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Company Analysis

ZEN Insider Trading

ZEN | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at ZEN provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2021-01-08 04:48 2021-01-05 Geschke John Officer - Chief of Staff OPT+S $138.92 5,500 $764,060 32,195 0.0%
2020-12-23 03:02 2020-12-21 Gomez Elena Officer - Chief Financial Officer OPT+S $138.47 5,000 $692,350 11,176 0.0%
2020-12-15 04:16 2020-12-11 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $137.40 1,561 $214,481 17,588 0.0%
2020-12-15 04:14 2020-12-11 Gennaro Norman Officer - President of Sales SELL $137.40 1,000 $137,400 24,007 -4.0%
2020-12-08 02:20 2020-12-04 Liu Ying Christina Officer - Chief Accounting Officer OPT+S $134.71 6,000 $808,278 1,288 0.0%
2020-12-05 00:26 2020-12-03 Geschke John Officer - CLO and Chief of Staff OPT+S $132.30 5,500 $727,650 31,576 0.0%
2020-12-04 00:31 2020-12-01 Gomez Elena Officer - Chief Financial Officer OPT+S $131.21 25,000 $3,280,328 12,253 0.0%
2020-11-21 02:16 2020-11-20 Gomez Elena Officer - Chief Financial Officer OPT+S $127.00 5,000 $635,000 12,253 0.0%
2020-11-20 00:38 2020-11-18 Liu Ying Christina Officer - Chief Accounting Officer SELL $125.94 439 $55,288 1,288 -25.4%
2020-11-20 00:36 2020-11-18 McDermott Adrian Officer - President of Products SELL $125.94 807 $101,634 81,612 -1.0%
2020-11-18 03:25 2020-11-15 Svane Mikkel Director, Officer - Chair and CEO OPT+S $122.79 50,000 $6,139,410 936,948 0.0%
2020-11-13 03:52 2020-11-11 Gennaro Norman Officer - President of Sales SELL $122.15 1,000 $122,150 23,431 -4.1%
2020-11-13 03:47 2020-11-11 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $122.15 1,561 $190,676 16,614 0.0%
2020-11-11 04:12 2020-11-09 McDermott Adrian Officer - President of Products OPT+S $124.83 15,831 $1,976,184 81,612 0.0%
2020-11-05 00:28 2020-11-02 Geschke John Officer - CLO and Chief of Staff OPT+S $110.13 5,500 $605,698 30,957 0.0%
2020-10-22 01:26 2020-10-20 Gomez Elena Officer - Chief Financial Officer OPT+S $111.95 5,000 $559,750 13,330 0.0%
2020-10-20 23:16 2020-10-19 Liu Ying Christina Officer - Chief Accounting Officer SELL $113.00 438 $49,494 1,244 -26.0%
2020-10-15 00:29 2020-10-12 Gennaro Norman Officer - President of Sales SELL $112.92 1,000 $112,920 22,855 -4.2%
2020-10-15 00:28 2020-10-12 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $112.92 1,561 $176,268 15,782 0.0%
2020-10-07 01:17 2020-10-02 Geschke John Officer - CLO and Chief of Staff OPT+S $102.43 5,500 $563,361 30,338 0.0%
2020-09-24 01:00 2020-09-21 Gomez Elena Officer - Chief Financial Officer OPT+S $93.92 5,000 $469,600 14,406 0.0%
2020-09-21 23:56 2020-09-17 Liu Ying Christina Officer - Chief Accounting Officer SELL $94.64 439 $41,547 1,200 -26.8%
2020-09-16 00:12 2020-09-11 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $97.00 1,561 $151,417 14,950 0.0%
2020-09-16 00:10 2020-09-11 Gennaro Norman Officer - President of Sales SELL $97.00 1,000 $97,000 22,280 -4.3%
2020-09-04 23:23 2020-09-02 Geschke John Officer - CLO and Chief of Staff OPT+S $103.62 5,500 $569,910 29,719 0.0%
2020-09-04 23:22 2020-09-02 Johnson InaMarie Officer - Chief People & Diversity Off. SELL $105.00 6,096 $640,080 14,950 -29.0%
2020-08-31 23:29 2020-08-28 Titterton Jeffrey J Officer - Chief Marketing Officer OPT+S $93.79 4,000 $375,160 7,754 0.0%
2020-08-31 23:31 2020-08-28 WILSON L MICHELLE Director SELL $96.00 20,000 $1,920,000 78,122 -20.4%
2020-08-29 00:51 2020-08-27 Titterton Jeffrey J Officer - Chief Marketing Officer OPT+S $93.36 6,000 $560,188 8,754 0.0%
2020-08-22 00:27 2020-08-20 Gomez Elena Officer - Chief Financial Officer OPT+S $86.53 5,000 $432,650 15,483 0.0%
2020-08-20 00:40 2020-08-19 Liu Ying Christina Officer - Chief Accounting Officer SELL $89.00 440 $39,160 1,156 -27.6%
2020-08-19 00:02 2020-08-17 Svane Mikkel Director, Officer - Chair and CEO OPT+S $87.98 50,000 $4,398,765 983,090 0.0%
2020-08-13 01:05 2020-08-11 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $86.66 1,561 $135,276 20,214 0.0%
2020-08-13 01:03 2020-08-11 Gennaro Norman Officer - President of Sales SELL $86.66 1,000 $86,660 21,704 -4.4%
2020-08-11 01:49 2020-08-10 WILSON L MICHELLE Director SELL $88.77 20,000 $1,775,340 98,122 -16.9%
2020-08-04 02:12 2020-08-03 Geschke John Officer - CLO and Chief of Staff OPT+S $91.66 5,500 $504,153 29,101 0.0%
2020-07-21 23:36 2020-07-20 Gomez Elena Officer - Chief Financial Officer OPT+S $89.77 5,000 $448,850 16,560 0.0%
2020-07-21 23:38 2020-07-20 Titterton Jeffrey J Officer - Chief Marketing Officer OPT+S $89.77 1,700 $152,609 9,722 0.0%
2020-07-20 23:50 2020-07-17 Liu Ying Christina Officer - Chief Accounting Officer SELL $87.93 437 $38,425 1,112 -28.2%
2020-07-15 00:30 2020-07-13 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $93.30 1,561 $145,641 19,382 0.0%
2020-07-15 00:24 2020-07-13 Gennaro Norman Officer - President of Sales SELL $93.30 1,000 $93,300 21,128 -4.5%
2020-07-06 23:31 2020-07-02 Geschke John Officer - CLO and Chief of Staff OPT+S $90.00 5,500 $495,000 28,482 0.0%
2020-06-23 01:01 2020-06-22 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $85.00 406 $34,510 19,382 0.0%
2020-06-23 00:59 2020-06-22 Gomez Elena Officer - Chief Financial Officer OPT+S $82.00 5,000 $410,000 17,636 0.0%
2020-06-19 01:46 2020-06-17 Liu Ying Christina Officer - Chief Accounting Officer SELL $83.87 439 $36,819 1,068 -29.1%
2020-06-19 03:19 2020-06-18 Titterton Jeffrey J Officer - Chief Marketing Officer OPT+S $83.36 1,700 $141,712 9,390 0.0%
2020-06-12 02:42 2020-06-11 Gennaro Norman Officer - President of Sales SELL $83.49 1,000 $83,490 20,552 -4.6%
2020-06-12 02:40 2020-06-11 Johnson InaMarie Officer - Chief People & Diversity Off. OPT+S $83.49 1,155 $96,431 18,550 0.0%
2020-06-03 23:14 2020-06-02 Geschke John Officer - CLO and Chief of Staff OPT+S $86.86 5,500 $477,730 27,863 0.0%
2020-06-04 00:13 2020-06-03 BASS CARL Director SELL $87.44 2,332 $203,910 11,714 -16.6%
SHOW ENTRIES

How to Interpret $ZEN Trades

Not every insider transaction in ZEN is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $ZEN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for ZEN

Insider activity data for ZEN is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $ZEN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.