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Company Analysis

Z Insider Trading

Z | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Z provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2012-06-30 00:38 2012-06-27 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $35.00 10,400 $363,971 930,630 -1.1%
2012-06-29 00:03 2012-06-26 Beitel David A. Officer - Chief Technology Officer SELL $33.97 7,000 $237,761 360,334 -1.9%
2012-06-28 00:05 2012-06-25 Schwartz Greg M Officer - Chief Revenue Officer OPT+S $33.66 1,058 $35,612 0 0.0%
2012-06-28 00:05 2012-06-25 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $32.85 4,100 $134,671 551,408 -0.7%
2012-06-27 00:04 2012-06-22 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $33.35 1,000 $33,350 96,771 0.0%
2012-06-23 00:06 2012-06-20 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $33.72 4,100 $138,266 552,008 -0.7%
2012-06-20 23:58 2012-06-18 Cohen Chad M Officer - CFO & Treasurer OPT+S $33.96 2,541 $86,292 575 0.0%
2012-06-20 23:58 2012-06-18 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $33.24 10,400 $345,645 933,030 -1.1%
2012-06-19 23:58 2012-06-15 Bohutinsky Amy Officer - Chief Marketing Officer OPT+S $33.15 3,500 $116,016 0 0.0%
2012-06-16 00:03 2012-06-13 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $31.99 10,400 $332,689 935,430 -1.1%
2012-06-16 00:01 2012-06-13 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $31.96 4,100 $131,027 552,608 -0.7%
2012-06-15 00:03 2012-06-12 Beitel David A. Officer - Chief Technology Officer SELL $31.32 7,000 $219,210 367,334 -1.9%
2012-06-12 00:03 2012-06-08 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $33.59 1,000 $33,590 96,771 0.0%
2012-06-09 00:04 2012-06-06 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $33.31 10,400 $346,406 937,830 -1.1%
2012-06-07 00:07 2012-06-04 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $34.71 4,100 $142,312 553,208 -0.7%
2012-06-05 00:01 2012-05-31 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $37.97 4,100 $155,692 553,808 -0.7%
2012-06-01 00:02 2012-05-29 Beitel David A. Officer - Chief Technology Officer SELL $39.42 7,000 $275,909 374,334 -1.8%
2012-06-01 00:02 2012-05-29 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $39.48 110,400 $4,358,625 940,230 -10.5%
2012-05-31 00:04 2012-05-25 Schwartz Greg M Officer - Chief Revenue Officer OPT+S $40.77 1,058 $43,135 0 0.0%
2012-05-31 00:04 2012-05-25 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $40.77 1,000 $40,770 96,771 0.0%
2012-05-26 00:04 2012-05-23 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $39.30 4,100 $161,131 554,408 -0.7%
2012-05-24 00:12 2012-05-21 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $36.71 10,400 $381,753 1,042,630 -1.0%
2012-05-23 00:30 2012-05-18 Cohen Chad M Officer - CFO & Treasurer OPT+S $38.79 2,541 $98,565 575 0.0%
2012-05-19 00:02 2012-05-16 Bohutinsky Amy Officer - Chief Marketing Officer OPT+S $41.47 3,500 $145,143 0 0.0%
2012-05-19 00:02 2012-05-16 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $40.04 10,400 $416,434 1,045,030 -1.0%
2012-05-18 00:01 2012-05-15 Beitel David A. Officer - Chief Technology Officer SELL $41.29 7,000 $289,025 381,334 -1.8%
2012-05-18 00:01 2012-05-15 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $41.20 4,100 $168,923 555,008 -0.7%
2012-05-17 00:02 2012-05-14 Schwartz Greg M Officer - Chief Revenue Officer OPT+S $41.65 10,000 $416,500 0 0.0%
2012-05-16 02:07 2012-05-11 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $40.94 1,000 $40,940 96,771 0.0%
2012-05-16 02:07 2012-05-11 MAFFEI GREGORY B Director OPT+S $40.81 29,585 $1,207,287 286,228 0.0%
2012-05-11 20:24 2012-05-10 GURLEY J WILLIAM Director SELL $42.80 1,820 $77,896 0 -100.0%
2012-05-12 00:53 2012-05-09 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $43.10 154,100 $6,641,602 555,608 -21.7%
2012-05-11 02:40 2012-05-08 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $42.95 80,400 $3,453,325 1,047,430 -7.1%
2012-05-11 00:06 2012-05-08 Philips Kathleen Officer - General Counsel OPT+S $42.01 19,208 $806,899 0 0.0%
2012-05-10 03:06 2012-05-07 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $41.52 30,500 $1,266,323 96,771 0.0%
2012-05-10 00:02 2012-05-07 Beitel David A. Officer - Chief Technology Officer SELL $39.36 24,000 $944,566 388,334 -5.8%
2012-05-10 00:02 2012-05-07 Cohen Chad M Officer - CFO & Treasurer OPT+S $39.04 12,000 $468,497 575 0.0%
2012-05-10 00:02 2012-05-07 Stephenson Gordon Sheridan Director SELL $41.33 7,000 $289,297 26,000 -21.2%
2012-05-10 00:02 2012-05-07 Bohutinsky Amy Officer - Chief Marketing Officer OPT+S $40.00 4,622 $184,880 0 0.0%
2012-05-04 00:03 2012-05-01 Beitel David A. Officer - Chief Technology Officer SELL $34.98 7,000 $244,878 412,334 -1.7%
2012-05-04 00:03 2012-05-01 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $34.99 10,400 $363,944 1,049,830 -1.0%
2012-05-04 00:03 2012-05-01 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $35.03 4,100 $143,608 571,208 -0.7%
2012-05-02 00:02 2012-04-27 Rascoff Spencer M Director, Officer - Chief Executive Officer OPT+S $32.50 1,000 $32,500 96,771 0.0%
2012-05-01 00:00 2012-04-26 Philips Kathleen Officer - General Counsel OPT+S $33.70 1,475 $49,708 0 0.0%
2012-05-01 00:00 2012-04-26 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $34.12 4,100 $139,892 571,808 -0.7%
2012-04-28 00:02 2012-04-25 Schwartz Greg M Officer - Chief Revenue Officer OPT+S $35.03 1,058 $37,062 0 0.0%
2012-04-26 00:00 2012-04-23 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $34.99 10,400 $363,931 1,052,230 -1.0%
2012-04-24 00:12 2012-04-19 Frink Lloyd D Director, Officer, 10% owner - Vice Chairman & President SELL $35.40 10,400 $368,195 1,054,630 -1.0%
2012-04-20 23:35 2012-04-18 Cohen Chad M Officer - CFO & Treasurer OPT+S $35.01 2,541 $88,960 575 0.0%
2012-04-20 23:34 2012-04-18 BARTON RICHARD N Director, Officer, 10% owner - Executive Chairman SELL $35.53 4,100 $145,659 572,408 -0.7%
SHOW ENTRIES

How to Interpret $Z Trades

Not every insider transaction in Z is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $Z shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for Z

Insider activity data for Z is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $Z, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.