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Company Analysis

NLSN Insider Trading

NLSN | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at NLSN provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Last 7 Days
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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-06-02 23:03 2015-05-29 CALHOUN DAVID L Director OPT+S $44.92 178,125 $8,001,375 1,159,502 0.0%
2015-06-01 20:09 2015-05-28 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $44.99 168,500 $7,580,815 93,321 0.0%
2015-05-01 14:30 2015-04-29 Carlyle Group Management L.L.C. 10% owner SELL $45.31 6,250,000 $283,187,500 3,121,210 -66.7%
2015-05-01 14:30 2015-04-29 CP IV GP, Ltd. 10% owner SELL $45.31 6,250,000 $283,187,500 3,121,210 -66.7%
2015-04-17 19:02 2015-04-15 Barns Dwight Officer - Chief Executive Officer OPT+S $46.02 11,136 $512,479 139,382 0.0%
2015-03-10 04:51 2015-03-05 CP IV GP, Ltd. 10% owner SELL $45.00 4,000,000 $180,000,000 9,371,210 -29.9%
2015-03-10 04:48 2015-03-05 Carlyle Group Management L.L.C. 10% owner SELL $45.00 4,000,000 $180,000,000 9,371,210 -29.9%
2015-03-10 00:31 2015-03-05 KKR VNU Equity Investors, L.P. 10% owner SELL $45.00 4,000,000 $180,000,000 12,401,027 -24.4%
2015-03-10 00:29 2015-03-05 KKR Group Holdings L.P. 10% owner SELL $45.00 4,000,000 $180,000,000 12,401,027 -24.4%
2015-03-10 00:03 2015-03-05 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $45.00 8,000,000 $360,000,000 36,324,635 -18.0%
2015-03-03 01:40 2015-02-26 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $45.44 1,810,024 $82,250,206 44,324,635 -3.9%
2015-02-20 20:20 2015-02-18 Charlton Jeffrey Officer - SVP & Corporate Controller OPT+S $45.02 18,398 $828,271 14,748 0.0%
2015-02-06 01:29 2015-02-03 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $44.17 844,811 $37,315,302 46,134,659 -1.8%
2015-02-04 00:08 2015-01-29 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $43.97 4,548,555 $199,999,963 46,979,470 -8.8%
2015-01-21 01:30 2015-01-15 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $42.03 2,557,641 $107,497,651 51,528,025 -4.7%
2014-12-29 20:51 2014-12-23 KASH ARVIN Officer - Vice Chairman OPT+S $45.58 4,378 $199,549 41,381 0.0%
2014-12-19 00:58 2014-12-16 Blackstone Capital Partners (Cayman) V L.P. 10% owner SELL $42.88 5,190,967 $222,588,665 402,447 -92.8%
2014-12-19 00:51 2014-12-16 Blackstone Management Associates (Cayman) V L.P. 10% owner SELL $42.88 5,190,967 $222,588,665 402,447 -92.8%
2014-12-19 00:46 2014-12-16 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $42.88 20,000,000 $857,600,000 54,085,666 -27.0%
2014-12-19 00:31 2014-12-16 Thomas H. Lee Advisors (Alternative) VI, Ltd. 10% owner SELL $42.88 8,182,591 $350,869,502 1,288,574 -86.4%
2014-12-17 21:42 2014-12-16 CALHOUN DAVID L Director OPT+S $43.61 400,000 $17,444,800 763,432 0.0%
2014-12-12 02:26 2014-12-09 West Brian Officer - Chief Operating Officer OPT+S $45.00 170,704 $7,681,680 189,114 0.0%
2014-12-11 00:47 2014-12-08 KASH ARVIN Officer - Vice Chairman SELL $43.46 30,000 $1,303,800 42,009 -41.7%
2014-10-03 01:36 2014-09-30 FISHER ITZHAK Officer - EVP, Global Business Develop. OPT+S $44.47 28,395 $1,262,763 68,000 0.0%
2014-09-19 21:25 2014-09-18 FISHER ITZHAK Officer - EVP, Global Business Develop. SELL $44.51 70,356 $3,131,546 32,726 -68.3%
2014-09-04 23:08 2014-09-02 CALHOUN DAVID L Director OPT+S $47.01 37,261 $1,751,491 763,186 0.0%
2014-08-29 00:40 2014-08-27 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $46.81 31,409 $1,470,192 80,719 0.0%
2014-08-28 01:49 2014-08-26 FISHER ITZHAK Officer - EVP, Global Business Develop. OPT+S $47.13 26,835 $1,264,717 68,000 0.0%
2014-08-26 21:59 2014-08-25 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $47.51 1,885 $89,554 80,719 0.0%
2014-08-26 00:12 2014-08-21 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $47.97 146,393 $7,022,062 80,719 0.0%
2014-07-30 21:54 2014-07-28 FISHER ITZHAK Officer - EVP, Global Business Develop. OPT+S $47.71 26,835 $1,280,335 68,000 0.0%
2014-07-29 23:22 2014-07-28 Hasker Stephen Officer - Pres. - Nielsen Global Product OPT+S $47.77 20,000 $955,400 70,598 0.0%
2014-07-01 22:43 2014-06-30 FISHER ITZHAK Officer - EVP, Global Product Leadership OPT+S $48.43 26,835 $1,299,734 68,000 0.0%
2014-03-13 01:39 2014-03-10 KILTS JAMES M Director SELL $46.25 374,202 $17,306,843 227,812 -62.2%
2014-03-13 01:37 2014-03-10 Blackstone Management Associates (Cayman) V L.P. 10% owner SELL $46.25 6,104,832 $282,348,480 748,843 -89.1%
2014-03-13 01:33 2014-03-10 Blackstone Capital Partners (Cayman) V L.P. 10% owner SELL $46.25 6,104,832 $282,348,480 748,843 -89.1%
2014-03-13 01:29 2014-03-10 KKR Group Holdings L.P. 10% owner SELL $46.25 6,198,292 $286,671,005 15,737,467 -28.3%
2014-03-13 01:26 2014-03-10 KKR VNU Equity Investors, L.P. 10% owner SELL $46.25 6,198,292 $286,671,005 15,737,467 -28.3%
2014-03-13 01:22 2014-03-10 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $46.25 30,000,000 $1,387,500,000 95,224,724 -24.0%
2014-03-12 23:38 2014-03-10 Thomas H. Lee Advisors (Alternative) VI, Ltd. 10% owner SELL $46.25 6,198,311 $286,671,884 4,507,781 -57.9%
2014-03-12 23:35 2014-03-10 CP IV GP, Ltd. 10% owner SELL $46.25 6,104,832 $282,348,501 18,582,218 -24.7%
2014-03-12 23:33 2014-03-10 Rao Gnaneshwar B. Director SELL $46.25 6,198,311 $286,671,884 18,867,439 -24.7%
2014-03-12 23:33 2014-03-10 Carlyle Group Management L.L.C. 10% owner SELL $46.25 6,104,832 $282,348,501 18,582,218 -24.7%
2014-02-28 23:17 2014-02-26 Habib Mitchell Officer - Chief Operating Officer OPT+S $46.28 46,758 $2,163,825 42,275 0.0%
2014-01-16 22:15 2014-01-15 FISHER ITZHAK Officer - EVP, Global Product Leadership OPT+S $44.18 61,743 $2,727,806 68,000 0.0%
2014-01-07 01:01 2014-01-02 Hasker Stephen Officer - Pres. - Nielsen Global Product OPT+S $45.33 23,438 $1,062,445 72,854 0.0%
2013-12-18 01:02 2013-12-16 FISHER ITZHAK Officer - EVP, Global Product Leadership OPT+S $45.27 30,876 $1,397,726 68,000 0.0%
2013-12-18 01:01 2013-12-16 FINN MARY ELIZABETH Officer - Chief Human Resources Officer OPT+S $45.58 25,000 $1,139,500 31,556 0.0%
2013-11-30 00:28 2013-11-26 Blackstone Management Associates (Cayman) V L.P. 10% owner SELL $39.09 6,104,832 $238,637,883 952,127 -86.5%
2013-11-30 00:19 2013-11-26 KKR VNU Equity Investors, L.P. 10% owner SELL $39.09 6,198,292 $242,291,234 20,907,524 -22.9%
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How to Interpret $NLSN Trades

Not every insider transaction in NLSN is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $NLSN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for NLSN

Insider activity data for NLSN is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $NLSN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.