ZBRA Insider Trading
ZEBRA TECHNOLOGIES CORP | General Industrial Machinery & Equipment
Comprehensive Trading Performance Summary
The investment history of corporate insiders at ZEBRA TECHNOLOGIES CORP provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the General Industrial Machinery & Equipment sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2019-12-12 21:15 | 2019-12-10 | Williams Stephen Edgar | Officer - SVP, Global Supply Chain | SELL | $256.65 | 775 | $198,904 | 4,230 | -15.5% |
| 2019-12-09 19:30 | 2019-12-06 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $256.30 | 16,972 | $4,349,924 | 253,533 | 0.0% |
| 2019-11-20 01:29 | 2019-11-18 | LUDWICK ANDREW K | Director | SELL | $237.01 | 500 | $118,505 | 1,505 | -24.9% |
| 2019-11-06 20:04 | 2019-11-04 | SMITH MICHAEL A | Director | OPT+S | $242.75 | 4,693 | $1,139,247 | 31,647 | 0.0% |
| 2019-11-05 17:42 | 2019-11-04 | Kogl Cristen L | Officer - SVP, General Counsel & Secty | SELL | $242.97 | 975 | $236,896 | 4,012 | -19.6% |
| 2019-11-04 23:09 | 2019-10-31 | LEONETTI OLIVIER | Officer - SVP, Chief Financial Officer | OPT+S | $238.26 | 4,872 | $1,160,790 | 10,658 | 0.0% |
| 2019-11-04 20:25 | 2019-10-31 | Cho Michael | Officer - SVP, Corporate Development | SELL | $238.12 | 841 | $200,262 | 4,445 | -15.9% |
| 2019-11-04 19:32 | 2019-11-01 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | SELL | $238.23 | 30,000 | $7,146,900 | 253,533 | -10.6% |
| 2019-11-01 22:47 | 2019-10-31 | Burns Bill | Officer - SVP, Chief Product & Solutions | SELL | $238.11 | 7,228 | $1,721,059 | 11,740 | -38.1% |
| 2019-09-14 01:41 | 2019-09-12 | O'Sullivan Colleen M | Officer - Chief Accounting Officer | SELL | $196.00 | 1,549 | $303,604 | 1,987 | -43.8% |
| 2019-08-21 22:57 | 2019-08-19 | Desai Chirantan Jitendra | Director | SELL | $206.60 | 1,978 | $408,655 | 3,977 | -33.2% |
| 2019-08-12 16:53 | 2019-08-08 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $211.36 | 19,650 | $4,153,224 | 283,533 | 0.0% |
| 2019-06-24 22:00 | 2019-06-20 | TERZICH MICHAEL H | Officer - SVP, Chief Administrative Ofcr | OPT+S | $202.57 | 2,407 | $487,586 | 26,378 | 0.0% |
| 2019-06-20 20:17 | 2019-06-19 | Cho Michael | Officer - SVP, Corporate Development | OPT+S | $200.53 | 5,000 | $1,002,650 | 5,286 | 0.0% |
| 2019-06-20 01:36 | 2019-06-19 | Burns Bill | Officer - SVP, Chief Product & Solutions | SELL | $201.05 | 5,000 | $1,005,250 | 18,968 | -20.9% |
| 2019-06-20 01:32 | 2019-06-18 | LEONETTI OLIVIER | Officer - SVP, Chief Financial Officer | OPT+S | $201.09 | 3,810 | $766,162 | 16,142 | 0.0% |
| 2019-06-20 01:24 | 2019-06-18 | Kogl Cristen L | Officer - SVP, General Counsel & Secty | SELL | $201.00 | 1,231 | $247,431 | 5,053 | -19.6% |
| 2019-06-20 01:21 | 2019-06-18 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | SELL | $200.45 | 20,000 | $4,009,000 | 283,533 | -6.6% |
| 2019-06-18 21:36 | 2019-06-17 | Schmitz Jeffrey F | Officer - SVP, Chief Marketing Officer | SELL | $192.37 | 4,019 | $773,135 | 4,417 | -47.6% |
| 2019-06-12 19:33 | 2019-06-10 | TERZICH MICHAEL H | Officer - SVP, Chief Administrative Ofcr | SELL | $194.11 | 9,175 | $1,780,959 | 26,378 | -25.8% |
| 2019-06-12 19:26 | 2019-06-10 | LEONETTI OLIVIER | Officer - SVP, Chief Financial Officer | SELL | $195.00 | 3,500 | $682,500 | 18,887 | -15.6% |
| 2019-03-16 01:26 | 2019-03-14 | Schmitz Jeffrey F | Officer - SVP, Chief Marketing Officer | OPT+S | $212.95 | 1,382 | $294,297 | 10,748 | 0.0% |
| 2019-03-16 01:24 | 2019-03-14 | Burns Bill | Officer - SVP, Chief Product & Solutions | OPT+S | $212.41 | 2,297 | $487,906 | 33,536 | 0.0% |
| 2019-03-15 00:51 | 2019-03-12 | KEYSER RICHARD L | Director | SELL | $210.96 | 9,500 | $2,004,120 | 37,416 | -20.2% |
| 2019-03-15 00:41 | 2019-03-13 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $212.18 | 24,121 | $5,117,994 | 331,803 | 0.0% |
| 2019-03-12 23:27 | 2019-03-11 | TERZICH MICHAEL H | Officer - SVP, Chief Administrative Ofcr | OPT+S | $207.91 | 1,076 | $223,711 | 41,345 | 0.0% |
| 2019-03-01 21:03 | 2019-02-27 | Schmitz Jeffrey F | Officer - SVP, Chief Marketing Officer | SELL | $201.74 | 1,913 | $385,929 | 10,748 | -15.1% |
| 2019-02-27 21:57 | 2019-02-25 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | SELL | $205.77 | 28,027 | $5,767,116 | 331,803 | -7.8% |
| 2019-02-27 01:03 | 2019-02-22 | SMITH MICHAEL A | Director | SELL | $205.52 | 12,500 | $2,569,035 | 34,843 | -26.4% |
| 2019-02-26 23:26 | 2019-02-22 | Burns Bill | Officer - SVP, Chief Product & Solutions | OPT+S | $205.35 | 4,392 | $901,917 | 33,536 | 0.0% |
| 2019-02-22 17:21 | 2019-02-20 | LEONETTI OLIVIER | Officer - SVP, Chief Financial Officer | OPT+S | $199.24 | 3,303 | $658,090 | 24,425 | 0.0% |
| 2019-02-22 02:16 | 2019-02-19 | SMITH MICHAEL A | Director | OPT+S | $201.91 | 13,310 | $2,687,415 | 48,918 | 0.0% |
| 2019-02-22 01:41 | 2019-02-19 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | SELL | $200.71 | 13,073 | $2,623,823 | 359,830 | -3.5% |
| 2018-11-16 19:10 | 2018-11-14 | LUDWICK ANDREW K | Director | SELL | $178.04 | 34,000 | $6,053,309 | 952 | -97.3% |
| 2018-11-13 16:54 | 2018-11-08 | Cho Michael | Officer - SVP, Corporate Development | SELL | $182.95 | 1,393 | $254,849 | 6,399 | -17.9% |
| 2018-11-13 16:48 | 2018-11-08 | Heel Joachim | Officer - SVP, Global Sales | SELL | $182.38 | 2,480 | $452,300 | 21,932 | -10.2% |
| 2018-11-13 16:42 | 2018-11-08 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $182.73 | 35,160 | $6,424,787 | 314,092 | 0.0% |
| 2018-08-28 00:42 | 2018-08-24 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $169.06 | 11,588 | $1,959,067 | 314,092 | 0.0% |
| 2018-08-28 00:39 | 2018-08-23 | GAGNIER HUGH K | Officer - SVP, Global Supply Chain | OPT+S | $168.89 | 8,409 | $1,420,196 | 10,427 | 0.0% |
| 2018-08-20 18:38 | 2018-08-16 | LUDWICK ANDREW K | Director | OPT+S | $162.14 | 5,192 | $841,831 | 40,508 | 0.0% |
| 2018-08-15 20:48 | 2018-08-14 | SMITH MICHAEL A | Director | OPT+S | $164.84 | 633 | $104,344 | 59,829 | 0.0% |
| 2018-08-15 20:03 | 2018-08-14 | KAPUT JIM L | Officer - SVP, General Counsel & Secy | OPT+S | $165.63 | 1,450 | $240,164 | 17,262 | 0.0% |
| 2018-08-14 21:54 | 2018-08-14 | Heel Joachim | Officer - SVP, Global Sales | SELL | $163.00 | 1,500 | $244,500 | 24,412 | -5.8% |
| 2018-08-14 21:51 | 2018-08-14 | Burns Bill | Officer - SVP, Chief Product & Solutions | SELL | $166.16 | 3,000 | $498,480 | 18,665 | -13.8% |
| 2018-08-14 19:13 | 2018-08-13 | GUSTAFSSON ANDERS | Director, Officer - Chief Executive Officer | OPT+S | $163.15 | 24,916 | $4,065,045 | 314,092 | 0.0% |
| 2018-08-14 19:11 | 2018-08-13 | TERZICH MICHAEL H | Officer - SVP, Chief Administrative Ofcr | OPT+S | $162.16 | 3,097 | $502,210 | 31,193 | 0.0% |
| 2018-08-13 17:37 | 2018-08-09 | KAPUT JIM L | Officer - SVP, General Counsel & Secy | OPT+S | $162.18 | 5,703 | $924,925 | 17,262 | 0.0% |
| 2018-06-25 16:39 | 2018-06-22 | Heel Joachim | Officer - SVP, Global Sales | SELL | $148.30 | 3,000 | $444,900 | 25,912 | -10.4% |
| 2018-05-24 01:24 | 2018-05-22 | Cho Michael | Officer - SVP, Corporate Development | SELL | $155.18 | 2,024 | $314,084 | 7,792 | -20.6% |
| 2018-05-22 21:05 | 2018-05-21 | TERZICH MICHAEL H | Officer - SVP, Chief Administrative Ofcr | SELL | $154.15 | 2,896 | $446,418 | 31,193 | -8.5% |
How to Interpret $ZBRA Trades
Not every insider transaction in ZEBRA TECHNOLOGIES CORP is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $ZBRA shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for ZBRA
Insider activity data for ZEBRA TECHNOLOGIES CORP is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $ZBRA, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.