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Company Analysis

DFS Insider Trading

DFS | Market Equity

Comprehensive Trading Performance Summary

The investment history of corporate insiders at DFS provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Market Equity sector.

Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2010-12-21 22:20 2010-12-20 HOCHSCHILD ROGER C Officer - President and COO SELL $18.26 100,000 $1,826,000 1,275,061 -7.3%
2010-09-28 20:14 2010-09-28 Offereins Diane E Officer - Executive Vice President SELL $16.36 30,000 $490,800 470,996 -6.0%
2010-04-02 16:08 2010-04-01 Corley Kathryn McNamara Officer - EVP,General Counsel&Secretary SELL $15.36 25,000 $384,000 269,746 -8.5%
2010-04-02 16:07 2010-03-31 Talwar Harit Officer - Executive Vice President SELL $15.06 74,999 $1,129,485 331,931 -18.4%
2010-03-19 23:37 2010-03-19 Panzarino James V Officer - EVP,Chief Credit Risk Officer SELL $15.33 16,795 $257,467 178,297 -8.6%
2010-01-06 17:56 2010-01-04 Zaeske Mark Alan Officer - SVP & Chief Accounting Officer SELL $14.62 35,000 $511,700 130,412 -21.2%
2009-10-13 16:20 2009-10-09 Corley Kathryn McNamara Officer - EVP,General Counsel&Secretary SELL $16.52 30,000 $495,600 258,272 -10.4%
2009-10-13 16:17 2009-10-09 Offereins Diane E Officer - Executive Vice President SELL $16.15 30,000 $484,500 443,294 -6.3%
2009-10-13 16:15 2009-10-09 Talwar Harit Officer - Executive Vice President SELL $16.49 60,000 $989,400 351,424 -14.6%
2009-07-09 21:40 2009-07-07 NELMS DAVID W Director, Officer - Chairman and CEO BUY $9.25 60,000 $555,000 1,497,031 +4.2%
2009-03-25 17:39 2009-03-23 Panzarino James V Officer - SVP,Chief Credit Risk Officer SELL $5.83 26,826 $156,396 164,028 -14.1%
2009-03-25 17:36 2009-03-23 Minetti Carlos Officer - Executive Vice President SELL $6.07 190,610 $1,157,003 404,416 -32.0%
2008-10-10 19:29 2008-10-08 GUTHRIE ROY A Officer - EVP,Chief Financial Officer BUY $9.88 25,600 $252,882 262,646 +10.8%
2008-10-03 18:12 2008-10-03 HOCHSCHILD ROGER C Officer - President and COO BUY $12.68 10,000 $126,800 926,523 +1.1%
2008-10-03 22:48 2008-10-03 NELMS DAVID W Director, Officer - Chief Executive Officer BUY $12.09 20,000 $241,800 1,304,002 +1.6%
2008-07-08 22:21 2008-07-08 Panzarino James V Officer - SVP,Chief Credit Risk Officer SELL $13.27 10,867 $144,205 131,522 -7.6%
2008-07-02 22:59 2008-07-01 HOCHSCHILD ROGER C Officer - President and COO BUY $13.65 3,000 $40,950 931,537 +0.3%
2008-04-15 17:47 2008-04-11 Moskow Michael H Director BUY $17.57 5,000 $87,862 25,775 +24.1%
2008-04-11 00:17 2008-04-09 NELMS DAVID W Director, Officer - Chief Executive Officer BUY $18.16 15,000 $272,439 1,284,002 +1.2%
2005-10-01 00:32 2005-09-29 MELVILLE ANDREW E Officer - Exec VP Time To Celebrate SELL $12.52 4,444 $55,619 9,714 -31.4%
2005-09-29 22:53 2005-09-28 MELVILLE ANDREW E Officer - Executive VP Time to Celebrate SELL $12.70 200 $2,540 14,158 -1.4%
2004-12-08 18:46 2004-12-07 MELVILLE ANDREW E Officer - Exec. VP Cust. Development OPT+S $16.80 30,405 $510,804 7,964 0.0%
2004-12-07 18:50 2004-12-03 MELVILLE ANDREW E Officer - Exec. VP Cust. Development OPT+S $17.00 300 $5,100 7,964 0.0%
2004-11-09 18:35 2004-11-08 PETERS GREGG Other OPT+S $16.67 666 $11,099 0 0.0%
2004-10-05 23:28 2004-10-01 SUSSMAN ALAN L Officer - SVP & CIO OPT+S $16.01 10,000 $160,082 4,969 0.0%
2004-10-05 23:42 2004-10-01 SORENSEN GREGORY G Officer - VP - Technology OPT+S $16.10 20,850 $335,652 3,607 0.0%
2004-08-03 17:32 2004-08-02 PETERS GREGG Other OPT+S $15.60 2,667 $41,596 0 0.0%
2004-06-11 00:39 2004-06-09 ROYER DAVID H Officer - VP Sales Planning& Development OPT+S $15.60 5,001 $78,021 2,322 0.0%
2004-05-14 19:24 2004-05-14 HAYSSEN CHARLES N Director BUY $14.55 1,300 $18,915 1,500 +650.0%
2004-05-05 17:26 2004-05-04 PETERS GREGG Other OPT+S $15.60 2,000 $31,200 0 0.0%
2003-10-08 23:30 2003-10-07 DEWEY DAVID W Officer - Exec. VP-Product Development OPT+S $13.60 6,600 $89,760 13,405 0.0%
2003-10-07 17:53 2003-10-03 DEWEY DAVID W Officer - Exec. VP-Product Development OPT+S $13.60 6,000 $81,600 13,405 0.0%
2003-09-26 23:53 2003-09-25 DEWEY DAVID W Officer - Exec. VP-Product Development OPT+S $13.11 3,000 $39,318 13,405 0.0%
2003-09-11 19:22 2003-09-09 DEWEY DAVID W Officer - Exec VP Product Development OPT+S $13.69 19,408 $265,696 13,405 0.0%
2003-08-08 17:46 2003-08-06 PETERS GREGG Other OPT+S $13.68 2,666 $36,471 0 0.0%
SHOW ENTRIES

How to Interpret $DFS Trades

Not every insider transaction in DFS is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $DFS shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for DFS

Insider activity data for DFS is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $DFS, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.