Food and Kindred Products
Standard Industrial Classification: SIC 2000
Industry Insider Sentiment Analysis
The Food and Kindred Products sector (SIC 2000) acts as a critical barometer for broader economic health. Our real-time monitoring reveals total transactions. Monitoring "cluster buying" is one of the most reliable leading indicators for future sector performance. By analyzing aggregate data across this specific Standard Industrial Classification, investors can filter out individual company volatility and identify high-conviction trends. When multiple directors and officers within the same industry move capital simultaneously, it often signals an upcoming sector-wide revaluation or a fundamental shift in supply chain dynamics that has yet to be recognized by the broader public market.
| Filing Date | Trade Date | Ticker | Company | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After |
|---|---|---|---|---|---|---|---|---|---|---|
| 2021-12-31 00:48 | 2021-12-28 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | OPT+S | $41.71 | 100,000 | $4,170,640 | 45,555 |
| 2021-12-28 00:08 | 2021-12-14 | MDLZ | Mondelez International, Inc. | Reynolds Fredric G | Director | SELL | $63.29 | 90,000 | $5,696,415 | 62,848 |
| 2021-12-16 00:25 | 2021-12-14 | MDLZ | Mondelez International, Inc. | Gruber Vinzenz P. | Officer | SELL | $63.30 | 15,000 | $949,500 | 107,233 |
| 2021-12-15 05:12 | 2021-12-10 | BYND | BEYOND MEAT, INC. | WITTEMAN TERI L | Officer | SELL | $64.26 | 7,880 | $506,363 | 32,715 |
| 2021-12-09 23:56 | 2021-12-07 | FLO | FLOWERS FOODS INC | Varnedoe Heeth IV | Officer | SELL | $25.93 | 3,000 | $77,790 | 0 |
| 2021-12-10 01:19 | 2021-12-07 | MDLZ | Mondelez International, Inc. | MAY PETER W | Director | SELL | $61.29 | 1,497,696 | $91,793,339 | 434,028 |
| 2021-12-02 01:01 | 2021-11-29 | MDLZ | Mondelez International, Inc. | MAY PETER W | Director | SELL | $60.27 | 581,000 | $35,014,023 | 1,931,724 |
| 2021-12-02 03:44 | 2021-11-29 | VITL | Vital Farms, Inc. | OHAYER MATTHEW | Director, Officer, 10% owner | BUY | $17.77 | 5,000 | $88,850 | 8,065,494 |
| 2021-11-29 20:18 | 2021-11-24 | SNAX | Stryve Foods Inc. | OBLAS JOE A | Director, Officer | BUY | $4.32 | 4,000 | $17,260 | 220,000 |
| 2021-11-30 00:24 | 2021-11-29 | MDLZ | Mondelez International, Inc. | Walter Glen | Officer | SELL | $60.36 | 18,000 | $1,086,480 | 59,535 |
| 2021-11-25 01:59 | 2021-11-22 | SOWG | Sow Good Inc. | Goldfarb Ira | Director, Officer, 10% owner | BUY | $2.20 | 5,000 | $11,000 | 1,769,845 |
| 2021-11-24 01:11 | 2021-11-19 | VITL | Vital Farms, Inc. | Drever Brent | Director | SELL | $18.80 | 2,500 | $47,000 | 37,160 |
| 2021-11-24 01:50 | 2021-11-23 | SNAX | Stryve Foods Inc. | OBLAS JOE A | Director, Officer | BUY | $4.23 | 10,000 | $42,334 | 216,000 |
| 2021-11-22 23:24 | 2021-11-19 | SNAX | Stryve Foods Inc. | Casey Ted | Director | BUY | $4.54 | 40,000 | $181,488 | 168,306 |
| 2021-11-22 21:17 | 2021-11-19 | SNAX | Stryve Foods Inc. | Hawkins Alex | Officer | BUY | $4.60 | 1,500 | $6,899 | 102,500 |
| 2021-11-22 21:19 | 2021-11-18 | SNAX | Stryve Foods Inc. | Christenson Gregory Stephen | Director | BUY | $4.22 | 15,000 | $63,300 | 7,500 |
| 2021-11-23 01:06 | 2021-11-17 | VITL | Vital Farms, Inc. | Post Denny Marie | Director | BUY | $19.42 | 500 | $9,710 | 11,471 |
| 2021-11-20 00:18 | 2021-11-19 | MDLZ | Mondelez International, Inc. | Walter Glen | Officer | SELL | $62.49 | 6,304 | $393,937 | 77,535 |
| 2021-11-19 01:19 | 2021-11-16 | MDLZ | Mondelez International, Inc. | MAY PETER W | Director | SELL | $62.31 | 5,469,062 | $340,801,317 | 2,512,724 |
| 2021-11-18 03:36 | 2021-11-15 | HAIN | HAIN CELESTIAL GROUP INC | Welling Glenn W. | Director | SELL | $45.00 | 14,079,504 | $633,577,680 | 0 |
| 2021-11-18 03:38 | 2021-11-15 | HAIN | HAIN CELESTIAL GROUP INC | Engaged Capital LLC | SELL | $45.00 | 14,079,504 | $633,577,680 | 0 | |
| 2021-11-16 05:35 | 2021-11-10 | SMPL | Simply Good Foods Co | Conyers Park Sponsor LLC | Director, 10% owner | SELL | $39.71 | 176,483 | $7,008,758 | 8,936,017 |
| 2021-11-16 03:30 | 2021-11-11 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | SELL | $39.52 | 67,830 | $2,680,635 | 0 |
| 2021-11-11 03:46 | 2021-11-10 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | SELL | $39.80 | 112,794 | $4,489,483 | 43,205 |
| 2021-11-10 00:06 | 2021-11-05 | MDLZ | Mondelez International, Inc. | BUNCH CHARLES E | Director | BUY | $62.46 | 1,000 | $62,460 | 36,894 |
| 2021-11-05 03:49 | 2021-11-02 | SMPL | Simply Good Foods Co | Matthews Timothy Allen | Officer | OPT+S | $39.98 | 15,000 | $599,673 | 7,439 |
| 2021-11-05 03:51 | 2021-11-04 | SMPL | Simply Good Foods Co | Montgomery Robert G. | Director | SELL | $40.27 | 5,000 | $201,363 | 52,578 |
| 2021-10-26 00:49 | 2021-10-22 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | SELL | $36.87 | 95,558 | $3,523,520 | 55,003 |
| 2021-10-13 01:20 | 2021-10-07 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | SELL | $35.70 | 87,769 | $3,133,590 | 73,321 |
| 2021-10-06 19:43 | 2021-10-04 | LSF | Laird Superfood, Inc. | GRAVES GREGORY B | Director | SELL | $17.55 | 1,964 | $34,472 | 25,754 |
| 2021-10-01 03:01 | 2021-09-28 | SOWG | Sow Good Inc. | Goldfarb Ira | Director, Officer, 10% owner | BUY | $2.85 | 2,000 | $5,700 | 1,752,757 |
| 2021-10-01 03:00 | 2021-09-28 | SOWG | Sow Good Inc. | Goldfarb Claudia | Director, Officer, 10% owner | BUY | $2.80 | 1,430 | $4,004 | 1,744,279 |
| 2021-09-23 01:26 | 2021-09-20 | SOWG | Sow Good Inc. | Goldfarb Ira | Director, Officer, 10% owner | BUY | $3.20 | 5,000 | $15,979 | 1,755,689 |
| 2021-09-17 23:09 | 2021-09-15 | SNAX | Stryve Foods Inc. | PURA VIDA INVESTMENTS, LLC | 10% owner | SELL | $0.00 | 800,000 | $0 | 450,000 |
| 2021-09-18 02:19 | 2021-09-15 | SMPL | Simply Good Foods Co | SCALZO JOSEPH | Director, Officer | SELL | $34.76 | 73,322 | $2,548,937 | 146,642 |
| 2021-09-14 00:49 | 2021-09-10 | VITL | Vital Farms, Inc. | OHAYER MATTHEW | Director, Officer, 10% owner | BUY | $17.10 | 5,000 | $85,500 | 8,060,494 |
| 2021-08-31 00:32 | 2021-08-27 | MDLZ | Mondelez International, Inc. | MAY PETER W | Director | SELL | $62.01 | 479,000 | $29,700,491 | 7,981,786 |
| 2021-08-25 22:59 | 2021-08-19 | SNAX | Stryve Foods Inc. | Hawkins Alex | Officer | BUY | $5.99 | 1,000 | $5,990 | 1,000 |
| 2021-08-23 23:22 | 2021-08-20 | SNAX | Stryve Foods Inc. | Casey Ted | Director | BUY | $5.96 | 10,000 | $59,640 | 126,301 |
| 2021-08-24 01:07 | 2021-08-19 | VITL | Vital Farms, Inc. | Drever Brent | Director | SELL | $17.00 | 453,421 | $7,708,157 | 0 |
| 2021-08-23 23:19 | 2021-08-19 | SNAX | Stryve Foods Inc. | OBLAS JOE A | Director, Officer | BUY | $5.90 | 6,000 | $35,400 | 6,000 |
| 2021-08-21 00:18 | 2021-08-19 | SNAX | Stryve Foods Inc. | Vivian Kevin | Director | BUY | $6.05 | 1,000 | $6,050 | 1,000 |
| 2021-08-21 00:16 | 2021-08-19 | SNAX | Stryve Foods Inc. | Hawkins Alex | Officer | BUY | $5.99 | 2,000 | $11,980 | 2,000 |
| 2021-08-21 00:12 | 2021-08-19 | SNAX | Stryve Foods Inc. | Casey Ted | Director | BUY | $5.97 | 15,000 | $89,550 | 116,301 |
| 2021-08-20 23:43 | 2021-08-20 | SNAX | Stryve Foods Inc. | Alt Jaxie S. | Director, Officer | BUY | $5.69 | 5,000 | $28,450 | 5,000 |
| 2021-08-20 23:47 | 2021-08-20 | ANDA | Stryve Foods Inc. | Orellana Mauricio | Director | BUY | $5.78 | 1,730 | $9,999 | 87,529 |
| 2021-08-13 00:19 | 2021-08-10 | MDLZ | Mondelez International, Inc. | MAY PETER W | Director | SELL | $62.20 | 161,316 | $10,034,646 | 8,460,786 |
| 2021-08-13 02:39 | 2021-08-12 | VITL | Vital Farms, Inc. | OHAYER MATTHEW | Director, Officer, 10% owner | BUY | $17.85 | 5,000 | $89,250 | 8,055,494 |
| 2021-08-10 00:29 | 2021-08-09 | BRBR | BELLRING BRANDS, INC. | ROSENTHAL CRAIG L | Officer | BUY | $29.09 | 1,725 | $50,172 | 1,725 |
| 2021-08-10 00:29 | 2021-08-09 | BRBR | BELLRING BRANDS, INC. | VITALE ROBERT V | Director, Officer | BUY | $29.10 | 10,300 | $299,745 | 10,300 |
Sector-Wide Insider Alpha
Analyzing insider movements across the Food and Kindred Products sector provides a macro-view of executive conviction. When multiple leaders in different companies within the same SIC code (2000) simultaneously buy shares, it often indicates an industry-wide undervaluation or a positive shift in market cycles.
SEC Filings in Food and Kindred Products
Every transaction in the Food and Kindred Products industry is reported via Form 4 disclosures. By filtering these filings by industry, investors can detect institutional-scale sentiment shifts before they are reflected in broader market indices, following the capital flow of those with intimate industry knowledge.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.