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Company Analysis

PEP Insider Trading

PEPSICO INC | Beverages

Comprehensive Trading Performance Summary

The investment history of corporate insiders at PEPSICO INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Beverages sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2007-02-20 19:27 2007-02-15 BRIDGMAN PETER A Officer - SVP and Controller OPT+S $0.00 44,981 $0 42,994 0.0%
2007-02-20 22:57 2007-02-15 NOWELL LIONEL L III Officer - SVP and Treasurer OPT+S $64.23 73,144 $4,698,076 36,546 0.0%
2007-02-15 22:44 2007-02-13 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $0.00 62,959 $0 49,202 0.0%
2007-02-16 00:50 2007-02-13 NOWELL LIONEL L III Officer - SVP and Treasurer SELL $64.00 10,000 $640,000 36,546 -21.5%
2007-02-14 22:13 2007-02-12 HUDSON DAWN E Officer - Pres & CEO, PCNA OPT+S $0.00 100,824 $0 130,488 0.0%
2007-02-14 21:21 2007-02-12 REINEMUND STEVEN Director, Officer - Executive Chairman OPT+S $63.95 610,782 $39,059,509 341,442 0.0%
2007-01-11 03:50 2006-12-29 TRUDELL CYNTHIA Director BUY $63.01 163 $10,271 4,739 +3.6%
2006-11-13 17:49 2006-11-08 HUDSON DAWN E Officer - Pres & CEO, PCNA OPT+S $63.63 34,124 $2,171,351 125,672 0.0%
2006-11-13 18:20 2006-11-09 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $63.27 10,500 $664,348 49,806 0.0%
2006-11-07 02:42 2006-11-02 Carey Albert P Officer - President and CEO Frito-Lay OPT+S $63.29 147,945 $9,362,744 78,170 0.0%
2006-11-03 00:31 2006-10-31 AKERS JOHN F Director OPT+S $63.47 3,397 $215,607 29,587 0.0%
2006-10-27 17:42 2006-10-25 WHITE MICHAEL D Director, Officer - Chairman and CEO, PepsiCo Intl OPT+S $63.51 42,672 $2,709,984 290,035 0.0%
2006-10-28 00:16 2006-10-25 ALLEN ROBERT E Director OPT+S $63.00 6,344 $399,672 10,204 0.0%
2006-10-27 01:07 2006-10-24 Johnston Hugh F Officer - EVP, Operations OPT+S $62.77 22,000 $1,380,984 77,109 0.0%
2006-08-03 20:27 2006-08-01 Ibarguen Alberto Director BUY $63.24 1,000 $63,240 2,881 +53.2%
2006-05-25 18:07 2006-05-23 WHITE MICHAEL D Director, Officer - Chairman and CEO, PepsiCo Intl OPT+S $59.86 1,400 $83,804 200,278 0.0%
2006-05-03 17:31 2006-05-01 Compton John C Officer - Pres & CEO of QTG OPT+S $58.38 677 $39,520 47,316 0.0%
2006-03-09 22:30 2006-03-07 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $59.73 41,000 $2,449,020 49,806 0.0%
2006-03-03 23:19 2006-03-01 ROCKEFELLER SHARON PERCY Director OPT+S $59.06 18,639 $1,100,793 32,359 0.0%
2006-02-28 22:59 2006-02-27 ALLEN ROBERT E Director OPT+S $59.73 3,639 $217,357 9,630 0.0%
2006-02-24 01:05 2006-02-22 BRIDGMAN PETER A Officer - SVP and Controller OPT+S $58.91 25,058 $1,476,117 42,259 0.0%
2006-02-14 22:03 2006-02-10 HUDSON DAWN E Officer - Pres & CEO, PCNA OPT+S $57.52 83,285 $4,790,753 42,738 0.0%
2006-02-15 01:21 2006-02-10 REINEMUND STEVEN Director, Officer - Chairman and CEO SELL $57.33 14,900 $854,217 375,135 -3.8%
2006-02-15 01:19 2006-02-10 REINEMUND STEVEN Director, Officer - Chairman and CEO OPT+S $57.41 181,100 $10,396,100 390,035 0.0%
2005-11-11 00:14 2005-11-09 AKERS JOHN F Director OPT+S $58.44 3,639 $212,663 29,013 0.0%
2005-11-01 23:21 2005-10-28 MOORE MARGARET D Officer - SVP, Human Resources OPT+S $56.85 26,107 $1,484,107 66,284 0.0%
2005-10-25 20:48 2005-10-21 Compton John C Officer - Pres & CEO of QTG OPT+S $57.46 5,391 $309,782 34,720 0.0%
2005-10-24 20:07 2005-10-20 THOMAS FRANKLIN A Director OPT+S $58.25 3,639 $211,972 4,248 0.0%
2005-10-14 23:40 2005-10-12 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $0.00 50,003 $0 38,502 0.0%
2005-10-05 23:33 2005-10-03 REINEMUND STEVEN Director, Officer - Chairman and CEO OPT+S $56.72 55,000 $3,119,479 281,967 0.0%
2005-10-05 23:34 2005-10-03 NOOYI INDRA K Director, Officer - President and CFO OPT+S $0.66 114,847 $76,293 158,571 0.0%
2005-08-09 20:13 2005-08-08 HUDSON DAWN E Officer - Pres & CEO, PCNA OPT+S $54.10 48,903 $2,645,481 27,142 0.0%
2005-04-25 23:20 2005-04-21 HUDSON DAWN E Officer - Pres & CEO, PCNA SELL $0.00 18,000 $0 4,635 -79.5%
2005-04-20 21:32 2005-04-18 REINEMUND STEVEN Director, Officer - Chairman and CEO OPT+S $54.31 146,849 $7,975,810 281,967 0.0%
2005-02-17 01:49 2005-02-14 WHITE MICHAEL D Officer - Chairman and CEO, PepsiCo Intl OPT+S $5.29 112,463 $594,727 182,304 0.0%
2005-02-16 02:29 2005-02-11 BRIDGMAN PETER A Officer - SVP and Controller OPT+S $55.00 22,326 $1,227,999 36,607 0.0%
2005-02-16 01:07 2005-02-11 NOWELL LIONEL L III Officer - SVP and Treasurer OPT+S $55.50 45,900 $2,547,450 32,522 0.0%
2005-02-11 20:41 2005-02-09 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $54.92 40,000 $2,196,884 31,262 0.0%
2005-02-11 20:14 2005-02-09 NOWELL LIONEL L III Officer - SVP and Treasurer OPT+S $55.50 7,997 $443,834 32,522 0.0%
2005-02-10 03:43 2005-02-08 MOORE MARGARET D Officer - SVP, Human Resources OPT+S $55.00 40,000 $2,200,000 60,010 0.0%
2005-02-09 18:30 2005-02-07 REINEMUND STEVEN Director, Officer - Chairman and CEO OPT+S $54.87 117,935 $6,470,999 281,967 0.0%
2004-11-06 00:21 2004-11-04 MCKENNA MATTHEW M Officer - SVP of Finance OPT+S $50.20 6,500 $326,300 13,122 0.0%
2004-10-14 20:55 2004-10-13 BRU ABELARDO E Officer - Vice Chairman OPT+S $48.25 52,305 $2,523,826 17,492 0.0%
2004-10-07 00:41 2004-10-04 REINEMUND STEVEN Director, Officer - Chairman and CEO OPT+S $50.22 354,972 $17,825,025 190,273 0.0%
2004-04-29 17:20 2004-04-27 WHITE MICHAEL D Officer - Chairman and CEO, PepsiCo Intl OPT+S $54.68 2,512 $137,356 158,678 0.0%
2004-04-27 23:31 2004-04-23 RODKIN GARY M Officer - President and CEO, PBFNA OPT+S $54.95 60,000 $3,297,024 14,577 0.0%
2004-04-27 23:21 2004-04-23 NOOYI INDRA K Director, Officer - President and CFO SELL $55.00 25,806 $1,419,415 139,343 -15.6%
2004-04-16 00:17 2004-03-30 AKERS JOHN F Director BUY $53.38 85 $4,537 26,624 +0.3%
2004-02-25 00:09 2004-02-23 MOORE MARGARET D Officer - SVP, Human Resources OPT+S $52.01 14,788 $769,124 47,222 0.0%
2004-02-18 22:10 2004-02-13 BRIDGMAN PETER A Officer - SVP and Controller OPT+S $50.56 23,372 $1,181,763 21,819 0.0%
SHOW ENTRIES

How to Interpret $PEP Trades

Not every insider transaction in PEPSICO INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $PEP shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for PEP

Insider activity data for PEPSICO INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $PEP, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.