Services-Advertising Agencies
Standard Industrial Classification: SIC 7311
Industry Insider Sentiment Analysis
The Services-Advertising Agencies sector (SIC 7311) acts as a critical barometer for broader economic health. Our real-time monitoring reveals total transactions. Monitoring "cluster buying" is one of the most reliable leading indicators for future sector performance. By analyzing aggregate data across this specific Standard Industrial Classification, investors can filter out individual company volatility and identify high-conviction trends. When multiple directors and officers within the same industry move capital simultaneously, it often signals an upcoming sector-wide revaluation or a fundamental shift in supply chain dynamics that has yet to be recognized by the broader public market.
| Filing Date | Trade Date | Ticker | Company | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After |
|---|---|---|---|---|---|---|---|---|---|---|
| 2016-03-21 23:05 | 2016-03-18 | SCRI | SRAX Inc. | Sumichrast Martin A. | Director, 10% owner | SELL | $1.25 | 8,929 | $11,161 | 0 |
| 2016-03-16 19:45 | 2016-03-08 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.32 | 3,078 | $984 | 15,703,086 |
| 2016-03-15 23:38 | 2016-03-14 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $38.72 | 15,385 | $595,736 | 1,053,391 |
| 2016-03-09 01:07 | 2016-03-07 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $38.33 | 15,385 | $589,715 | 1,068,776 |
| 2016-03-05 00:04 | 2016-03-03 | CRTO | Criteo S.A. | Fouilland Benoit | Officer | OPT+S | $37.90 | 45,000 | $1,705,500 | 35,075 |
| 2016-03-03 00:47 | 2016-03-01 | CRTO | Criteo S.A. | Rudelle Jean-Baptiste | Director, Officer | SELL | $37.37 | 50,000 | $1,868,400 | 3,372,058 |
| 2016-03-02 00:03 | 2016-02-29 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $37.31 | 15,385 | $574,019 | 1,084,161 |
| 2016-02-25 00:24 | 2016-01-28 | SCRI | SRAX Inc. | Savas Marc | Director | BUY | $1.00 | 30,000 | $30,000 | 30,000 |
| 2016-02-25 01:07 | 2016-01-28 | SCRI | SRAX Inc. | Sumichrast Martin A. | Director, 10% owner | BUY | $1.00 | 117,500 | $117,500 | 3,927,500 |
| 2016-02-25 01:04 | 2016-01-28 | SCRI | SRAX Inc. | SISKEY RICHARD C | 10% owner | BUY | $1.00 | 117,500 | $117,500 | 3,927,500 |
| 2016-02-24 00:15 | 2016-02-22 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $36.76 | 15,385 | $565,574 | 1,078,626 |
| 2016-02-19 00:40 | 2016-02-16 | OMC | OMNICOM GROUP INC. | COOK ERROL M | Director | SELL | $74.13 | 7,417 | $549,822 | 28,162 |
| 2016-02-18 00:11 | 2016-02-16 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $36.10 | 15,385 | $555,426 | 1,094,011 |
| 2016-02-18 00:44 | 2016-02-12 | OMC | OMNICOM GROUP INC. | Hewitt Dennis E. | Officer | SELL | $72.64 | 2,000 | $145,280 | 29,722 |
| 2016-02-12 00:28 | 2016-02-10 | CRTO | Criteo S.A. | Rudelle Jean-Baptiste | Director, Officer | SELL | $31.19 | 49,700 | $1,550,223 | 3,376,038 |
| 2016-02-12 00:26 | 2016-02-10 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $31.25 | 7,692 | $240,375 | 1,109,396 |
| 2016-02-11 00:12 | 2016-02-08 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $25.29 | 7,693 | $194,526 | 1,117,088 |
| 2016-02-09 00:31 | 2016-02-05 | CRTO | Criteo S.A. | Rudelle Jean-Baptiste | Director, Officer | SELL | $31.00 | 300 | $9,300 | 3,425,738 |
| 2016-02-05 00:40 | 2016-02-03 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $30.03 | 4,721 | $141,752 | 1,124,781 |
| 2016-02-03 17:15 | 2016-02-01 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $29.64 | 10,664 | $316,108 | 1,129,502 |
| 2016-01-27 00:22 | 2016-01-25 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $30.02 | 15,385 | $461,822 | 1,140,166 |
| 2016-01-25 22:24 | 2016-01-21 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $30.02 | 1,442 | $43,289 | 1,155,551 |
| 2016-01-21 21:04 | 2016-01-19 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $29.52 | 13,943 | $411,618 | 1,156,993 |
| 2016-01-12 23:14 | 2016-01-11 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $33.50 | 15,385 | $515,354 | 1,170,936 |
| 2016-01-06 19:33 | 2016-01-04 | CRTO | Criteo S.A. | Rudelle Jean-Baptiste | Director, Officer | SELL | $38.40 | 50,000 | $1,920,135 | 3,426,038 |
| 2016-01-06 17:52 | 2016-01-04 | CRTO | Criteo S.A. | Niccoli Romain | Officer | SELL | $38.52 | 15,385 | $592,630 | 1,186,321 |
| 2015-12-30 05:35 | 2015-12-29 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.48 | 10,000 | $4,800 | 15,700,008 |
| 2015-12-21 23:42 | 2015-12-15 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $1,020.03 | 11,200 | $11,424,383 | 15,690,008 |
| 2015-11-05 18:47 | 2015-10-29 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.58 | 27,000 | $15,630 | 15,768,808 |
| 2015-11-02 22:43 | 2015-10-29 | MDCA | Stagwell Inc | NADAL MILES | 10% owner | SELL | $20.50 | 1,842,000 | $37,761,000 | 3,820,043 |
| 2015-10-14 01:36 | 2015-10-09 | SGLDF | KIDOZ INC. | Devereux Christopher Mark | Director | SELL | $0.65 | 50,000 | $32,500 | 154,500 |
| 2015-10-14 01:44 | 2015-10-09 | SGLDF | KIDOZ INC. | BROMLEY HENRY WALFORD | Officer | SELL | $0.65 | 50,000 | $32,500 | 375,000 |
| 2015-09-22 04:45 | 2015-09-17 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.43 | 6,500 | $2,795 | 15,651,808 |
| 2015-09-17 17:29 | 2015-09-14 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.46 | 4,000 | $1,840 | 15,645,308 |
| 2015-09-01 03:59 | 2015-08-28 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | BUY | $0.36 | 14,000 | $5,060 | 15,541,308 |
| 2015-07-27 23:34 | 2015-07-23 | OMC | OMNICOM GROUP INC. | RICE LINDA JOHNSON | Director | SELL | $74.15 | 225 | $16,684 | 28,827 |
| 2015-07-10 02:38 | 2015-07-07 | GRPN | Groupon, Inc. | KEYWELL BRADLEY A | Director | SELL | $4.83 | 500,000 | $2,415,000 | 30,325,030 |
| 2015-06-25 01:50 | 2015-06-22 | GRPN | Groupon, Inc. | Stevens Brian | Officer | SELL | $5.43 | 9,406 | $51,075 | 47,497 |
| 2015-06-25 01:50 | 2015-06-23 | GRPN | Groupon, Inc. | KEYWELL BRADLEY A | Director | SELL | $5.36 | 500,000 | $2,677,500 | 30,825,030 |
| 2015-05-20 23:41 | 2015-05-18 | OMC | OMNICOM GROUP INC. | Hewitt Dennis E. | Officer | SELL | $78.15 | 1,500 | $117,225 | 33,179 |
| 2015-05-15 19:03 | 2015-05-09 | SGLDF | KIDOZ INC. | Pendinas Ltd | 10% owner | BUY | $0.30 | 5,000,000 | $1,500,000 | 26,087,999 |
| 2015-05-15 18:45 | 2015-05-09 | SGLDF | KIDOZ INC. | WILLIAMS TRYON M | Director, Officer, 10% owner | SELL | $0.30 | 5,000,000 | $1,500,000 | 15,527,308 |
| 2015-05-16 01:07 | 2015-05-13 | GRPN | Groupon, Inc. | KEYWELL BRADLEY A | Director | SELL | $6.68 | 500,000 | $3,340,000 | 31,325,030 |
| 2015-05-15 01:30 | 2015-05-12 | GRPN | Groupon, Inc. | LEFKOFSKY ERIC P | Director, Officer, 10% owner | SELL | $6.75 | 454,166 | $3,065,621 | 100,735,062 |
| 2015-05-14 01:30 | 2015-05-11 | GRPN | Groupon, Inc. | Viswanath Sri | Officer | SELL | $6.75 | 35,646 | $240,611 | 78,765 |
| 2015-05-07 22:05 | 2015-04-13 | ISYG | Starco Brands, Inc. | Goldrod Martin | Director, Officer | SELL | $0.38 | 80,000 | $30,400 | 1,362,500 |
| 2015-04-27 23:40 | 2015-04-23 | OMC | OMNICOM GROUP INC. | DENISON SUSAN S | Director | SELL | $77.58 | 12,286 | $953,177 | 30,288 |
| 2015-04-27 23:42 | 2015-04-23 | OMC | OMNICOM GROUP INC. | RICE LINDA JOHNSON | Director | SELL | $77.68 | 976 | $75,816 | 29,548 |
| 2015-04-24 02:50 | 2015-04-21 | GRPN | Groupon, Inc. | KEYWELL BRADLEY A | Director | SELL | $7.12 | 500,000 | $3,557,500 | 31,825,030 |
| 2015-04-16 04:10 | 2015-04-13 | GRPN | Groupon, Inc. | LEFKOFSKY ERIC P | Director, Officer, 10% owner | SELL | $7.28 | 454,166 | $3,304,058 | 101,189,228 |
Sector-Wide Insider Alpha
Analyzing insider movements across the Services-Advertising Agencies sector provides a macro-view of executive conviction. When multiple leaders in different companies within the same SIC code (7311) simultaneously buy shares, it often indicates an industry-wide undervaluation or a positive shift in market cycles.
SEC Filings in Services-Advertising Agencies
Every transaction in the Services-Advertising Agencies industry is reported via Form 4 disclosures. By filtering these filings by industry, investors can detect institutional-scale sentiment shifts before they are reflected in broader market indices, following the capital flow of those with intimate industry knowledge.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.