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Company Analysis

YELP Insider Trading

YELP INC | Services-Personal Services

Comprehensive Trading Performance Summary

The investment history of corporate insiders at YELP INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Personal Services sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-05-07 23:02 2025-05-06 Nachman Joseph R Officer - Chief Operating Officer SELL $34.90 7,000 $244,294 273,595 -2.5%
2025-04-24 00:39 2025-04-23 Saldanha Craig Officer - Chief Product Officer SELL $34.45 1,000 $34,450 222,512 -0.4%
2025-04-15 00:33 2025-04-14 Schwarzbach David A Officer - Chief Financial Officer SELL $34.31 10,000 $343,137 239,112 -4.0%
2025-04-09 01:41 2025-04-07 Nachman Joseph R Officer - Chief Operating Officer SELL $33.76 7,000 $236,352 280,595 -2.4%
2025-03-25 23:43 2025-03-24 Saldanha Craig Officer - Chief Product Officer SELL $36.34 1,000 $36,340 223,512 -0.4%
2025-03-17 23:18 2025-03-17 Schwarzbach David A Officer - Chief Financial Officer SELL $35.10 10,000 $350,958 249,112 -3.9%
2025-03-11 01:29 2025-03-07 Amara Carmen Officer - Chief People Officer SELL $35.00 11,238 $393,331 108,123 -9.4%
2025-03-11 01:26 2025-03-06 Nachman Joseph R Officer - Chief Operating Officer OPT+S $33.98 20,325 $690,654 290,675 0.0%
2025-03-06 02:17 2025-03-04 Amara Carmen Officer - Chief People Officer SELL $33.16 1,500 $49,740 107,207 -1.4%
2025-02-28 01:00 2025-02-26 Schwarzbach David A Officer - Chief Financial Officer SELL $34.80 10,000 $348,042 242,916 -4.0%
2025-02-25 01:02 2025-02-24 Saldanha Craig Officer - Chief Product Officer SELL $35.75 1,000 $35,750 211,558 -0.5%
2025-02-25 00:56 2025-02-21 Eaton Sam Officer - Chief Technology Officer SELL $35.70 21,989 $785,018 153,159 -12.6%
2025-02-25 00:48 2025-02-24 Nachman Joseph R Officer - Chief Operating Officer SELL $35.49 7,000 $248,452 277,808 -2.5%
2025-01-25 00:02 2025-01-23 Saldanha Craig Officer - Chief Product Officer SELL $38.40 1,000 $38,400 182,558 -0.5%
2025-01-17 01:02 2025-01-15 Schwarzbach David A Officer - Chief Financial Officer SELL $39.51 10,000 $395,067 191,988 -5.0%
2025-01-08 01:51 2025-01-06 Nachman Joseph R Officer - Chief Operating Officer SELL $39.92 7,000 $279,406 222,273 -3.1%
2024-12-28 00:57 2024-12-23 Saldanha Craig Officer - Chief Product Officer SELL $37.99 1,000 $37,990 183,558 -0.5%
2024-12-19 00:04 2024-12-16 Schwarzbach David A Officer - Chief Financial Officer SELL $39.72 10,000 $397,226 201,988 -4.7%
2024-12-06 03:05 2024-12-04 Nachman Joseph R Officer - Chief Operating Officer SELL $38.57 6,999 $269,927 229,273 -3.0%
2024-12-03 02:01 2024-11-29 Saldanha Craig Officer - Chief Product Officer SELL $38.05 1,000 $38,050 184,558 -0.5%
2024-12-03 02:13 2024-12-02 Eaton Sam Officer - Chief Technology Officer SELL $38.06 267 $10,162 122,480 -0.2%
2024-12-03 01:56 2024-11-29 Schwarzbach David A Officer - Chief Financial Officer SELL $38.29 10,000 $382,870 211,988 -4.5%
2024-11-22 01:02 2024-11-21 Eaton Sam Officer - Chief Technology Officer SELL $35.12 10,744 $377,280 122,480 -8.1%
2024-11-14 01:16 2024-11-12 Amara Carmen Officer - Chief People Officer SELL $38.17 12,854 $490,613 88,813 -12.6%
2024-11-07 00:51 2024-11-04 Nachman Joseph R Officer - Chief Operating Officer SELL $34.07 7,000 $238,465 248,558 -2.7%
2024-10-08 23:37 2024-10-04 Nachman Joseph R Officer - Chief Operating Officer SELL $34.02 7,000 $238,105 255,558 -2.7%
2024-09-06 23:02 2024-09-04 Nachman Joseph R Officer - Chief Operating Officer SELL $33.68 7,000 $235,745 262,558 -2.6%
2024-08-27 23:48 2024-08-23 Eaton Sam Officer - Chief Technology Officer SELL $35.00 10,776 $377,160 145,171 -6.9%
2024-08-07 23:05 2024-08-05 Nachman Joseph R Officer - Chief Operating Officer SELL $33.25 7,000 $232,751 281,842 -2.4%
2024-07-09 23:29 2024-07-05 Nachman Joseph R Officer - Chief Operating Officer SELL $36.24 7,000 $253,655 288,842 -2.4%
2024-06-07 00:11 2024-06-04 Nachman Joseph R Officer - Chief Operating Officer SELL $36.53 4,941 $180,495 295,842 -1.6%
2024-06-06 01:11 2024-06-03 Eaton Sam Officer - Chief Technology Officer SELL $36.73 425 $15,610 167,861 -0.3%
2024-05-23 00:34 2024-05-22 Eaton Sam Officer - Chief Technology Officer SELL $36.62 26,718 $978,410 167,861 -13.7%
2024-05-21 00:50 2024-05-16 Orr Carmen Officer - Chief People Officer SELL $38.00 14,984 $569,402 110,011 -12.0%
2024-05-16 23:25 2024-05-15 Schwarzbach David A Officer - Chief Financial Officer SELL $38.07 2,750 $104,693 256,098 -1.1%
2024-04-17 23:26 2024-04-15 Schwarzbach David A Officer - Chief Financial Officer SELL $40.63 2,750 $111,733 258,848 -1.1%
2024-03-26 23:58 2024-03-22 Nachman Joseph R Officer - Chief Operating Officer SELL $38.83 6,000 $232,982 312,502 -1.9%
2024-03-20 00:06 2024-03-15 Schwarzbach David A Officer - Chief Financial Officer SELL $37.70 2,750 $103,675 268,773 -1.0%
2024-02-28 00:23 2024-02-23 Nachman Joseph R Officer - Chief Operating Officer SELL $36.01 6,000 $216,067 278,994 -2.1%
2024-02-21 00:17 2024-02-15 Schwarzbach David A Officer - Chief Financial Officer SELL $43.63 2,750 $119,983 234,375 -1.2%
2024-01-31 00:03 2024-01-26 Nachman Joseph R Officer - Chief Operating Officer SELL $44.75 6,000 $268,471 248,976 -2.4%
2024-01-19 01:53 2024-01-16 Schwarzbach David A Officer - Chief Financial Officer SELL $43.40 2,750 $119,350 194,933 -1.4%
2023-12-30 00:35 2023-12-27 Nachman Joseph R Officer - Chief Operating Officer SELL $48.07 6,000 $288,437 254,976 -2.3%
2023-12-20 00:08 2023-12-15 Schwarzbach David A Officer - Chief Financial Officer SELL $45.33 2,750 $124,658 197,683 -1.4%
2023-11-30 01:11 2023-11-27 Nachman Joseph R Officer - Chief Operating Officer SELL $45.29 6,000 $271,715 260,976 -2.2%
2023-11-23 01:55 2023-11-21 Eaton Sam Officer - Chief Technology Officer SELL $45.72 57,071 $2,609,149 137,087 -29.4%
2023-11-18 00:27 2023-11-15 Schwarzbach David A Officer - Chief Financial Officer SELL $45.21 2,750 $124,328 211,184 -1.3%
2023-11-17 00:46 2023-11-14 Stoppelman Jeremy Director, Officer - Chief Executive Officer SELL $45.09 23,700 $1,068,600 2,068,310 -1.1%
2023-11-16 00:34 2023-11-13 Orr Carmen Officer - Chief People Officer SELL $43.83 4,326 $189,617 79,447 -5.2%
2023-11-08 17:12 2023-11-03 Stoppelman Jeremy Director, Officer - Chief Executive Officer SELL $45.07 30,000 $1,352,199 2,092,010 -1.4%
SHOW ENTRIES

How to Interpret $YELP Trades

Not every insider transaction in YELP INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $YELP shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for YELP

Insider activity data for YELP INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $YELP, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.