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Company Analysis

UA Insider Trading

Under Armour, Inc. | Apparel & Other Finishd Prods of Fabrics & Similar Matl

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Under Armour, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Apparel & Other Finishd Prods of Fabrics & Similar Matl sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-11-25 03:28 2015-11-24 Maurath Karl-Heinz Officer - Chief Revenue Officer SELL $92.29 53,420 $4,930,276 61,838 -46.3%
2015-11-25 03:35 2015-11-24 McDermott William R Director OPT+S $92.55 8,400 $777,415 59,139 0.0%
2015-11-24 02:49 2015-11-20 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $91.99 450,000 $41,394,690 0 -100.0%
2015-11-24 00:14 2015-11-20 Peake Adam Officer - EVP of Category Management OPT+S $92.09 12,000 $1,105,030 75,580 0.0%
2015-11-24 00:14 2015-11-20 Adams Byron K JR Director SELL $90.92 7,000 $636,440 80,562 -8.0%
2015-11-24 00:14 2015-11-20 Chandler Kerry D Officer - Chief Human Resources Officer SELL $91.53 3,588 $328,397 10,974 -24.6%
2015-11-20 02:35 2015-11-18 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $88.65 237,500 $21,053,449 0 -100.0%
2015-11-20 00:42 2015-11-17 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $85.76 437,500 $37,520,831 0 -100.0%
2015-11-07 00:32 2015-11-05 Dickerson Brad Officer - COO & CFO OPT+S $95.56 10,000 $955,632 56,838 0.0%
2015-08-14 23:35 2015-08-13 Bodenheimer George Ward Director BUY $99.41 3,000 $298,232 7,744 +63.2%
2015-08-06 23:14 2015-08-05 Dickerson Brad Officer - COO & CFO OPT+S $100.99 10,000 $1,009,893 56,838 0.0%
2015-07-31 23:14 2015-07-30 DEERING ANTHONY W Director SELL $98.31 30,400 $2,988,715 66,234 -31.5%
2015-05-19 23:56 2015-05-18 HARDY JAMES H JR Officer - EVP, Global Operations SELL $78.69 10,160 $799,478 80,094 -11.3%
2015-05-01 00:14 2015-04-28 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $80.02 405,000 $32,407,898 0 -100.0%
2015-04-29 00:21 2015-04-27 Maurath Karl-Heinz Officer - President of International SELL $81.54 15,000 $1,223,073 115,258 -11.5%
2015-02-28 00:28 2015-02-25 Fulks Kip J Officer - Chief Operating Officer SELL $76.75 141,383 $10,851,145 156,838 -47.4%
2015-02-28 00:21 2015-02-25 Stafford Henry B. Officer - Chief Merchandising Officer OPT+S $76.47 28,462 $2,176,535 102,107 0.0%
2015-02-26 00:28 2015-02-24 Peake Adam Officer - EVP of Global Marketing OPT+S $75.57 20,000 $1,511,338 75,580 0.0%
2015-02-25 00:42 2015-02-23 MIRCHIN MATTHEW C Officer - President of North America SELL $75.88 12,000 $910,590 52,621 -18.6%
2015-02-24 00:14 2015-02-20 HARDY JAMES H JR Officer - Chief Supply Chain Officer SELL $74.86 15,500 $1,160,285 100,027 -13.4%
2015-02-19 00:21 2015-02-17 Dickerson Brad Officer - Chief Financial Officer SELL $73.39 63,420 $4,654,514 56,838 -52.7%
2015-02-11 02:14 2015-02-10 Maurath Karl-Heinz Officer - President of International SELL $73.28 30,000 $2,198,313 30,000 -50.0%
2015-02-11 01:49 2015-02-09 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $72.87 405,000 $29,511,297 43,546 -90.3%
2014-11-07 00:28 2014-11-05 Dickerson Brad Officer - Chief Financial Officer OPT+S $65.08 6,000 $390,480 20,000 0.0%
2014-11-04 01:21 2014-10-31 Stafford Henry B. Officer - President, North America SELL $65.39 25,424 $1,662,475 40,588 -38.5%
2014-11-04 01:21 2014-11-03 Maurath Karl-Heinz Officer - President of International SELL $65.78 15,000 $986,700 60,000 -20.0%
2014-11-01 01:07 2014-10-30 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $64.72 405,000 $26,211,681 0 -100.0%
2014-10-30 00:28 2014-10-28 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $64.17 562,500 $36,092,813 0 -100.0%
2014-08-13 01:07 2014-08-11 Sippel Thomas J Director OPT+S $68.96 8,564 $590,573 51,716 0.0%
2014-08-07 00:35 2014-08-05 Maurath Karl-Heinz Officer - President of International SELL $68.56 17,500 $1,199,800 75,000 -18.9%
2014-08-06 23:56 2014-08-04 Dickerson Brad Officer - Chief Financial Officer OPT+S $68.41 30,000 $2,052,171 20,000 0.0%
2014-08-02 01:14 2014-08-01 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $67.15 123,750 $8,309,268 0 -100.0%
2014-08-02 00:42 2014-07-31 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $67.14 281,250 $18,883,266 0 -100.0%
2014-07-31 01:42 2014-07-29 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $69.10 562,500 $38,869,481 0 -100.0%
2014-07-31 02:07 2014-07-29 HARDY JAMES H JR Officer - Chief Supply Chain Officer SELL $69.05 3,000 $207,150 47,929 -5.9%
2014-07-29 23:28 2014-07-28 COLTHARP DOUGLAS E Director OPT+S $69.17 8,400 $581,028 134,716 0.0%
2014-03-08 01:42 2014-02-20 Krongard A B Director SELL $107.15 9,500 $1,017,925 54,970 -14.7%
2014-03-01 00:28 2014-02-27 Maurath Karl-Heinz Officer - President of International SELL $115.68 3,750 $433,800 46,250 -7.5%
2014-02-26 00:28 2014-02-21 Adams Byron K JR Director SELL $111.82 6,549 $732,309 85,998 -7.1%
2014-02-20 00:56 2014-02-18 Dickerson Brad Officer - Chief Financial Officer SELL $107.18 10,000 $1,071,774 10,000 -50.0%
2014-02-20 00:49 2014-02-18 Adams Byron K JR Director OPT+S $107.45 19,979 $2,146,666 92,547 0.0%
2014-02-07 03:35 2014-02-06 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $106.10 83,250 $8,832,875 0 -100.0%
2014-02-07 02:49 2014-02-05 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $105.39 75,420 $7,948,815 0 -100.0%
2014-02-07 01:42 2014-02-04 Plank Kevin A Director, Officer, 10% owner - Chairman and CEO SELL $104.79 122,580 $12,845,624 0 -100.0%
2014-02-07 00:14 2014-02-05 Dickerson Brad Officer - Chief Financial Officer OPT+S $104.65 3,000 $313,950 20,000 0.0%
2014-02-07 00:14 2014-02-05 Stafford Henry B. Officer - President, North America OPT+S $105.34 30,000 $3,160,200 44,712 0.0%
2014-02-05 00:35 2014-02-03 Sippel Thomas J Director OPT+S $106.21 3,324 $353,042 24,846 0.0%
2014-02-05 00:35 2014-02-03 Peake Adam Officer - SVP, Sales, North America OPT+S $106.80 20,000 $2,136,000 22,615 0.0%
2014-02-05 00:35 2014-02-03 MIRCHIN MATTHEW C Officer - EVP Global Marketing OPT+S $106.13 30,000 $3,184,017 11,722 0.0%
2013-11-20 00:35 2013-11-15 MIRCHIN MATTHEW C Officer - EVP Global Marketing OPT+S $83.13 45,000 $3,741,026 3,722 0.0%
SHOW ENTRIES

How to Interpret $UA Trades

Not every insider transaction in Under Armour, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $UA shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for UA

Insider activity data for Under Armour, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $UA, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.