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Company Analysis

XELB Insider Trading

XCel Brands, Inc. | Patent Owners & Lessors

Comprehensive Trading Performance Summary

The investment history of corporate insiders at XCel Brands, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Patent Owners & Lessors sector.

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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-12-19 20:42 2025-12-17 D LOREN ROBERT W Director, Officer, 10% owner - CEO and Chairman BUY $1.17 81,466 $94,908 687,297 +13.4%
2025-12-06 04:46 2025-12-05 D LOREN ROBERT W Director, Officer, 10% owner - CEO and Chairman BUY $0.35 50,000 $17,500 605,831 +9.0%
2025-12-06 04:45 2025-12-05 DiSanto Mark Director BUY $0.35 50,000 $17,500 337,018 +17.4%
2025-08-05 23:01 2025-08-04 D LOREN ROBERT W Director, Officer, 10% owner - CEO and Chairman BUY $1.10 124,200 $136,620 383,885 +47.8%
2025-08-05 23:01 2025-08-04 DiSanto Mark Director BUY $1.10 91,800 $100,980 102,700 +842.2%
2024-03-20 04:26 2024-03-15 DiSanto Mark Director BUY $0.65 146,250 $95,063 1,174,263 +14.2%
2024-03-20 03:49 2024-03-15 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.65 146,250 $95,063 1,885,240 +8.4%
2024-03-20 03:48 2024-03-15 Burroughs Seth Officer - EVP of BD Treasurer Secretary BUY $0.65 32,500 $21,125 343,049 +10.5%
2021-08-04 21:37 2020-12-09 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.06 39,624 $42,172 1,432,966 +2.8%
2020-12-14 14:04 2020-12-09 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.06 39,624 $42,172 1,419,566 +2.9%
2020-10-15 23:47 2020-10-13 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.78 12,000 $9,360 1,393,342 +0.9%
2020-10-14 00:26 2020-10-09 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.77 13,400 $10,346 1,381,342 +1.0%
2020-10-09 22:36 2020-10-08 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.75 4,000 $3,000 1,367,942 +0.3%
2020-09-30 23:51 2020-09-28 DiSanto Mark Director BUY $0.72 10,000 $7,200 1,021,105 +1.0%
2020-09-28 23:39 2020-09-24 DiSanto Mark Director BUY $0.68 20,000 $13,500 1,011,105 +2.0%
2020-09-23 19:07 2020-09-18 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.70 3,000 $2,100 607,317 +0.5%
2020-09-17 19:58 2020-09-08 DiSanto Mark Director BUY $0.76 609 $463 981,105 +0.1%
2020-09-17 19:58 2020-09-15 DiSanto Mark Director BUY $0.70 10,000 $7,000 991,105 +1.0%
2020-07-16 01:14 2020-07-13 DiSanto Mark Director BUY $0.78 10,249 $7,994 980,496 +1.1%
2020-07-14 23:59 2020-07-10 DiSanto Mark Director BUY $0.78 5,000 $3,900 970,247 +0.5%
2020-06-03 02:08 2020-05-29 D LOREN ROBERT W Officer - CEO & Chairman BUY $0.80 10,000 $8,000 604,317 +1.7%
2020-06-03 02:08 2020-05-29 DiSanto Mark Director BUY $0.81 5,000 $4,050 965,247 +0.5%
2020-05-26 22:43 2020-05-21 DiSanto Mark Director BUY $0.87 5,000 $4,350 20,500 +32.3%
2020-05-26 22:40 2020-05-21 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.92 7,500 $6,900 1,431,976 +0.5%
2020-05-21 23:25 2020-05-19 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.93 8,819 $8,181 1,424,476 +0.6%
2020-05-20 00:45 2020-05-15 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.68 1,000 $680 1,415,657 +0.1%
2020-05-20 00:44 2020-05-06 DiSanto Mark Director BUY $0.62 21,662 $13,426 867,710 +2.6%
2020-05-14 02:25 2020-05-11 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.68 8,878 $6,043 1,414,657 +0.6%
2020-05-09 00:21 2020-05-06 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.70 11,988 $8,360 1,405,779 +0.9%
2020-05-06 22:40 2020-05-01 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.74 5,371 $3,962 1,393,791 +0.4%
2020-05-01 01:54 2020-04-28 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.75 3,662 $2,738 1,388,420 +0.3%
2020-04-24 01:34 2020-04-21 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.53 9,258 $4,898 1,384,758 +0.7%
2020-04-21 01:00 2020-04-16 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $0.55 11,558 $6,357 1,375,500 +0.8%
2019-03-13 03:05 2019-03-12 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.50 42,048 $63,072 1,233,894 +3.5%
2019-03-02 00:50 2019-02-27 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.74 5,200 $9,061 1,191,846 +0.4%
2019-02-27 02:56 2019-02-25 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.47 3,400 $4,989 1,186,646 +0.3%
2019-02-25 14:05 2019-02-22 D LOREN ROBERT W Director, Officer, 10% owner - CEO & Chairman BUY $1.41 2,463 $3,473 1,183,246 +0.2%
2017-09-18 13:09 2017-09-07 HECKTMAN JEFFREY BRUCE 10% owner BUY $3.01 3,649 $10,974 667,767 +0.5%
2017-09-18 13:06 2017-09-11 HILCO TRADING, LLC 10% owner BUY $2.91 1,100 $3,200 667,767 +0.2%
2017-08-22 00:45 2017-08-17 JONES EDWARD III Director SELL $4.14 7,500 $31,064 67,382 -10.0%
2015-12-18 03:11 2015-12-15 Haran James Officer - Chief Financial Officer SELL $7.25 1,256 $9,106 530,939 -0.2%
2015-12-15 02:32 2015-12-10 Haran James Officer - Chief Financial Officer SELL $7.39 8,013 $59,193 532,195 -1.5%
2015-05-21 21:51 2014-12-22 BUCKINGHAM CAPITAL MANAGEMENT INC 10% owner BUY $9.00 400,000 $3,600,000 1,576,581 +34.0%
2015-04-11 01:37 2015-04-08 Gardini Marisa Director SELL $8.00 100 $800 615,640 0.0%
2014-07-21 23:33 2014-06-19 TRAFELET BROKAW CAPITAL MANAGEMENT, L.P. 10% owner SELL $4.50 1,809,525 $8,142,863 0 -100.0%
2014-03-26 23:44 2014-03-24 DiSanto Mark Director BUY $4.00 100,000 $400,000 529,884 +23.3%
2014-03-26 23:13 2014-03-24 DWECK JACK Director SELL $4.00 100,000 $400,000 160,000 -38.5%
2013-12-12 22:17 2013-12-09 DWECK JACK Director SELL $4.00 62,500 $250,000 107,589 -36.7%
2013-08-13 18:54 2013-08-09 DWECK JACK Director SELL $3.50 50,000 $175,000 170,089 -22.7%
2013-07-02 00:15 2013-06-27 TRAFELET CAPITAL MANAGEMENT, L.P. 10% owner SELL $3.19 167,100 $533,049 1,809,525 -8.5%
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How to Interpret $XELB Trades

Not every insider transaction in XCel Brands, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $XELB shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for XELB

Insider activity data for XCel Brands, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $XELB, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.