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Company Analysis

ROKU Insider Trading

ROKU, INC | Cable & Other Pay Television Services

Comprehensive Trading Performance Summary

The investment history of corporate insiders at ROKU, INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Cable & Other Pay Television Services sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2024-03-06 04:34 2024-03-01 Banks Matthew C. Officer - VP, Corp Controller & CAO OPT+S $63.20 204 $12,893 5,575 0.0%
2024-03-06 04:40 2024-03-04 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $63.20 4,310 $272,392 81,459 0.0%
2024-02-27 02:40 2024-02-22 Collier Charles Officer - President, Roku Media SELL $65.06 12,277 $798,742 4,292 -74.1%
2024-02-14 05:34 2024-02-12 Wood Anthony J. Director, Officer, 10% owner - CEO and Chairman BOD SELL $98.64 25,000 $2,465,890 0 -100.0%
2024-01-12 00:48 2024-01-10 Wood Anthony J. Director, Officer, 10% owner - CEO and Chairman BOD SELL $90.50 25,000 $2,262,500 0 -100.0%
2024-01-05 00:41 2024-01-02 Banks Matthew C. Officer - VP, Corp Controller & CAO SELL $90.55 205 $18,563 4,126 -4.7%
2023-12-16 03:38 2023-12-13 Wood Anthony J. Director, Officer, 10% owner - CEO and Chairman BOD SELL $99.69 25,000 $2,492,198 0 -100.0%
2023-12-16 03:08 2023-12-14 Ozgen Mustafa Officer - Pres, Devices, Prod, and Tech SELL $103.90 33,684 $3,499,768 2,418 -93.3%
2023-12-06 01:39 2023-12-01 Banks Matthew C. Officer - VP, Corp Controller & CAO SELL $103.59 206 $21,340 4,331 -4.5%
2023-11-18 02:40 2023-11-15 Katz Gidon Officer - President, Consumer Experience OPT+S $89.61 10,159 $910,341 18,352 0.0%
2023-11-18 02:32 2023-11-16 Ozgen Mustafa Officer - President, Devices OPT+S $89.03 4,906 $436,781 36,102 0.0%
2023-11-18 02:32 2023-11-16 Jedda Dan Officer - CFO OPT+S $89.03 7,138 $635,496 23,017 0.0%
2023-11-18 02:30 2023-11-16 Wood Anthony J. Director, Officer, 10% owner - CEO and Chairman BOD OPT+S $89.03 3,333 $296,737 141,221 0.0%
2023-11-18 02:30 2023-11-16 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $89.08 5,477 $487,869 35,086 0.0%
2023-11-18 02:28 2023-11-16 Collier Charles Officer - President, Roku Media OPT+S $89.11 29,340 $2,614,382 16,569 0.0%
2023-11-18 02:27 2023-11-16 Banks Matthew C. Officer - VP, Corp Controller & CAO OPT+S $89.10 15,274 $1,360,932 4,537 0.0%
2023-11-18 02:29 2023-11-16 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $89.07 4,404 $392,275 80,713 0.0%
2023-11-04 02:18 2023-11-03 Katz Gidon Officer - President, Consumer Experience SELL $80.00 1,968 $157,440 20,604 -8.7%
2023-11-04 02:16 2023-11-01 Banks Matthew C. Officer - VP, Corp Controller & CAO SELL $82.88 2,504 $207,530 3,100 -44.7%
2023-10-04 23:50 2023-10-02 Banks Matthew C. Officer - VP, Corp Controller & CAO SELL $70.20 208 $14,602 5,604 -3.6%
2023-09-16 00:01 2023-09-14 Katz Gidon Officer - President, Consumer Experience SELL $79.14 1,968 $155,748 22,572 -8.0%
2023-09-07 02:07 2023-09-05 Ozgen Mustafa Officer - President, Devices OPT+S $82.69 2,390 $197,629 31,340 0.0%
2023-09-07 02:07 2023-09-05 Katz Gidon Officer - President, Consumer Experience OPT+S $82.69 4,145 $342,750 24,540 0.0%
2023-09-07 02:06 2023-09-05 Jedda Dan Officer - CFO OPT+S $82.69 5,297 $438,009 12,429 0.0%
2023-09-07 02:05 2023-09-05 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $86.77 3,990 $346,212 33,670 0.0%
2023-09-07 02:02 2023-09-05 Collier Charles Officer - President, Roku Media OPT+S $85.32 43,512 $3,712,657 16,569 0.0%
2023-09-07 01:58 2023-09-05 Banks Matthew C. Officer - VP, Corp Controller & CAO OPT+S $84.12 1,464 $123,149 5,812 0.0%
2023-09-07 03:26 2023-09-05 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $89.31 2,151 $192,115 78,527 0.0%
2023-08-03 01:19 2023-07-31 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $91.68 5,692 $521,843 78,527 0.0%
2023-06-13 02:25 2023-06-12 Fyfield Mai Director OPT+S $69.86 398 $27,804 1,745 0.0%
2023-06-06 03:22 2023-06-02 Katz Gidon Officer - President, Consumer Experience OPT+S $60.06 6,785 $407,507 20,778 0.0%
2023-06-06 03:21 2023-06-02 Banks Matthew C. Officer - VP, Corp Controller & CAO OPT+S $60.23 3,500 $210,791 4,774 0.0%
2023-06-06 03:19 2023-06-02 Ozgen Mustafa Officer - President, Devices OPT+S $60.06 3,668 $220,300 28,972 0.0%
2023-06-06 03:17 2023-06-02 Collier Charles Officer - President, Roku Media OPT+S $60.06 15,168 $910,990 30,741 0.0%
2023-06-06 03:15 2023-06-02 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $59.81 5,326 $318,560 33,389 0.0%
2023-06-06 03:20 2023-06-02 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $59.66 2,151 $128,323 78,527 0.0%
2023-05-11 23:22 2023-05-10 Katz Gidon Officer - President, Consumer Experience SELL $57.50 3,694 $212,405 15,450 -19.3%
2023-03-04 03:36 2023-03-02 Katz Gidon Officer - President, Consumer Experience OPT+S $61.93 6,886 $426,450 19,144 0.0%
2023-03-04 03:32 2023-03-02 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $62.87 5,331 $335,183 33,014 0.0%
2023-03-04 03:31 2023-03-02 Ozgen Mustafa Officer - President, Devices OPT+S $61.93 8,812 $545,727 25,338 0.0%
2023-03-04 03:30 2023-03-02 Collier Charles Officer - President, Roku Media OPT+S $61.93 12,970 $803,232 16,569 0.0%
2023-03-04 03:31 2023-03-02 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $63.48 2,151 $136,552 78,527 0.0%
2023-02-18 02:21 2023-02-16 KAY STEPHEN H Officer - SVP General Counsel, Secretary SELL $75.00 2,763 $207,225 78,527 -3.4%
2022-12-06 02:09 2022-12-01 Fuchsberg Gilbert Officer - SVP, Corporate Development SELL $59.16 2,040 $120,686 32,645 -5.9%
2022-11-18 03:18 2022-11-16 Katz Gidon Officer - President, Consumer Experience OPT+S $56.46 7,010 $395,785 13,917 0.0%
2022-11-18 02:44 2022-11-16 Ozgen Mustafa Officer - President, Devices OPT+S $56.46 8,970 $506,446 16,860 0.0%
2022-11-18 02:43 2022-11-16 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $56.46 3,300 $186,318 34,685 0.0%
2022-11-18 02:43 2022-11-16 KAY STEPHEN H Officer - SVP General Counsel, Secretary OPT+S $56.46 1,469 $82,940 81,290 0.0%
2022-09-07 01:46 2022-09-02 Fuchsberg Gilbert Officer - SVP, Corporate Development OPT+S $66.94 3,218 $215,413 32,385 0.0%
2022-09-07 01:37 2022-09-02 Ozgen Mustafa Officer - SVP and GM of Account Acquisit OPT+S $66.94 8,749 $585,658 8,540 0.0%
SHOW ENTRIES

How to Interpret $ROKU Trades

Not every insider transaction in ROKU, INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $ROKU shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for ROKU

Insider activity data for ROKU, INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $ROKU, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.