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Company Analysis

NKE Insider Trading

NIKE, Inc. | Rubber & Plastics Footwear

Comprehensive Trading Performance Summary

The investment history of corporate insiders at NIKE, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Rubber & Plastics Footwear sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-07-29 02:33 2015-07-28 Slusher John F Officer - EVP: GBL SPORTS MKTG SELL $112.75 6,315 $712,016 81,552 -7.2%
2015-07-29 02:57 2015-07-28 Ayre David J Officer - EVP Global HR SELL $112.35 12,216 $1,372,454 76,962 -13.7%
2015-07-29 02:34 2015-07-24 JACKSON JEANNE P Officer - PRES: PRODUCT & MERCHANDISING OPT+S $113.63 50,000 $5,681,665 83,598 0.0%
2015-07-07 02:07 2015-07-02 EDWARDS TREVOR A Officer - President, NIKE Brand OPT+S $109.41 97,345 $10,650,643 259,546 0.0%
2015-06-08 23:50 2015-06-05 JACKSON JEANNE P Officer - PRES: PRODUCT & MERCHANDISING OPT+S $101.46 16,000 $1,623,318 83,972 0.0%
2015-05-07 01:03 2015-05-05 JACKSON JEANNE P Officer - President, Product & Merch. OPT+S $100.48 20,000 $2,009,630 83,972 0.0%
2015-04-30 02:10 2015-04-27 EDWARDS TREVOR A Officer - President, NIKE Brand OPT+S $101.16 34,655 $3,505,682 259,546 0.0%
2015-04-16 22:38 2015-04-15 Pliska Bernard F. Officer - Vice President-Corp Controller OPT+S $100.27 33,000 $3,308,788 12,948 0.0%
2015-04-08 03:17 2015-04-06 JACKSON JEANNE P Officer - President, Product & Merch. OPT+S $100.17 20,000 $2,003,388 83,972 0.0%
2015-03-30 23:56 2015-03-27 Ayre David J Officer - Executive Vice President SELL $99.86 5,434 $542,642 87,715 -5.8%
2015-03-23 23:23 2015-03-20 BLAIR DONALD W Officer - EVP & CFO OPT+S $102.68 50,000 $5,134,000 207,420 0.0%
2015-03-11 19:42 2015-03-09 BLAIR DONALD W Officer - EVP & CFO OPT+S $97.36 50,000 $4,868,200 207,420 0.0%
2015-03-06 21:47 2015-03-05 JACKSON JEANNE P Officer - President, Product & Merch. OPT+S $98.31 20,000 $1,966,112 83,972 0.0%
2015-02-24 01:24 2015-02-20 JACKSON JEANNE P Officer - President, Product & Merch OPT+S $95.00 20,000 $1,900,000 83,972 0.0%
2015-01-21 02:18 2015-01-20 Pliska Bernard F. Officer - Vice President-Corp Controller SELL $93.61 10,495 $982,437 569 -94.9%
2015-01-14 00:48 2015-01-12 THOMPSON JOHN R JR Director OPT+S $95.33 24,000 $2,287,882 17,952 0.0%
2015-01-09 04:17 2015-01-07 JACKSON JEANNE P Officer - President, Product & Merch OPT+S $95.00 20,000 $1,900,000 83,974 0.0%
2014-12-30 23:50 2014-12-29 SPRUNK ERIC D Officer - Chief Operating Officer OPT+S $97.11 44,098 $4,282,136 134,270 0.0%
2014-12-24 23:05 2014-12-23 SPRUNK ERIC D Officer - Chief Operating Officer OPT+S $96.39 166,718 $16,070,465 134,270 0.0%
2014-12-24 23:05 2014-12-23 PARKER MARK G Director, Officer - President and CEO OPT+S $95.99 180,000 $17,277,462 771,746 0.0%
2014-12-24 23:05 2014-12-23 SMITH ORIN Director OPT+S $95.79 40,000 $3,831,768 7,352 0.0%
2014-11-04 02:00 2014-10-31 Connors John G Director OPT+S $93.06 40,000 $3,722,584 14,872 0.0%
2014-10-23 00:12 2014-10-21 PARKER MARK G Director, Officer - President and CEO OPT+S $89.88 100,000 $8,987,500 771,746 0.0%
2014-10-21 22:40 2014-10-20 Krane Hilary K Officer - EVP, CAO and General Counsel OPT+S $88.34 62,500 $5,521,238 102,260 0.0%
2014-10-20 23:37 2014-10-17 Pliska Bernard F. Officer - Vice President-Corp Controller OPT+S $88.00 30,000 $2,640,000 2,452 0.0%
2014-10-20 23:37 2014-10-16 Connors John G Director OPT+S $86.75 36,000 $3,122,896 14,872 0.0%
2014-10-06 23:46 2014-10-02 JACKSON JEANNE P Officer - President, Product & Merch SELL $87.76 12,844 $1,127,159 83,400 -13.3%
2014-10-02 23:39 2014-09-30 Slusher John F Officer - EVP, Global Sports Marketing OPT+S $88.75 34,206 $3,035,783 86,110 0.0%
2014-10-02 23:37 2014-09-30 SMITH ORIN Director OPT+S $88.71 16,000 $1,419,390 7,352 0.0%
2014-09-29 23:44 2014-09-26 BLAIR DONALD W Officer - EVP & CFO OPT+S $88.49 132,000 $11,680,957 207,420 0.0%
2014-09-29 23:44 2014-09-26 SPRUNK ERIC D Officer - Chief Operating Officer OPT+S $88.03 66,000 $5,809,980 134,270 0.0%
2014-09-09 01:51 2014-09-05 BLAIR DONALD W Officer - EVP & CFO OPT+S $81.75 50,000 $4,087,500 207,420 0.0%
2014-08-01 00:55 2014-07-30 BLAIR DONALD W Officer - EVP & CFO OPT+S $79.25 50,000 $3,962,500 207,420 0.0%
2014-07-30 21:36 2014-07-28 SPRUNK ERIC D Officer - Chief Operating Officer SELL $78.05 2,062 $160,939 139,270 -1.5%
2014-07-17 01:02 2014-07-14 EDWARDS TREVOR A Officer - Vice President OPT+S $77.96 35,280 $2,750,503 222,731 0.0%
2014-07-08 01:39 2014-07-02 EDWARDS TREVOR A Officer - Vice President OPT+S $77.90 96,720 $7,534,585 222,731 0.0%
2014-01-30 02:12 2014-01-28 Krane Hilary K Officer - VP & General Counsel OPT+S $72.65 60,000 $4,358,952 99,813 0.0%
2014-01-16 02:35 2014-01-13 THOMPSON JOHN R JR Director OPT+S $75.10 16,000 $1,201,664 16,000 0.0%
2014-01-14 00:38 2014-01-10 JACKSON JEANNE P Officer - President-Direct to Consumer SELL $76.84 5,671 $435,783 91,853 -5.8%
2013-12-04 01:30 2013-12-02 BLAIR DONALD W Officer - EVP & CFO OPT+S $80.00 33,000 $2,640,000 203,635 0.0%
2013-11-07 03:40 2013-11-05 BLAIR DONALD W Officer - EVP & CFO OPT+S $77.00 33,000 $2,541,000 203,635 0.0%
2013-10-29 23:05 2013-10-25 Ayre David J Officer - Vice President OPT+S $75.76 42,500 $3,219,643 89,726 0.0%
2013-10-23 02:32 2013-10-21 PARKER MARK G Director, Officer - President and CEO SELL $76.00 24,272 $1,844,672 602,369 -3.9%
2013-10-17 23:48 2013-10-16 SPRUNK ERIC D Officer - Vice President SELL $74.50 2,000 $149,000 137,785 -1.4%
2013-10-15 23:52 2013-10-14 Slusher John F Officer - Vice President OPT+S $73.75 15,600 $1,150,500 88,670 0.0%
2013-10-15 23:50 2013-10-10 SPRUNK ERIC D Officer - Vice President SELL $73.72 10,134 $747,043 139,785 -6.8%
2013-10-15 23:55 2013-10-11 PARKER MARK G Director, Officer - President and CEO OPT+S $73.16 120,000 $8,779,500 626,641 0.0%
2013-10-03 01:59 2013-10-01 SMITH ORIN Director OPT+S $72.57 36,000 $2,612,693 5,400 0.0%
2013-10-01 03:55 2013-09-27 BLAIR DONALD W Officer - EVP & CFO OPT+S $74.85 66,000 $4,940,100 203,635 0.0%
2013-09-17 01:34 2013-09-12 BLAIR DONALD W Officer - EVP & CFO OPT+S $68.00 33,000 $2,244,000 203,635 0.0%
SHOW ENTRIES

How to Interpret $NKE Trades

Not every insider transaction in NIKE, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $NKE shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for NKE

Insider activity data for NIKE, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $NKE, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.