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Company Analysis

PRI Insider Trading

Primerica, Inc. | Life Insurance

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Primerica, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Life Insurance sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2016-09-09 23:08 2016-09-07 Babbit Joel M. Director SELL $57.31 1,406 $80,571 1,915 -42.3%
2016-09-02 23:49 2016-08-31 Rand Alison S. Officer - Executive VP and CFO SELL $57.44 2,000 $114,880 38,948 -4.9%
2016-08-26 22:57 2016-08-25 Kelly William A. Officer - President of Subsidiary SELL $56.28 1,500 $84,421 25,130 -5.6%
2016-08-15 22:45 2016-08-12 Fendler Jeffrey S. Officer - Executive Vice President SELL $56.02 1,000 $56,020 32,988 -2.9%
2016-08-03 16:53 2016-08-01 Adams Michael C. Officer - Executive Vice President SELL $51.99 2,500 $129,965 40,589 -5.8%
2016-07-27 23:03 2016-07-25 Kelly William A. Officer - President of Subsidiary SELL $52.93 1,500 $79,396 26,630 -5.3%
2016-06-27 23:26 2016-06-24 Kelly William A. Officer - President of Subsidiary SELL $55.00 1,500 $82,493 28,130 -5.1%
2016-06-08 23:07 2016-06-06 Pitts Gregory C. Officer - Executive VP and COO SELL $58.07 2,500 $145,181 15,221 -14.1%
2016-05-27 23:03 2016-05-25 Pitts Gregory C. Officer - Executive VP and COO OPT+S $54.48 8,624 $469,817 17,721 0.0%
2016-05-25 00:16 2016-05-24 Fendler Jeffrey S. Officer - Executive Vice President SELL $53.21 5,000 $266,061 33,988 -12.8%
2015-11-28 00:21 2015-11-24 Williams Donald R. Director SELL $49.74 28,239 $1,404,554 20,791 -57.6%
2015-11-20 01:49 2015-11-17 Addison John A. Jr. Director SELL $50.15 22,276 $1,117,108 17,099 -56.6%
2015-10-09 23:05 2015-10-07 Kelly William A. Officer - President of Subsidiary SELL $47.17 800 $37,736 27,836 -2.8%
2015-09-11 21:36 2015-02-19 BENSON P GEORGE Director SELL $53.88 1,900 $102,364 12,388 -13.3%
2015-08-20 23:36 2015-08-18 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $43.76 29,969 $1,311,381 19,930 -60.1%
2015-08-19 23:45 2015-08-17 Yastine Barbara A. Director SELL $43.53 8,150 $354,753 9,264 -46.8%
2015-07-02 22:00 2015-06-30 Schneider Peter W. Officer - Exec. VP and General Counsel SELL $45.92 2,178 $100,014 16,873 -11.4%
2015-06-02 20:10 2015-06-01 Adams Michael C. Officer - Executive Vice President SELL $43.80 2,500 $109,511 41,030 -5.7%
2015-06-02 20:09 2015-05-29 Rand Alison S. Officer - Executive VP and CFO SELL $44.87 2,500 $112,175 36,695 -6.4%
2015-05-21 20:46 2015-05-19 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $45.95 30,000 $1,378,596 49,899 -37.5%
2015-05-20 23:57 2015-05-18 Williams Glenn J. Officer - President SELL $45.50 3,000 $136,514 64,732 -4.4%
2015-05-12 21:02 2015-05-11 Williams Donald R. Director, Officer - Co-Chief Executive Officer SELL $46.52 30,000 $1,395,705 29,585 -50.3%
2015-04-02 23:17 2015-04-01 Adams Michael C. Officer - Executive Vice President SELL $50.77 2,500 $126,916 43,530 -5.4%
2015-04-02 23:15 2015-04-01 Kelly William A. Officer - President of Subsidiary SELL $50.65 800 $40,520 28,636 -2.7%
2015-04-02 23:12 2015-03-31 Schneider Peter W. Officer - Exec. VP and General Counsel SELL $50.69 1,972 $99,962 19,051 -9.4%
2015-03-20 00:10 2015-03-17 Williams Donald R. Director, Officer - Co-Chief Executive Officer SELL $50.83 100,000 $5,083,220 0 -100.0%
2015-03-17 23:55 2015-03-16 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $51.59 30,000 $1,547,559 84,899 -26.1%
2015-03-11 17:25 2015-03-10 Rand Alison S. Officer - Executive VP and CFO SELL $50.79 2,500 $126,963 39,195 -6.0%
2015-03-10 20:32 2015-03-09 Britt Chess E. Officer - Executive Vice President SELL $51.87 5,097 $264,386 65,499 -7.2%
2015-03-06 01:16 2015-03-02 Kelly William A. Officer - President of Subsidiary SELL $52.65 800 $42,120 29,436 -2.6%
2015-03-05 00:47 2015-03-02 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer OPT+S $53.13 6,033 $320,558 122,655 0.0%
2015-03-05 00:35 2015-03-02 Williams Donald R. Director, Officer - Co-Chief Executive Officer OPT+S $53.19 6,064 $322,528 167,338 0.0%
2015-03-05 00:33 2015-03-02 Pitts Gregory C. Officer - Executive VP and COO OPT+S $52.65 1,564 $82,345 24,994 0.0%
2015-02-20 18:23 2015-02-18 Kelly William A. Officer - President of Subsidiary SELL $54.05 4,714 $254,780 30,674 -13.3%
2015-02-17 22:27 2015-02-12 Pitts Gregory C. Officer - Executive VP and COO OPT+S $53.94 13,361 $720,730 23,228 0.0%
2015-02-17 22:24 2015-02-12 Babbit Joel M. Director SELL $54.00 4,500 $243,000 1,406 -76.2%
2015-02-17 22:23 2015-02-17 Williams Glenn J. Officer - President SELL $54.84 3,000 $164,520 69,005 -4.2%
2015-02-12 00:05 2015-02-09 Williams Donald R. Director, Officer - Co-Chief Executive Officer SELL $52.60 30,000 $1,578,000 157,230 -16.0%
2015-02-12 00:04 2015-02-09 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $52.66 30,000 $1,579,905 112,534 -21.0%
2015-01-05 21:57 2015-01-02 Adams Michael C. Officer - Executive Vice President SELL $53.84 5,000 $269,183 47,220 -9.6%
2014-11-18 22:25 2014-11-17 Williams Glenn J. Officer - President SELL $51.81 3,000 $155,424 72,005 -4.0%
2014-11-12 16:50 2014-11-10 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $52.53 30,000 $1,575,753 142,534 -17.4%
2014-11-12 16:47 2014-11-10 Williams Donald R. Director, Officer - Co-Chief Executive Officer SELL $52.58 30,000 $1,577,361 187,230 -13.8%
2014-09-03 20:52 2014-08-29 Rand Alison S. Officer - Executive VP and CFO SELL $50.24 2,500 $125,608 40,845 -5.8%
2014-09-02 22:06 2014-09-02 Adams Michael C. Officer - Executive Vice President SELL $50.87 2,500 $127,175 52,220 -4.6%
2014-08-19 23:39 2014-08-18 Williams Glenn J. Officer - President SELL $48.22 3,000 $144,660 75,005 -3.8%
2014-08-13 00:15 2014-08-11 Williams Donald R. Director, Officer - Co-Chief Executive Officer SELL $47.49 30,000 $1,424,727 217,230 -12.1%
2014-08-13 00:13 2014-08-11 Addison John A. Jr. Director, Officer - Co-Chief Executive Officer SELL $47.61 30,000 $1,428,324 172,534 -14.8%
2014-03-14 22:14 2014-03-13 Schneider Peter W. Officer - Exec. VP and General Counsel SELL $46.64 3,220 $150,181 31,064 -9.4%
2014-03-04 23:02 2014-02-28 Rand Alison S. Officer - Executive VP and CFO SELL $44.99 2,500 $112,481 46,024 -5.2%
SHOW ENTRIES

How to Interpret $PRI Trades

Not every insider transaction in Primerica, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $PRI shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for PRI

Insider activity data for Primerica, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $PRI, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.