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Company Analysis

YHOO Insider Trading

YHOO | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at YHOO provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2014-10-07 00:08 2014-10-02 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $40.00 36,000 $1,439,856 2,296,569 0.0%
2014-09-18 00:04 2014-09-15 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $42.44 36,000 $1,527,790 2,309,066 0.0%
2014-09-10 00:00 2014-09-05 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $39.37 36,000 $1,417,356 2,309,066 0.0%
2014-08-21 00:09 2014-08-18 GOLDMAN KENNETH A Officer - Chief Financial Officer OPT+S $37.50 15,000 $562,500 571,173 0.0%
2014-08-21 00:05 2014-08-18 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $37.51 36,000 $1,350,310 2,313,307 0.0%
2014-08-08 00:10 2014-08-05 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $36.10 36,000 $1,299,730 2,321,563 0.0%
2014-08-06 00:13 2014-08-01 GOLDMAN KENNETH A Officer - Chief Financial Officer OPT+S $35.63 7,500 $267,231 571,173 0.0%
2014-08-02 00:02 2014-07-30 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $35.81 195 $6,983 87,155 -0.2%
2014-07-26 00:06 2014-07-23 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $33.81 36,000 $1,217,167 2,490,929 0.0%
2014-07-15 00:05 2014-07-10 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $34.86 36,000 $1,254,870 2,499,185 0.0%
2014-07-04 00:21 2014-07-01 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $35.53 195 $6,928 87,562 -0.2%
2014-03-20 00:06 2014-03-17 Bell Ronald S. Officer - General Counsel & Secretary OPT+S $39.10 26,000 $1,016,600 431,580 0.0%
2014-03-20 00:03 2014-03-17 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $38.88 36,000 $1,399,784 2,528,420 0.0%
2014-03-14 00:16 2014-03-11 Bell Ronald S. Officer - General Counsel & Secretary OPT+S $37.88 27,000 $1,022,647 431,580 0.0%
2014-03-07 01:09 2014-03-04 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $39.53 36,000 $1,423,249 2,528,420 0.0%
2014-03-06 01:17 2014-03-03 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $38.06 6,129 $233,270 89,187 -6.4%
2014-03-04 01:11 2014-02-27 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $38.00 48,589 $1,846,309 95,316 0.0%
2014-02-28 02:56 2014-02-25 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $37.23 14,193 $528,381 88,170 0.0%
2014-02-26 01:07 2014-02-21 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $37.40 36,000 $1,346,360 2,337,829 0.0%
2014-02-14 01:06 2014-02-11 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $38.15 497 $18,961 92,677 -0.5%
2014-02-12 01:10 2014-02-07 MAYER MARISSA A Director, Officer - Chief Executive Officer OPT+S $36.83 36,000 $1,325,909 2,337,829 0.0%
2014-01-23 01:03 2014-01-17 Bell Ronald S. Officer - General Counsel & Secretary OPT+S $39.85 11,500 $458,236 404,308 0.0%
2013-12-13 01:05 2013-12-10 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $40.00 8,000 $320,000 92,677 0.0%
2013-12-10 01:10 2013-12-05 Bell Ronald S. Officer - General Counsel & Secretary OPT+S $38.44 20,375 $783,189 404,308 0.0%
2013-12-06 01:07 2013-12-03 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $36.88 14,346 $529,012 92,677 -13.4%
2013-11-01 00:31 2013-10-29 Bell Ronald S. Officer - General Counsel & Secretary OPT+S $33.24 11,500 $382,288 404,308 0.0%
2013-10-30 00:23 2013-10-25 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $32.58 41,750 $1,360,244 122,677 0.0%
2013-07-27 00:01 2013-07-24 Wilson Harry James Director SELL $27.55 10,000 $275,500 24,334 -29.1%
2013-07-23 23:37 2013-07-19 Loeb Daniel S Director SELL $29.12 41,400,000 $1,205,418,960 20,600,000 -66.8%
2013-07-24 01:24 2013-07-19 Wilson Harry James Director SELL $29.19 10,000 $291,900 34,334 -22.6%
2013-06-04 00:20 2013-05-30 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $26.46 458 $12,119 122,677 -0.4%
2013-04-23 23:57 2013-04-19 Wilson Harry James Director SELL $23.50 30,000 $705,000 35,519 -45.8%
2013-03-05 01:59 2013-02-28 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $21.49 64,828 $1,393,044 122,677 0.0%
2013-03-02 01:09 2013-02-27 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $21.20 10,335 $219,102 88,615 -10.4%
2013-02-21 01:38 2013-02-15 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $21.01 905 $19,015 108,424 -0.8%
2013-02-02 02:56 2013-01-31 Loeb Daniel S Director SELL $19.70 11,000,400 $216,662,778 62,000,000 -15.1%
2012-10-31 00:48 2012-10-26 Kothari Aman S Officer - SVP, Global Controller & CAO OPT+S $16.75 21,250 $355,938 108,424 0.0%
2012-07-25 00:16 2012-07-20 Wolf Michael J Director BUY $15.83 24,000 $380,030 59,519 +67.6%
2012-07-24 22:27 2012-07-20 Loeb Daniel S Director BUY $15.77 2,500,000 $39,429,500 73,000,400 +3.5%
2012-06-05 00:40 2012-05-31 CALLAHAN MICHAEL JOHN Officer - EVP & General Counsel OPT+S $15.26 100,000 $1,526,010 414,892 0.0%
2012-06-02 01:31 2012-05-31 Wilson Harry James Director BUY $15.15 25,000 $378,750 51,498 +94.3%
2012-06-02 00:15 2012-05-31 Loeb Daniel S Director BUY $15.24 1,712,400 $26,096,976 70,500,400 +2.5%
2012-06-02 00:15 2012-05-31 Loeb Daniel S Director SELL $15.24 1,712,400 $26,096,976 70,500,400 -2.4%
2012-05-31 01:14 2012-05-25 WEBB MAYNARD G JR Director BUY $15.39 5,000 $76,933 5,000 +100.0%
2012-05-26 00:07 2012-05-23 Kothari Aman S Officer - SVP, Global Controller & CAO SELL $15.40 12,186 $187,664 108,424 -10.1%
2012-05-25 02:05 2012-05-22 AMOROSO ALFRED J Director BUY $15.43 10,000 $154,300 16,075 +164.6%
2012-04-13 00:26 2012-04-10 FILO DAVID Officer - Chief Yahoo SELL $15.04 168,500 $2,534,307 71,861,390 -0.2%
2012-03-17 00:50 2012-03-14 FILO DAVID Officer - Chief Yahoo SELL $14.55 166,500 $2,422,841 72,029,890 -0.2%
2012-02-17 03:44 2012-02-14 FILO DAVID Officer - Chief Yahoo OPT+S $15.64 366,500 $5,733,269 72,196,390 0.0%
2012-01-24 01:27 2012-01-19 FILO DAVID Officer - Chief Yahoo SELL $16.08 166,500 $2,677,020 72,362,890 -0.2%
SHOW ENTRIES

How to Interpret $YHOO Trades

Not every insider transaction in YHOO is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $YHOO shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for YHOO

Insider activity data for YHOO is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $YHOO, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.