SBUX Insider Trading
STARBUCKS CORP | Retail-Eating & Drinking Places
Comprehensive Trading Performance Summary
The investment history of corporate insiders at STARBUCKS CORP provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Eating & Drinking Places sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2017-11-17 03:01 | 2017-11-14 | Mutty Paul | Officer - svp, deputy general counsel | OPT+S | $56.95 | 3,000 | $170,862 | 10,438 | 0.0% |
| 2017-11-17 02:49 | 2017-11-15 | SCHULTZ HOWARD D | Director, Officer - executive chairman | OPT+S | $57.03 | 290,176 | $16,548,418 | 29,872,564 | 0.0% |
| 2017-11-10 03:46 | 2017-11-08 | TERUEL JAVIER G | Director | OPT+S | $57.61 | 62,966 | $3,627,219 | 110,372 | 0.0% |
| 2017-09-13 01:03 | 2017-09-08 | CULVER JOHN | Officer - group pres, Global Retail | OPT+S | $53.54 | 64,776 | $3,468,373 | 325,565 | 0.0% |
| 2017-09-12 00:59 | 2017-09-07 | ULLMAN MYRON E III | Director | OPT+S | $53.41 | 22,966 | $1,226,681 | 14,000 | 0.0% |
| 2017-08-09 00:36 | 2017-08-04 | KNUDSTORP JORGEN VIG | Director | BUY | $55.30 | 18,000 | $995,360 | 18,000 | +100.0% |
| 2017-06-17 00:48 | 2017-06-14 | ULLMAN MYRON E III | Director | OPT+S | $60.63 | 10,000 | $606,300 | 14,000 | 0.0% |
| 2017-05-23 01:07 | 2017-05-18 | BURROWS CLIFFORD | Officer - group pres. Siren Retail | OPT+S | $59.46 | 114,826 | $6,827,083 | 248,517 | 0.0% |
| 2017-05-06 01:50 | 2017-05-03 | ULLMAN MYRON E III | Director | OPT+S | $60.43 | 20,000 | $1,208,600 | 14,000 | 0.0% |
| 2017-02-07 01:47 | 2017-02-02 | BRADLEY WILLIAM W | Director | OPT+S | $54.23 | 113,346 | $6,146,742 | 49,616 | 0.0% |
| 2017-02-03 03:30 | 2017-01-31 | Ramo Joshua Cooper | Director | SELL | $55.23 | 5,868 | $324,114 | 29,116 | -16.8% |
| 2016-12-17 02:24 | 2016-12-14 | Helm Lucy Lee | Officer - evp, gen. counsel & secretary | OPT+S | $58.72 | 29,244 | $1,717,328 | 157,477 | 0.0% |
| 2016-12-15 03:29 | 2016-12-12 | CULVER JOHN | Officer - group pres, Global Retail | OPT+S | $58.65 | 168,814 | $9,901,211 | 342,022 | 0.0% |
| 2016-12-13 02:13 | 2016-12-08 | BURROWS CLIFFORD | Officer - group pres. Siren Retail | SELL | $58.88 | 80,000 | $4,710,688 | 248,517 | -24.4% |
| 2016-11-18 02:26 | 2016-11-15 | TERUEL JAVIER G | Director | OPT+S | $54.38 | 32,654 | $1,775,793 | 110,090 | 0.0% |
| 2016-07-29 01:07 | 2016-07-26 | ULLMAN MYRON E III | Director | OPT+S | $58.70 | 12,654 | $742,790 | 14,000 | 0.0% |
| 2016-06-14 00:55 | 2016-06-09 | ULLMAN MYRON E III | Director | OPT+S | $55.46 | 20,000 | $1,109,270 | 14,000 | 0.0% |
| 2016-06-01 01:08 | 2016-05-27 | BRADLEY WILLIAM W | Director | OPT+S | $55.34 | 12,654 | $700,281 | 44,763 | 0.0% |
| 2016-05-19 00:51 | 2016-05-16 | SHENNAN JAMES G JR | Director | SELL | $55.57 | 50,000 | $2,778,485 | 262,088 | -16.0% |
| 2016-05-12 00:56 | 2016-05-09 | CULVER JOHN | Officer - group pres, CAP, Channel Dev | OPT+S | $56.71 | 145,530 | $8,252,904 | 314,768 | 0.0% |
| 2016-05-03 00:56 | 2016-04-28 | SHENNAN JAMES G JR | Director | OPT+S | $56.93 | 48,334 | $2,751,708 | 38,059 | 0.0% |
| 2016-03-03 02:12 | 2016-02-29 | SHENNAN JAMES G JR | Director | OPT+S | $59.00 | 20,000 | $1,179,900 | 38,059 | 0.0% |
| 2016-02-20 02:14 | 2016-02-17 | SHENNAN JAMES G JR | Director | OPT+S | $56.91 | 16,484 | $938,058 | 37,942 | 0.0% |
| 2016-02-18 02:15 | 2016-02-12 | SHENNAN JAMES G JR | Director | OPT+S | $55.37 | 15,000 | $830,616 | 37,942 | 0.0% |
| 2016-02-13 02:00 | 2016-02-10 | SHENNAN JAMES G JR | Director | OPT+S | $55.31 | 16,328 | $903,178 | 37,942 | 0.0% |
| 2016-01-30 02:06 | 2016-01-27 | WEATHERUP CRAIG | Director | OPT+S | $58.32 | 117,966 | $6,879,187 | 0 | 0.0% |
| 2015-12-12 02:09 | 2015-12-09 | Helm Lucy Lee | Officer - evp, gen. counsel & secretary | OPT+S | $62.05 | 13,356 | $828,764 | 140,698 | 0.0% |
| 2015-12-11 03:16 | 2015-12-08 | SCHULTZ HOWARD D | Director, Officer - chairman and ceo | SELL | $62.23 | 162,099 | $10,086,934 | 29,581,240 | -0.5% |
| 2015-12-10 03:32 | 2015-12-07 | LEE OLDEN C | Director | OPT+S | $61.58 | 26,000 | $1,601,054 | 0 | 0.0% |
| 2015-11-24 02:23 | 2015-11-19 | Maw Scott Harlan | Officer - evp, chief financial officer | OPT+S | $61.73 | 18,848 | $1,163,451 | 47,100 | 0.0% |
| 2015-11-10 02:22 | 2015-11-05 | TERUEL JAVIER G | Director | OPT+S | $62.16 | 39,448 | $2,452,147 | 111,050 | 0.0% |
| 2015-11-06 02:39 | 2015-11-03 | SHENNAN JAMES G JR | Director | OPT+S | $62.49 | 15,000 | $937,350 | 33,550 | 0.0% |
| 2015-11-06 02:00 | 2015-11-03 | BURROWS CLIFFORD | Officer - group pres. US, Americas | OPT+S | $62.38 | 100,632 | $6,277,313 | 170,118 | 0.0% |
| 2015-09-11 01:32 | 2015-09-08 | TERUEL JAVIER G | Director | OPT+S | $54.89 | 61,534 | $3,377,601 | 111,050 | 0.0% |
| 2015-09-09 01:49 | 2015-09-03 | SHENNAN JAMES G JR | Director | OPT+S | $55.27 | 19,724 | $1,090,073 | 33,550 | 0.0% |
| 2015-08-20 01:41 | 2015-08-17 | WEATHERUP CRAIG | Director | OPT+S | $57.61 | 87,654 | $5,049,423 | 0 | 0.0% |
| 2015-08-20 01:18 | 2015-08-17 | Maw Scott Harlan | Officer - evp, chief financial officer | OPT+S | $56.91 | 23,440 | $1,333,970 | 36,002 | 0.0% |
| 2015-08-08 01:45 | 2015-08-05 | SCHULTZ HOWARD D | Director, Officer - chairman and ceo | SELL | $59.19 | 39,819 | $2,356,747 | 550,181 | -6.7% |
| 2015-08-07 04:57 | 2015-08-04 | SCHULTZ HOWARD D | Director, Officer - chairman and ceo | OPT+S | $58.55 | 1,188,436 | $69,587,325 | 32,561,814 | 0.0% |
| 2015-07-30 03:38 | 2015-07-27 | ULLMAN MYRON E III | Director | OPT+S | $56.93 | 19,448 | $1,107,204 | 14,000 | 0.0% |
| 2015-06-13 00:50 | 2015-06-10 | SCHULTZ HOWARD D | Director, Officer - chairman and ceo | OPT+S | $52.82 | 200,000 | $10,564,920 | 32,561,814 | 0.0% |
| 2015-06-10 01:12 | 2015-06-05 | SCHULTZ HOWARD D | Director, Officer - chairman and ceo | OPT+S | $52.27 | 311,738 | $16,294,732 | 32,561,814 | 0.0% |
| 2015-05-06 01:03 | 2015-05-01 | WEATHERUP CRAIG | Director | OPT+S | $50.03 | 39,448 | $1,973,528 | 0 | 0.0% |
| 2015-05-01 01:39 | 2015-04-28 | BRADLEY WILLIAM W | Director | OPT+S | $50.44 | 119,724 | $6,039,226 | 42,232 | 0.0% |
| 2015-03-18 01:30 | 2015-03-13 | Helm Lucy Lee | Officer - evp, gen. counsel & secretary | OPT+S | $92.90 | 10,000 | $929,034 | 53,422 | 0.0% |
| 2015-03-17 01:12 | 2015-03-12 | LEE OLDEN C | Director | OPT+S | $92.63 | 19,724 | $1,826,947 | 23,850 | 0.0% |
| 2015-02-07 02:25 | 2015-02-04 | LEE OLDEN C | Director | OPT+S | $88.73 | 29,919 | $2,654,704 | 0 | 0.0% |
| 2015-01-30 03:05 | 2015-01-27 | ULLMAN MYRON E III | Director | OPT+S | $88.66 | 10,000 | $886,579 | 7,000 | 0.0% |
| 2015-01-30 02:46 | 2015-01-27 | HOBSON MELLODY L | Director | OPT+S | $88.89 | 16,912 | $1,503,316 | 43,565 | 0.0% |
| 2015-01-29 02:04 | 2015-01-26 | Alstead Troy | Officer - chief operating officer | OPT+S | $87.78 | 100,402 | $8,813,338 | 68,987 | 0.0% |
How to Interpret $SBUX Trades
Not every insider transaction in STARBUCKS CORP is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $SBUX shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for SBUX
Insider activity data for STARBUCKS CORP is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $SBUX, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.