508 -4.6%
2020-08-06 01:04 2020-08-04 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $42.05 15,000 $630,735 0 0.0%
2020-08-05 01:12 2020-08-03 Kramer Douglas James Officer - General Counsel SELL $42.07 7,084 $298,032 647 -91.6%
2020-07-23 00:00 2020-07-21 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $38.33 15,000 $575,010 0 0.0%
2020-07-18 04:34 2020-07-15 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $35.83 145,500 $5,213,891 0 -100.0%
2020-07-11 03:02 2020-07-08 Prince Matthew Director, Officer, 10% owner - CEO & Chair of the Board SELL $39.12 185,764 $7,266,735 0 -100.0%
2020-07-09 00:46 2020-07-07 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $38.04 15,000 $570,638 0 0.0%
2020-07-09 02:41 2020-07-06 VENROCK ASSOCIATES V LP 10% owner SELL $37.60 7,000,000 $263,200,000 589,294 -92.2%
2020-07-02 23:40 2020-07-01 Kramer Douglas James Officer - General Counsel SELL $35.69 13,334 $475,845 0 -100.0%
2020-06-25 03:32 2020-06-23 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $35.71 15,000 $535,691 0 0.0%
2020-06-18 03:29 2020-06-15 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $32.37 145,500 $4,710,082 0 -100.0%
2020-06-18 00:53 2020-06-15 Pelion Ventures V, L.P. 10% owner SELL $31.16 2,200,000 $68,557,500 0 -100.0%
2020-06-13 03:51 2020-06-10 Prince Matthew Director, Officer, 10% owner - CEO & Chair of the Board SELL $28.87 300,000 $8,662,410 0 -100.0%
2020-06-10 23:54 2020-06-09 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $28.73 15,000 $431,013 0 0.0%
2020-06-03 23:45 2020-06-01 Kramer Douglas James Officer - General Counsel SELL $29.65 7,084 $210,038 2,632 -72.9%
2020-05-28 02:30 2020-05-26 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $28.05 15,000 $420,804 0 0.0%
2020-05-23 03:44 2020-05-20 Prince Matthew Director, Officer, 10% owner - CEO and Chair of the Board SELL $27.79 300,000 $8,336,310 0 -100.0%
2020-05-22 03:03 2020-05-20 BASKETT FOREST 10% owner SELL $27.57 349,554 $9,636,714 0 -100.0%
2020-05-22 03:01 2020-05-20 SANDELL SCOTT D Director, 10% owner SELL $27.57 349,554 $9,636,714 0 -100.0%
2020-05-22 02:59 2020-05-20 KERINS PATRICK J 10% owner SELL $27.55 81,376 $2,241,901 0 -100.0%
2020-05-20 00:18 2020-05-15 VENROCK ASSOCIATES V LP 10% owner SELL $29.50 3,000,000 $88,500,000 737,688 -80.3%
2020-05-16 02:47 2020-05-13 Zatlyn Michelle Director, Officer - Chief Operating Officer SELL $28.34 145,500 $4,124,081 0 -100.0%
2020-05-13 23:54 2020-05-12 SEIFERT THOMAS J Officer - Chief Financial Officer OPT+S $29.13 15,000 $437,016 0 0.0%
2020-05-13 04:59 2020-05-08 UV PARTNERS IV LP 10% owner SELL $26.00 1,000,000 $26,004,100 0 -100.0%
SHOW ENTRIES

How to Interpret $NET Trades

Not every insider transaction in Cloudflare, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $NET shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for NET

Insider activity data for Cloudflare, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $NET, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.