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Company Analysis

NLSN Insider Trading

NLSN | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at NLSN provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2013-04-03 19:53 2013-04-01 Habib Mitchell Officer - EVP, Global Business Services OPT+S $35.30 15,159 $535,113 33,819 0.0%
2013-04-03 19:48 2013-04-01 Whiting Susan D Officer - Vice Chairperson OPT+S $35.52 15,000 $532,800 99,046 0.0%
2013-04-04 00:38 2013-04-01 CALHOUN DAVID L Director, Officer - Chief Executive Officer OPT+S $35.27 333,334 $11,757,824 765,910 0.0%
2013-03-29 16:48 2013-03-28 KASH ARVIN Officer - Vice Chairman SELL $35.64 47,118 $1,679,286 37,478 -55.7%
2013-03-23 00:12 2013-03-22 FINN MARY ELIZABETH Officer - Chief Human Resources Officer OPT+S $34.39 35,125 $1,207,949 24,046 0.0%
2013-03-22 23:04 2013-03-21 KASH ARVIN Officer - Vice Chairman SELL $34.42 94,236 $3,243,603 84,596 -52.7%
2013-03-22 22:56 2013-03-21 Hasker Stephen Officer - Pres. - Nielsen Global Product OPT+S $34.41 12,300 $423,243 37,569 0.0%
2013-03-21 00:46 2013-03-18 Habib Mitchell Officer - EVP, Global Business Services OPT+S $34.34 27,670 $950,188 33,750 0.0%
2013-03-19 18:44 2013-03-15 FISHER ITZHAK Officer - EVP, Global Product Leadership OPT+S $34.33 30,876 $1,059,973 68,000 0.0%
2013-03-19 18:42 2013-03-15 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $34.32 25,000 $858,000 165,360 0.0%
2013-02-26 02:51 2013-02-21 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $31.57 40,803,198 $1,288,299,772 195,463,201 -17.3%
2013-02-26 02:31 2013-02-21 Carlyle Group Management L.L.C. 10% owner SELL $31.57 8,303,223 $262,161,808 38,980,859 -17.6%
2013-02-26 04:02 2013-02-21 Blackstone Capital Partners (Cayman) V L.P. 10% owner SELL $31.57 8,303,224 $262,161,843 1,428,072 -85.3%
2013-02-26 02:54 2013-02-21 KKR VNU Equity Investors, L.P. 10% owner SELL $31.57 8,430,338 $266,175,277 33,012,088 -20.3%
2013-02-26 02:23 2013-02-21 CP IV GP, Ltd. 10% owner SELL $31.57 8,303,223 $262,161,808 38,980,859 -17.6%
2013-02-26 02:57 2013-02-21 BRESSLER RICHARD J Director SELL $31.57 8,430,364 $266,176,098 39,577,748 -17.6%
2013-02-26 03:08 2013-02-21 HEALY PATRICK J Director SELL $31.57 3,997,847 $126,226,022 18,768,558 -17.6%
2013-02-26 02:55 2013-02-21 KKR Group Holdings L.P. 10% owner SELL $31.57 8,430,338 $266,175,277 33,012,088 -20.3%
2013-02-26 04:08 2013-02-21 Blackstone Management Associates (Cayman) V L.P. 10% owner SELL $31.57 8,303,224 $262,161,843 1,428,072 -85.3%
2013-02-26 03:01 2013-02-21 Thomas H. Lee Advisors (Alternative) VI, Ltd. 10% owner SELL $31.57 8,430,364 $266,176,098 9,455,860 -47.1%
2013-02-26 03:03 2013-02-21 KILTS JAMES M Director SELL $31.57 508,955 $16,069,491 477,873 -51.6%
2012-12-19 21:23 2012-12-18 FISHER ITZHAK Officer - EVP, Global Product Leadership SELL $30.00 53,788 $1,613,640 68,000 -44.2%
2012-12-14 19:00 2012-12-12 KASH ARVIN Officer - Vice Chairman SELL $29.37 50,000 $1,468,695 178,832 -21.9%
2012-12-12 01:02 2012-12-10 KASH ARVIN Officer - Vice Chairman SELL $29.18 200,000 $5,835,800 228,832 -46.6%
2012-11-06 16:42 2012-11-02 FISHER ITZHAK Officer - EVP, Global Product Leadership SELL $30.00 200 $6,000 121,788 -0.2%
2012-10-02 19:37 2012-10-01 FISHER ITZHAK Officer - EVP, Global Product Leadership SELL $30.05 26,995 $811,219 121,988 -18.1%
2012-09-19 22:48 2012-09-18 FISHER ITZHAK Officer - EVP, Global Product Leadership SELL $30.00 107,980 $3,239,897 148,983 -42.0%
2012-09-18 18:35 2012-09-17 CUMINALE JAMES W Officer - Chief Legal Officer OPT+S $29.47 100,000 $2,947,000 135,000 0.0%
2012-09-10 23:49 2012-09-07 Habib Mitchell Officer - EVP, Global Business Services OPT+S $28.50 133,232 $3,797,112 136,584 0.0%
2012-09-07 22:00 2012-09-06 Habib Mitchell Officer - EVP, Global Business Services OPT+S $28.74 191,946 $5,516,528 136,584 0.0%
2012-08-30 20:07 2012-08-29 KASH ARWIN Officer - Vice Chairman SELL $28.00 50,000 $1,400,050 381,985 -11.6%
2012-07-30 22:57 2012-07-26 Whiting Susan D Officer - Vice Chairperson OPT+S $28.01 170,680 $4,780,747 99,000 0.0%
2012-05-30 18:24 2012-05-29 Whiting Susan D Officer - Vice Chairperson SELL $27.79 23,089 $641,643 89,000 -20.6%
2012-03-29 00:33 2012-03-26 Valcon Acquisition Holding (Luxembourg) S.A R.L. 10% owner SELL $29.12 34,480,046 $1,003,907,227 236,266,399 -12.7%
2012-03-29 00:26 2012-03-26 Charlton Jeffrey Officer - SVP & Corporate Controller SELL $29.12 9,977 $290,486 7,648 -56.6%
2012-03-29 00:25 2012-03-26 Blackstone Capital Partners (Cayman) V L.P. 10% owner SELL $29.12 3,905,637 $113,714,965 1,704,560 -69.6%
2012-03-29 00:20 2012-03-26 KKR VNU Equity Investors, L.P. 10% owner SELL $29.12 7,930,857 $230,911,660 40,043,916 -16.5%
2012-03-29 00:42 2012-03-26 Carlyle Partners IV Cayman, L.P. 10% owner SELL $29.12 7,811,273 $227,429,900 47,284,081 -14.2%
2012-03-28 21:36 2012-03-26 BRESSLER RICHARD J Director SELL $29.12 7,930,878 $230,915,444 48,008,112 -14.2%
2012-03-29 00:25 2012-03-26 HEALY PATRICK J Director SELL $29.12 3,760,982 $109,503,248 22,766,405 -14.2%
2012-03-29 00:41 2012-03-26 DBD Cayman, Ltd. 10% owner SELL $29.12 7,811,273 $227,429,900 47,284,081 -14.2%
2012-03-29 00:11 2012-03-26 KKR Group Holdings L.P. 10% owner SELL $29.12 7,930,857 $230,911,660 40,043,916 -16.5%
2012-03-29 00:15 2012-03-26 Blackstone Management Associates (Cayman) V L.P. 10% owner SELL $29.12 3,905,637 $113,714,965 1,704,560 -69.6%
2012-03-28 21:52 2012-03-26 Thomas H. Lee Advisors (Alternative) VI, Ltd. 10% owner SELL $29.12 7,930,878 $230,915,444 11,470,031 -40.9%
2012-03-28 21:37 2012-03-26 SCHOEN SCOTT A Director SELL $29.12 7,930,878 $230,915,444 48,008,112 -14.2%
2012-03-29 00:30 2012-03-26 KILTS JAMES M Director SELL $29.12 478,800 $13,940,549 579,665 -45.2%
2012-02-27 19:45 2012-02-23 POZEN ROBERT C Director BUY $27.84 152,755 $4,252,699 178,588 +591.3%
2011-08-10 16:48 2011-08-09 West Brian Officer - Chief Financial Officer BUY $26.70 1,000 $26,695 79,125 +1.3%
2011-08-08 21:17 2011-08-04 POZEN ROBERT C Director BUY $28.39 17,545 $498,018 24,462 +253.7%
SHOW ENTRIES

How to Interpret $NLSN Trades

Not every insider transaction in NLSN is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $NLSN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for NLSN

Insider activity data for NLSN is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $NLSN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.