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Consumer Cyclical / Home Improvement Retail

Exclusive insider sentiment analysis for the Home Improvement Retail sector. Track real-time Director purchases and institutional money flow to identify high-conviction opportunities before the market reacts.

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Filing Date Trade Date Ticker Company Name Reporting Person Relationship Industry Type Price Qty Total, $ Owned After Change, %
2026-06-22 20:42 2026-06-18 LOW LOWES COMPANIES INC Vagell Margrethe R Officer; EVP, Supply Chain Home Improvement Retail SALE $223.83 2,500 $559,575 20,220 -11.0%
2026-06-18 20:52 2026-06-17 LOW LOWES COMPANIES INC PRYOR JULIETTE WILLIAMS Officer; EVP, CLO & Corp. Sec. Home Improvement Retail SALE $224.81 9,330 $2,097,431 16,142 -36.6%
2026-06-17 20:57 2026-06-16 LOW LOWES COMPANIES INC Dupre Janice Officer; EVP, Human Resources Home Improvement Retail OPT+S $221.90 14,150 $3,139,885 39,785 -26.2%
2026-05-21 17:28 2026-05-19 LIVE LIVE VENTURES Inc Isaac Jon Director, Officer, 10% owner; CEO & President Home Improvement Retail BUY $10.38 5,302 $55,041 1,616,700 +0.3%
2026-05-04 22:20 2026-05-04 FND Floor & Decor Holdings, Inc. SAYMAN ERSAN Officer; EVP - MERCHANDISING Home Improvement Retail OPT+S $48.28 15,200 $733,856 71,676 -17.5%
2026-05-04 22:28 2026-05-04 FND Floor & Decor Holdings, Inc. LANGLEY BRYAN Officer; EVP & CHIEF FINANCIAL OFFICER Home Improvement Retail BUY $48.69 2,500 $121,725 42,016 +6.3%
2026-05-04 21:43 2026-05-04 FND Floor & Decor Holdings, Inc. PAULSEN BRADLEY Director, Officer; Chief Executive Officer Home Improvement Retail BUY $50.25 5,000 $251,250 85,010 +6.2%
2026-03-06 00:05 2026-03-04 LOW LOWES COMPANIES INC Vance Quonta D Officer; EVP, Pro & Home Services Home Improvement Retail OPT+S $257.54 10,369 $2,670,382 21,650 -32.4%
2026-03-06 01:06 2026-03-04 HD HOME DEPOT, INC. Deaton John A. Officer; EVP - Supply Chain & Prod. Dev Home Improvement Retail SALE $369.00 1,793 $661,617 14,129 -11.3%
2026-03-06 01:09 2026-03-04 HD HOME DEPOT, INC. McPhail Richard V Officer; EVP & CFO Home Improvement Retail SALE $368.89 2,550 $940,670 44,566 -5.4%
2026-01-13 00:31 2026-01-09 LOW LOWES COMPANIES INC Ellison Marvin R Director, Officer; Chairman, President & CEO Home Improvement Retail SALE $261.17 18,000 $4,701,100 231,043 -7.2%
2025-12-31 00:36 2025-12-26 HD HOME DEPOT, INC. Roseborough Teresa Wynn Officer; EVP, Gen. Counsel & Corp. Sec. Home Improvement Retail SALE $348.52 2,872 $1,000,961 13,196 -17.9%
2025-12-23 17:59 2025-12-19 LIVE LIVE VENTURES Inc Gao Dennis Director Home Improvement Retail SALE $15.70 3,343 $52,496 4,150 -44.6%
2025-12-16 01:21 2025-12-12 HD HOME DEPOT, INC. BROWN ANGIE Officer; EVP & CIO Home Improvement Retail OPT+S $357.63 1,946 $695,948 3,941 -33.1%
2025-12-13 00:32 2025-12-11 HD HOME DEPOT, INC. Campbell Ann Marie Officer; Senior EVP Home Improvement Retail SALE $358.26 145 $51,948 12,320 -1.2%
2025-12-13 00:53 2025-12-11 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director Home Improvement Retail SALE $24.87 9,831 $244,492 0 -100.0%
2025-11-26 00:21 2025-11-24 LOW LOWES COMPANIES INC Simkins Lawrence Director Home Improvement Retail BUY $231.06 1,000 $231,063 2,000 +100.0%
2025-11-22 00:24 2025-11-19 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $22.42 4,523 $101,394 0 -100.0%
2025-11-04 00:38 2025-11-03 FND Floor & Decor Holdings, Inc. PAULSEN BRADLEY Officer; President Home Improvement Retail BUY $60.27 5,000 $301,346 30,000 +20.0%
2025-09-18 23:22 2025-09-16 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $23.05 25,000 $576,308 4,523 -84.7%
2025-09-15 23:29 2025-09-12 HD HOME DEPOT, INC. Bastek William D Officer; EVP, Merchandising Home Improvement Retail OPT+S $423.12 2,303 $974,445 24,235 -8.7%
2025-09-12 23:42 2025-09-11 LOW LOWES COMPANIES INC McFarland Joseph Michael Officer; EVP, Stores Home Improvement Retail OPT+S $272.60 43,810 $11,942,440 66,566 -39.7%
2025-09-08 23:17 2025-09-05 LOW LOWES COMPANIES INC Sink Brandon J Officer; EVP, Chief Financial Officer Home Improvement Retail OPT+S $268.58 8,192 $2,200,199 21,603 -27.5%
2025-08-29 23:17 2025-08-27 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $22.84 15,000 $342,609 29,523 -33.7%
2025-08-27 23:46 2025-08-26 LOW LOWES COMPANIES INC PRYOR JULIETTE WILLIAMS Officer; EVP, CLO & Corp. Sec. Home Improvement Retail SALE $257.20 929 $238,939 30,099 -3.0%
2025-08-25 23:59 2025-08-22 HD HOME DEPOT, INC. Bastek William D Officer; EVP, Merchandising Home Improvement Retail OPT+S $410.23 3,783 $1,551,900 24,235 -13.5%
2025-08-26 00:00 2025-08-22 HD HOME DEPOT, INC. Roseborough Teresa Wynn Officer; EVP, Gen. Counsel & Corp. Sec. Home Improvement Retail OPT+S $413.24 5,483 $2,265,768 16,057 -25.5%
2025-08-22 23:35 2025-08-20 HD HOME DEPOT, INC. BROWN ANGIE Officer; EVP & CIO Home Improvement Retail OPT+S $404.07 1,000 $404,070 3,837 -20.7%
2025-08-22 23:36 2025-08-20 HD HOME DEPOT, INC. Padilla Hector A Officer; EVP - US Sales and Operations Home Improvement Retail SALE $404.17 1,585 $640,609 13,929 -10.2%
2025-08-22 23:37 2025-08-20 HD HOME DEPOT, INC. McPhail Richard V Officer; EVP & CFO Home Improvement Retail OPT+S $403.66 3,369 $1,359,931 45,455 -6.9%
2025-08-22 23:33 2025-08-21 HD HOME DEPOT, INC. Decker Edward P. Director, Officer; Chair, President and CEO Home Improvement Retail OPT+S $397.22 32,897 $13,067,211 122,425 -21.2%
2025-08-21 23:17 2025-08-20 LOW LOWES COMPANIES INC Ellison Marvin R Director, Officer; Chairman, President & CEO Home Improvement Retail SALE $264.10 40,000 $10,564,072 249,043 -13.8%
2025-08-08 23:11 2025-08-07 FND Floor & Decor Holdings, Inc. Adamson John J Officer; EVP & CIO Home Improvement Retail OPT+S $79.22 4,240 $335,889 17,347 -19.6%
2025-06-26 04:08 2025-06-23 LIVE LIVE VENTURES Inc Isaac Jon Director, Officer, 10% owner; CEO & President Home Improvement Retail BUY $8.69 36,915 $320,898 1,611,398 +2.3%
2025-06-23 23:50 2025-06-20 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $6.26 1,060 $6,633 11,856,805 +0.0%
2025-06-20 23:22 2025-06-17 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $0.00 25,000 $0 4,523 -84.7%
2025-06-12 23:20 2025-06-10 LOW LOWES COMPANIES INC Dupre Janice Officer; EVP, Human Resources Home Improvement Retail SALE $224.38 1,560 $350,039 36,350 -4.1%
2025-06-12 23:52 2025-06-11 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $3.10 10,000 $31,005 29,523 -25.3%
2025-06-06 00:06 2025-06-03 LOW LOWES COMPANIES INC PRYOR JULIETTE WILLIAMS Officer; EVP, CLO & Corp. Sec. Home Improvement Retail SALE $227.50 1,130 $257,077 31,898 -3.4%
2025-06-04 23:33 2025-06-03 HD HOME DEPOT, INC. Deaton John A. Officer; EVP - Supply Chain & Prod. Dev Home Improvement Retail OPT+S $369.99 8,892 $3,289,951 14,490 -38.0%
2025-06-04 00:17 2025-05-30 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $6.26 24,016 $150,249 11,855,745 +0.2%
2025-05-29 23:17 2025-05-28 HD HOME DEPOT, INC. Roseborough Teresa Wynn Officer; EVP, Gen. Counsel & Corp. Sec. Home Improvement Retail SALE $369.28 5,406 $1,996,328 17,367 -23.7%
2025-05-29 00:19 2025-05-23 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.84 11,254 $65,731 11,831,729 +0.1%
2025-05-27 23:10 2025-05-22 HD HOME DEPOT, INC. Siddiqui Fahim Officer; EVP and CIO Home Improvement Retail SALE $367.14 2,600 $954,564 7,951 -24.6%
2025-05-22 23:23 2025-05-22 HVT HAVERTY FURNITURE COMPANIES INC HAVERTY RAWSON JR Director, 10% owner Home Improvement Retail SALE $20.49 3,222 $66,022 4,523 -41.6%
2025-05-19 23:33 2025-05-19 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.96 5,547 $33,083 11,820,475 +0.0%
2025-05-14 02:53 2025-05-06 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.19 28,178 $146,334 11,814,928 +0.2%
2025-04-29 23:51 2025-04-25 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.76 4,924 $28,342 11,786,750 +0.0%
2025-04-18 00:50 2025-04-16 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.38 15,000 $80,655 11,781,826 +0.1%
2025-04-18 01:00 2025-04-07 TTSH TILE SHOP HOLDINGS, INC. Fund 1 Investments, LLC 10% owner Home Improvement Retail BUY $5.93 27,000 $160,232 11,766,826 +0.2%
SHOW ENTRIES

Strategic Analysis

Analyzing insider transactions within the Home Improvement Retail sector provides critical insights into institutional sentiment. When multiple executives across different companies in the same industry exhibit similar buying patterns (cluster buying), it often signals an upcoming sector-wide recovery or undervalued market conditions.

Regulatory Transparency

Our platform tracks SEC Form 4 filings in real-time. We differentiate between routine option exercises and open-market purchases to give you a clear view of "Skin in the Game". Understanding the roles of Directors vs. 10% Owners helps prioritize signals that carry the most predictive weight.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.